{"title":"Wella","description":null,"products":[{"product_id":"wella-blondor-mutli-blonde-7-800g","title":"Wella Blondor Mutli Blonde 7 800G","description":"\u003ch2\u003eBLONDOR MULTI-BLONDE POWDER\u003c\/h2\u003e\n\u003cdiv\u003e\n\u003cp\u003eA fast and simple-to-mix lightening powder, Blondor MultiBlonde Powder produces a creamier consistency for a professional application.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eOur hairdressers´ favorite product, best-seller within the Blondor range.\u003c\/li\u003e\n\u003cli\u003eFor controlled and reliable lightening up to 7 levels of lift.\u003c\/li\u003e\n\u003cli\u003eAnti-brass technology\u003c\/li\u003e\n\u003cli\u003eFor all lightening techniques.\u003c\/li\u003e\n\u003cli\u003eFor perfect lightening, even on pre-colored hair.\u003c\/li\u003e\n\u003cli\u003eFor all hair types and textures\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":53136671375644,"sku":"167311","price":38.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/wel_blondor_multi_7_ltnr_800g-min_1800x1800_0e483557-b632-4b7e-9983-767bbf654418.webp?v=1760041597"},{"product_id":"wella-blondorplex-9-80-g","title":"Wella BlondorPlex 9 800G","description":"\u003cp\u003e\u003cspan\u003eIntroducing the revolutionary BlondorPlex, designed for effortless preparation and delivering up to 97% less breakage without compromising its exceptional lifting power. BlondorPlex offers the same reliable performance as Blondor Multi Blonde, with the added benefit of up to 9 levels of lift while simultaneously reinforcing bonds within the hair, thanks to innovative BlondorPlex Technology. Available in both 800g and 400g sizes, it’s the perfect solution for achieving stunning, healthy-looking blonde results.\u003c\/span\u003e\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":53136711647516,"sku":"167356","price":44.29,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/wel_blondor_plex9_800g-min_1800x1800_1800x1800_81431cab-665b-442f-a8b0-5fd65b871ac2.webp?v=1760040861"},{"product_id":"wella-color-touch-5-0-light-brown-2-oz","title":"Wella Demi-Permanent Color Touch 5\/0 Light Brown 2 oz.","description":"\u003cp data-start=\"47\" data-end=\"91\"\u003e\u003cstrong data-start=\"47\" data-end=\"91\"\u003eWella Color Touch 5\/0 Light Brown – 2 oz\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"93\" data-end=\"402\"\u003eAchieve rich, natural-looking color with \u003cstrong data-start=\"134\" data-end=\"171\"\u003eWella Color Touch 5\/0 Light Brown\u003c\/strong\u003e, a gentle demi-permanent formula designed to enhance tone, add shine, and refresh color without long-term commitment. This light brown shade delivers balanced, even results while maintaining the hair’s natural depth and dimension.\u003c\/p\u003e\n\u003cp data-start=\"404\" data-end=\"427\"\u003e\u003cstrong data-start=\"404\" data-end=\"427\"\u003eWhy You’ll Love It:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"428\" data-end=\"663\"\u003e\n\u003cli data-section-id=\"juhxhk\" data-start=\"428\" data-end=\"479\"\u003eDemi-permanent formula for low-commitment color\u003c\/li\u003e\n\u003cli data-section-id=\"snoyga\" data-start=\"480\" data-end=\"528\"\u003eNatural light brown shade with balanced tone\u003c\/li\u003e\n\u003cli data-section-id=\"8zpa9i\" data-start=\"529\" data-end=\"578\"\u003eAdds shine and enhances overall hair vibrancy\u003c\/li\u003e\n\u003cli data-section-id=\"bhwqvw\" data-start=\"579\" data-end=\"630\"\u003eIdeal for toning, refreshing, or blending grays\u003c\/li\u003e\n\u003cli data-section-id=\"1i9btbe\" data-start=\"631\" data-end=\"663\"\u003eGentle, ammonia-free formula\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"665\" data-end=\"682\"\u003e\u003cstrong data-start=\"665\" data-end=\"682\"\u003eKey Benefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"683\" data-end=\"873\"\u003e\n\u003cli data-section-id=\"9xnul7\" data-start=\"683\" data-end=\"726\"\u003eProvides even, consistent color results\u003c\/li\u003e\n\u003cli data-section-id=\"19zymo0\" data-start=\"727\" data-end=\"772\"\u003eHelps improve hair feel and manageability\u003c\/li\u003e\n\u003cli data-section-id=\"9ob76p\" data-start=\"773\" data-end=\"825\"\u003ePerfect for glossing services or color refreshes\u003c\/li\u003e\n\u003cli data-section-id=\"3edtj9\" data-start=\"826\" data-end=\"873\"\u003eLeaves hair looking स्वस्थ, shiny, and soft\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"875\" data-end=\"1061\"\u003e\u003cstrong data-start=\"875\" data-end=\"890\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"890\" data-end=\"893\"\u003eMix with Wella Color Touch Emulsion as directed. Apply evenly to clean, towel-dried hair. Process according to instructions, then rinse thoroughly and style as desired.