Philanthropy is the practice of giving money and time to help make life better for other people. A small business owner can add tremendous value to their brand by sponsoring charitable organizations and getting involved with community service projects. Positive Public Relations - Giving makes a difference in how you are perceived. People want to support local businesses that give back. Increased visibility in the community enhances your reputation and strengthens customer loyalty. People enjoy being associated with civic-minded businesses. More Connections - Volunteering brings people together and builds connections, camaraderie and teamwork within the community. It provides an opportunity to meet and work with people you might not otherwise encounter. Meeting new people broadens your network and quite possibly your business. Boost Morale - Caring for your clients and your community boosts morale within your organization. Employees tend to be more motivated, productive and committed to companies invested in social welfare. One way to be a good business citizen is sharing your resources such as time, expertise, products/services, and money. Any amount enriches the lives of the people where you live and work. Small acts of kindness have significant impact. Get your business to start giving back, and see what positive impacts you can make!
Giving back is always in STYLE. - Unknown