{"product_id":"wella-koleston-perfect-4-0-medium-brown-natural-permanent-2-oz","title":"Wella Koleston Perfect 4\/0 Medium Brown\/Natural Permanent 2 oz.","description":"\u003cp data-start=\"45\" data-end=\"254\"\u003e\u003cstrong data-start=\"45\" data-end=\"96\"\u003eWella Koleston Perfect 4\/0 Medium Brown\/Natural\u003c\/strong\u003e is a \u003cstrong data-start=\"102\" data-end=\"133\"\u003ecore neutral brunette shade\u003c\/strong\u003e from the Pure Naturals family—designed for \u003cstrong data-start=\"177\" data-end=\"224\"\u003etrue-to-tone, balanced medium brown results\u003c\/strong\u003e without excess warmth or ash.\u003c\/p\u003e\n\u003chr data-start=\"256\" data-end=\"259\"\u003e\n\u003ch3 data-section-id=\"qxmwqz\" data-start=\"261\" data-end=\"275\"\u003eWhat it is\u003c\/h3\u003e\n\u003cul data-start=\"276\" data-end=\"442\"\u003e\n\u003cli data-section-id=\"1kwpwbq\" data-start=\"276\" data-end=\"319\"\u003e\n\u003cstrong data-start=\"278\" data-end=\"288\"\u003eShade:\u003c\/strong\u003e 4\/0 (Medium Brown \/ Natural)\u003c\/li\u003e\n\u003cli data-section-id=\"1iq9zc5\" data-start=\"320\" data-end=\"367\"\u003e\n\u003cstrong data-start=\"322\" data-end=\"331\"\u003eType:\u003c\/strong\u003e Permanent creme hair color (2 oz)\u003c\/li\u003e\n\u003cli data-section-id=\"1edr3a7\" data-start=\"368\" data-end=\"406\"\u003e\n\u003cstrong data-start=\"370\" data-end=\"386\"\u003eTone family:\u003c\/strong\u003e Neutral \/ Natural\u003c\/li\u003e\n\u003cli data-section-id=\"1ka2f0b\" data-start=\"407\" data-end=\"442\"\u003e\n\u003cstrong data-start=\"409\" data-end=\"419\"\u003eLevel:\u003c\/strong\u003e Classic medium brown\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"444\" data-end=\"447\"\u003e\n\u003ch3 data-section-id=\"16zyfva\" data-start=\"449\" data-end=\"465\"\u003eKey features\u003c\/h3\u003e\n\u003cul data-start=\"466\" data-end=\"1048\"\u003e\n\u003cli data-section-id=\"1sm6bv6\" data-start=\"466\" data-end=\"570\"\u003e\n\u003cstrong data-start=\"468\" data-end=\"496\"\u003eUp to 100% gray coverage\u003c\/strong\u003e for even, natural-looking results \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1reh03r\" data-start=\"571\" data-end=\"717\"\u003e\n\u003cstrong data-start=\"573\" data-end=\"595\"\u003eME+ dye technology\u003c\/strong\u003e → helps reduce risk of developing new dye allergies while maintaining performance \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"243dtk\" data-start=\"718\" data-end=\"836\"\u003e\n\u003cstrong data-start=\"720\" data-end=\"749\"\u003eMetal Purifier technology\u003c\/strong\u003e → helps protect hair from metal-induced damage \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1d0scif\" data-start=\"837\" data-end=\"940\"\u003e\n\u003cstrong data-start=\"839\" data-end=\"871\"\u003eTrue-to-tone, balanced color\u003c\/strong\u003e with natural depth and shine \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"m1jj1p\" data-start=\"941\" data-end=\"1048\"\u003e\n\u003cstrong data-start=\"943\" data-end=\"973\"\u003eProfessional cream formula\u003c\/strong\u003e for smooth, controlled application \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1050\" data-end=\"1053\"\u003e\n\u003ch3 data-section-id=\"8ummxs\" data-start=\"1055\" data-end=\"1075\"\u003eHow pros use 4\/0\u003c\/h3\u003e\n\u003cul data-start=\"1076\" data-end=\"1288\"\u003e\n\u003cli data-section-id=\"1ptkd0d\" data-start=\"1076\" data-end=\"1131\"\u003e\n\u003cstrong data-start=\"1078\" data-end=\"1103\"\u003eGo-to medium brunette\u003c\/strong\u003e for natural-looking color\u003c\/li\u003e\n\u003cli data-section-id=\"1bou0a7\" data-start=\"1132\" data-end=\"1194\"\u003e\n\u003cstrong data-start=\"1134\" data-end=\"1159\"\u003eGray coverage clients\u003c\/strong\u003e who want a soft, balanced finish\u003c\/li\u003e\n\u003cli data-section-id=\"mtttmk\" data-start=\"1195\" data-end=\"1232\"\u003e\n\u003cstrong