\u003c\/p\u003e\n\u003cp data-start=\"1063\" data-end=\"1154\"\u003e\u003cstrong data-start=\"1063\" data-end=\"1087\"\u003eSuggested SEO Title:\u003c\/strong\u003e\u003cbr data-start=\"1087\" data-end=\"1090\"\u003eWella Color Touch 5\/0 Light Brown Demi-Permanent Hair Color 2 oz\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54061884277020,"sku":"167412","price":9.69,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Color-Touch-5-0-Light-Brown-Natural-Demi-Permanent-2-oz-2025-01.webp?v=1776955568"},{"product_id":"wella-color-touch-6-0-dark-blonde-2-oz","title":"Wella Demi-Permanent Color Touch 6\/0 Dark Blonde 2 oz.","description":"\u003cp data-start=\"36\" data-end=\"80\"\u003e\u003cstrong data-start=\"36\" data-end=\"80\"\u003eWella Color Touch 6\/0 Dark Blonde – 2 oz\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"82\" data-end=\"405\"\u003eEnhance and refresh your color with \u003cstrong data-start=\"118\" data-end=\"155\"\u003eWella Color Touch 6\/0 Dark Blonde\u003c\/strong\u003e, a professional demi-permanent formula that delivers rich, natural-looking results with incredible shine. This dark blonde shade provides balanced tone and dimension, perfect for refreshing faded color or blending grays with a soft, seamless finish.\u003c\/p\u003e\n\u003cp data-start=\"407\" data-end=\"430\"\u003e\u003cstrong data-start=\"407\" data-end=\"430\"\u003eWhy You’ll Love It:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"431\" data-end=\"650\"\u003e\n\u003cli data-section-id=\"1080hbw\" data-start=\"431\" data-end=\"482\"\u003eDemi-permanent color for low-commitment results\u003c\/li\u003e\n\u003cli data-section-id=\"ysi24a\" data-start=\"483\" data-end=\"527\"\u003eNatural dark blonde shade with even tone\u003c\/li\u003e\n\u003cli data-section-id=\"4o6zmh\" data-start=\"528\" data-end=\"559\"\u003eEnhances shine and vibrancy\u003c\/li\u003e\n\u003cli data-section-id=\"10wswno\" data-start=\"560\" data-end=\"617\"\u003eIdeal for glossing, toning, or color refresh services\u003c\/li\u003e\n\u003cli data-section-id=\"1i9btbe\" data-start=\"618\" data-end=\"650\"\u003eGentle, ammonia-free formula\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"652\" data-end=\"669\"\u003e\u003cstrong data-start=\"652\" data-end=\"669\"\u003eKey Benefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"670\" data-end=\"864\"\u003e\n\u003cli data-section-id=\"a1eb54\" data-start=\"670\" data-end=\"721\"\u003eProvides consistent, professional color results\u003c\/li\u003e\n\u003cli data-section-id=\"lfkjov\" data-start=\"722\" data-end=\"771\"\u003eHelps improve hair softness and manageability\u003c\/li\u003e\n\u003cli data-section-id=\"nv9vv5\" data-start=\"772\" data-end=\"813\"\u003eBlends grays for a natural appearance\u003c\/li\u003e\n\u003cli data-section-id=\"102ie3g\" data-start=\"814\" data-end=\"864\"\u003eLeaves hair looking smooth, shiny, and healthy\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"866\" data-end=\"1052\"\u003e\u003cstrong data-start=\"866\" data-end=\"881\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"881\" data-end=\"884\"\u003eMix with Wella Color Touch Emulsion as directed. Apply evenly to clean, towel-dried hair. Process according to instructions, then rinse thoroughly and style as desired.\u003c\/p\u003e\n\u003cp data-start=\"1054\" data-end=\"1147\"\u003e\u003cstrong data-start=\"1054\" data-end=\"1078\"\u003eSuggested SEO Title:\u003c\/strong\u003e\u003cbr data-start=\"1078\" data-end=\"1081\"\u003eWella Color Touch 6\/0 Dark Blonde Demi-Permanent Hair Color 2 oz\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54061932740892,"sku":"167413","price":9.69,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Color-Touch-6-0-Dark-Blonde-Natural-Demi-Permanent-2-oz-2025-01.webp?v=1776957691"},{"product_id":"wella-color-touch-7-0-medium-blonde-2-oz","title":"Wella Demi-Permanent Color Touch 7\/0 Medium Blonde 2 oz.","description":"\u003cp data-start=\"36\" data-end=\"82\"\u003e\u003cstrong data-start=\"36\" data-end=\"82\"\u003eWella Color Touch 7\/0 Medium Blonde – 2 oz\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"84\" data-end=\"378\"\u003eRefresh and enhance with \u003cstrong data-start=\"109\" data-end=\"148\"\u003eWella Color Touch 7\/0 Medium Blonde\u003c\/strong\u003e, a professional demi-permanent hair color that delivers natural-looking tone with radiant shine. This balanced medium blonde shade is perfect for reviving faded color, adding depth, or blending grays with a soft, seamless finish.\u003c\/p\u003e\n\u003cp data-start=\"380\" data-end=\"403\"\u003e\u003cstrong data-start=\"380\" data-end=\"403\"\u003eWhy You’ll Love It:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"404\" data-end=\"635\"\u003e\n\u003cli data-section-id=\"juhxhk\" data-start=\"404\" data-end=\"455\"\u003eDemi-permanent formula for low-commitment color\u003c\/li\u003e\n\u003cli data-section-id=\"1d1rimt\" data-start=\"456\" data-end=\"512\"\u003eNatural medium blonde shade with even, balanced tone\u003c\/li\u003e\n\u003cli data-section-id=\"1ij09nd\" data-start=\"513\" data-end=\"550\"\u003eAdds brilliant shine and vibrancy\u003c\/li\u003e\n\u003cli data-section-id=\"1drsf2y\" data-start=\"551\" data-end=\"602\"\u003eIdeal for toning, glossing, or refreshing color\u003c\/li\u003e\n\u003cli data-section-id=\"1i9btbe\" data-start=\"603\" data-end=\"635\"\u003eGentle, ammonia-free formula\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"637\" data-end=\"654\"\u003e\u003cstrong data-start=\"637\" data-end=\"654\"\u003eKey Benefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"655\" data-end=\"828\"\u003e\n\u003cli data-section-id=\"1j5mnoh\" data-start=\"655\" data-end=\"701\"\u003eProvides consistent, salon-quality results\u003c\/li\u003e\n\u003cli data-section-id=\"5todto\" data-start=\"702\" data-end=\"741\"\u003eEnhances softness and manageability\u003c\/li\u003e\n\u003cli data-section-id=\"bj5sq0\" data-start=\"742\" data-end=\"777\"\u003eBlends grays for a natural look\u003c\/li\u003e\n\u003cli data-section-id=\"1umln0x\" data-start=\"778\" data-end=\"828\"\u003eLeaves hair smooth, shiny, and healthy-looking\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"830\" data-end=\"1016\"\u003e\u003cstrong data-start=\"830\" data-end=\"845\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"845\" data-end=\"848\"\u003eMix with Wella Color Touch Emulsion as directed. Apply evenly to clean, towel-dried hair. Process according to instructions, then rinse thoroughly and style as desired.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54061951254812,"sku":"167414","price":9.69,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Color-Touch-7-0-Medium-Blonde-Natural-Demi-Permanent-2-oz-2025-01.webp?v=1776957924"},{"product_id":"wella-color-touch-8-0-light-blonde-2-oz","title":"Wella Demi-Permanent Color Touch 8\/0 Light Blonde 2 oz.","description":"\u003cp data-start=\"36\" data-end=\"81\"\u003e\u003cstrong data-start=\"36\" data-end=\"81\"\u003eWella Color Touch 8\/0 Light Blonde – 2 oz\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"83\" data-end=\"368\"\u003eBrighten and refine your color with \u003cstrong data-start=\"119\" data-end=\"157\"\u003eWella Color Touch 8\/0 Light Blonde\u003c\/strong\u003e, a professional demi-permanent formula that delivers luminous, natural-looking results with high-shine finish. This light blonde shade enhances tone and dimension while leaving hair soft, glossy, and refreshed.