data-start=\"1197\" data-end=\"1215\"\u003eRoot touch-ups\u003c\/strong\u003e for levels 4–5\u003c\/li\u003e\n\u003cli data-section-id=\"fsu789\" data-start=\"1233\" data-end=\"1288\"\u003eBase shade for \u003cstrong data-start=\"1250\" data-end=\"1286\"\u003edimension (lowlights\/highlights)\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1290\" data-end=\"1293\"\u003e\n\u003ch3 data-section-id=\"vn82u5\" data-start=\"1295\" data-end=\"1317\"\u003eFormulation basics\u003c\/h3\u003e\n\u003cul data-start=\"1318\" data-end=\"1528\"\u003e\n\u003cli data-section-id=\"17nvy85\" data-start=\"1318\" data-end=\"1367\"\u003e\n\u003cstrong data-start=\"1320\" data-end=\"1337\"\u003eMixing ratio:\u003c\/strong\u003e 1:1 with Welloxon developer\u003c\/li\u003e\n\u003cli data-section-id=\"1nafa0v\" data-start=\"1368\" data-end=\"1480\"\u003e\n\u003cstrong data-start=\"1370\" data-end=\"1391\"\u003eDeveloper choice:\u003c\/strong\u003e\n\u003cul data-start=\"1396\" data-end=\"1480\"\u003e\n\u003cli data-section-id=\"fzec9b\" data-start=\"1396\" data-end=\"1437\"\u003e10 Vol → deposit only \/ deeper result\u003c\/li\u003e\n\u003cli data-section-id=\"1q3modb\" data-start=\"1440\" data-end=\"1480\"\u003e20 Vol → gray coverage + slight lift\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"19s0o72\" data-start=\"1481\" data-end=\"1528\"\u003e\n\u003cstrong data-start=\"1483\" data-end=\"1492\"\u003eLift:\u003c\/strong\u003e Minimal (primarily deposit-focused)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1530\" data-end=\"1533\"\u003e\n\u003ch3 data-section-id=\"1ogaoq5\" data-start=\"1535\" data-end=\"1550\"\u003ePro insight\u003c\/h3\u003e\n\u003cp data-start=\"1551\" data-end=\"1587\"\u003e4\/0 is your \u003cstrong data-start=\"1563\" data-end=\"1586\"\u003e“everyday brunette”\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul data-start=\"1589\" data-end=\"1786\"\u003e\n\u003cli data-section-id=\"1cws9od\" data-start=\"1589\" data-end=\"1659\"\u003eMore \u003cstrong data-start=\"1596\" data-end=\"1622\"\u003eversatile and wearable\u003c\/strong\u003e than darker shades like 2\/0 or 3\/0\u003c\/li\u003e\n\u003cli data-section-id=\"1b5dgd8\" data-start=\"1660\" data-end=\"1720\"\u003eSits right in the middle—\u003cstrong data-start=\"1687\" data-end=\"1718\"\u003enot too dark, not too light\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"c0xqn\" data-start=\"1721\" data-end=\"1786\"\u003eIdeal for clients who want \u003cstrong data-start=\"1750\" data-end=\"1784\"\u003enatural dimension and softness\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1788\" data-end=\"1791\"\u003e\n\u003ch3 data-section-id=\"pujvep\" data-start=\"1793\" data-end=\"1819\"\u003eQuick shade comparison\u003c\/h3\u003e\n\u003cul data-start=\"1820\" data-end=\"1938\"\u003e\n\u003cli data-section-id=\"328bf3\" data-start=\"1820\" data-end=\"1851\"\u003e\n\u003cstrong data-start=\"1822\" data-end=\"1829\"\u003e3\/0\u003c\/strong\u003e → deeper dark brown\u003c\/li\u003e\n\u003cli data-section-id=\"1r35uvc\" data-start=\"1852\" data-end=\"1902\"\u003e\n\u003cstrong data-start=\"1854\" data-end=\"1861\"\u003e4\/0\u003c\/strong\u003e → classic medium brown (most balanced)\u003c\/li\u003e\n\u003cli data-section-id=\"3bp7my\" data-start=\"1903\" data-end=\"1938\"\u003e\n\u003cstrong data-start=\"1905\" data-end=\"1912\"\u003e5\/0\u003c\/strong\u003e → lighter, softer brown\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PinkPro Beauty Supply","offers":[{"title":"Default Title","offer_id":54062485471516,"sku":"167384","price":10.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Koleston-Perfect-4-0-Medium-Brown-Natural-Permanent-2-oz-01.webp?v=1776979078","url":"https:\/\/pinkprobeauty.com\/es\/products\/wella-koleston-perfect-4-0-medium-brown-natural-permanent-2-oz","provider":"PinkPro Beauty Supply","version":"1.0","type":"link"}