\u003c\/p\u003e\n\u003cp data-start=\"370\" data-end=\"393\"\u003e\u003cstrong data-start=\"370\" data-end=\"393\"\u003eWhy You’ll Love It:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"394\" data-end=\"631\"\u003e\n\u003cli data-section-id=\"1080hbw\" data-start=\"394\" data-end=\"445\"\u003eDemi-permanent color for low-commitment results\u003c\/li\u003e\n\u003cli data-section-id=\"1vu0sbm\" data-start=\"446\" data-end=\"495\"\u003eNatural light blonde shade with balanced tone\u003c\/li\u003e\n\u003cli data-section-id=\"18y232m\" data-start=\"496\" data-end=\"540\"\u003eAdds radiant shine and enhances vibrancy\u003c\/li\u003e\n\u003cli data-section-id=\"1n8lzff\" data-start=\"541\" data-end=\"598\"\u003eIdeal for toning, glossing, or refreshing blonde hair\u003c\/li\u003e\n\u003cli data-section-id=\"1i9btbe\" data-start=\"599\" data-end=\"631\"\u003eGentle, ammonia-free formula\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"633\" data-end=\"650\"\u003e\u003cstrong data-start=\"633\" data-end=\"650\"\u003eKey Benefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"651\" data-end=\"829\"\u003e\n\u003cli data-section-id=\"4nsz1\" data-start=\"651\" data-end=\"694\"\u003eDelivers even, consistent color results\u003c\/li\u003e\n\u003cli data-section-id=\"1nwgmj0\" data-start=\"695\" data-end=\"734\"\u003eImproves softness and manageability\u003c\/li\u003e\n\u003cli data-section-id=\"10np9i6\" data-start=\"735\" data-end=\"778\"\u003eBlends grays for a soft, natural finish\u003c\/li\u003e\n\u003cli data-section-id=\"1umln0x\" data-start=\"779\" data-end=\"829\"\u003eLeaves hair smooth, shiny, and healthy-looking\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"831\" data-end=\"1017\"\u003e\u003cstrong data-start=\"831\" data-end=\"846\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"846\" data-end=\"849\"\u003eMix with Wella Color Touch Emulsion as directed. Apply evenly to clean, towel-dried hair. Process according to instructions, then rinse thoroughly and style as desired.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54061956825372,"sku":"167415","price":9.69,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Color-Touch-8-0-Light-Blonde-Natural-Demi-Permanent-2-oz-2025-01.webp?v=1776958172"},{"product_id":"wella-color-touch-4-0-4n-medium-natural-brown-2-oz","title":"Wella Demi-Permanent Color Touch 4\/0-4N Medium Natural Brown 2 oz.","description":"\u003cp data-start=\"36\" data-end=\"92\"\u003e\u003cstrong data-start=\"36\" data-end=\"92\"\u003eWella Color Touch 4\/0-4N Medium Natural Brown – 2 oz\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"94\" data-end=\"406\"\u003eAchieve rich, balanced color with \u003cstrong data-start=\"128\" data-end=\"177\"\u003eWella Color Touch 4\/0-4N Medium Natural Brown\u003c\/strong\u003e, a professional demi-permanent formula designed for natural-looking depth and shine. This neutral medium brown shade delivers even coverage and soft dimension, making it perfect for refreshing color or blending grays seamlessly.\u003c\/p\u003e\n\u003cp data-start=\"408\" data-end=\"431\"\u003e\u003cstrong data-start=\"408\" data-end=\"431\"\u003eWhy You’ll Love It:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"432\" data-end=\"678\"\u003e\n\u003cli data-section-id=\"juhxhk\" data-start=\"432\" data-end=\"483\"\u003eDemi-permanent formula for low-commitment color\u003c\/li\u003e\n\u003cli data-section-id=\"1wqbfaf\" data-start=\"484\" data-end=\"542\"\u003eNeutral medium brown shade for natural-looking results\u003c\/li\u003e\n\u003cli data-section-id=\"11o9en8\" data-start=\"543\" data-end=\"587\"\u003eEnhances shine and overall hair vibrancy\u003c\/li\u003e\n\u003cli data-section-id=\"1p7bpjo\" data-start=\"588\" data-end=\"645\"\u003eIdeal for toning, glossing, or color refresh services\u003c\/li\u003e\n\u003cli data-section-id=\"1i9btbe\" data-start=\"646\" data-end=\"678\"\u003eGentle, ammonia-free formula\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"680\" data-end=\"697\"\u003e\u003cstrong data-start=\"680\" data-end=\"697\"\u003eKey Benefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"698\" data-end=\"875\"\u003e\n\u003cli data-section-id=\"1vixhnf\" data-start=\"698\" data-end=\"741\"\u003eProvides consistent, even color results\u003c\/li\u003e\n\u003cli data-section-id=\"10tdnnh\" data-start=\"742\" data-end=\"786\"\u003eHelps improve softness and manageability\u003c\/li\u003e\n\u003cli data-section-id=\"va89ks\" data-start=\"787\" data-end=\"824\"\u003eBlends grays for a natural finish\u003c\/li\u003e\n\u003cli data-section-id=\"1umln0x\" data-start=\"825\" data-end=\"875\"\u003eLeaves hair smooth, shiny, and healthy-looking\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"877\" data-end=\"1063\"\u003e\u003cstrong data-start=\"877\" data-end=\"892\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"892\" data-end=\"895\"\u003eMix with Wella Color Touch Emulsion as directed. Apply evenly to clean, towel-dried hair. Process according to instructions, then rinse thoroughly and style as desired.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54062015873308,"sku":"167416","price":9.69,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Color-Touch-4-0-Medium-Brown-Natural-Demi-Permanent-2-oz-2025-01_1.webp?v=1776960183"},{"product_id":"wella-color-touch-9-0-9n-very-light-blonde-2-oz","title":"Wella Demi-Permanent Color Touch 9\/0-9N Very Light Blonde 2 oz.","description":"\u003cp data-start=\"36\" data-end=\"89\"\u003e\u003cstrong data-start=\"36\" data-end=\"89\"\u003eWella Color Touch 9\/0-9N Very Light Blonde – 2 oz\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"91\" data-end=\"389\"\u003eElevate blonde tones with \u003cstrong data-start=\"117\" data-end=\"163\"\u003eWella Color Touch 9\/0-9N Very Light Blonde\u003c\/strong\u003e, a professional demi-permanent hair color that delivers soft, luminous results with natural-looking dimension. This very light blonde shade enhances brightness while maintaining a balanced, neutral tone and high-shine finish.\u003c\/p\u003e\n\u003cp data-start=\"391\" data-end=\"414\"\u003e\u003cstrong data-start=\"391\" data-end=\"414\"\u003eWhy You’ll Love It:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"415\" data-end=\"663\"\u003e\n\u003cli data-section-id=\"juhxhk\" data-start=\"415\" data-end=\"466\"\u003eDemi-permanent formula for low-commitment color\u003c\/li\u003e\n\u003cli data-section-id=\"2ssif8\" data-start=\"467\" data-end=\"530\"\u003eNeutral very light blonde shade for clean, balanced results\u003c\/li\u003e\n\u003cli data-section-id=\"1ksmdlx\" data-start=\"531\" data-end=\"572\"\u003eEnhances shine and overall brightness\u003c\/li\u003e\n\u003cli data-section-id=\"1n8lzff\" data-start=\"573\" data-end=\"630\"\u003eIdeal for toning, glossing, or refreshing blonde hair\u003c\/li\u003e\n\u003cli data-section-id=\"1i9btbe\" data-start=\"631\" data-end=\"663\"\u003eGentle, ammonia-free formula\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"665\" data-end=\"682\"\u003e\u003cstrong data-start=\"665\" data-end=\"682\"\u003eKey Benefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"683\" data-end=\"866\"\u003e\n\u003cli data-section-id=\"9xnul7\" data-start=\"683\" data-end=\"726\"\u003eProvides even, consistent color results\u003c\/li\u003e\n\u003cli data-section-id=\"10tdnnh\" data-start=\"727\" data-end=\"771\"\u003eHelps improve softness and manageability\u003c\/li\u003e\n\u003cli data-section-id=\"10np9i6\" data-start=\"772\" data-end=\"815\"\u003eBlends grays for a soft, natural finish\u003c\/li\u003e\n\u003cli data-section-id=\"1umln0x\" data-start=\"816\" data-end=\"866\"\u003eLeaves hair smooth, shiny, and healthy-looking\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"868\" data-end=\"1054\"\u003e\u003cstrong data-start=\"868\" data-end=\"883\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"883\" data-end=\"886\"\u003eMix with Wella Color Touch Emulsion as directed. Apply evenly to clean, towel-dried hair. Process according to instructions, then rinse thoroughly and style as desired.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54062019117340,"sku":"167417","price":9.69,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Color-Touch-10-0-Lightest-Blonde-Natural-Demi-Permanent-2-oz-2025-02.webp?v=1776960689"},{"product_id":"wella-blondorplex-no-2-bond-stabilizer","title":"Wella Blondorplex NO.2 Bond Stabilizer 16.9 oz.","description":"\u003cp data-start=\"36\" data-end=\"88\"\u003e\u003cstrong data-start=\"36\" data-end=\"88\"\u003eWella BlondorPlex No.2 Bond Stabilizer – 16.9 oz\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"90\" data-end=\"390\"\u003eStrengthen and protect hair after lightening with \u003cstrong data-start=\"140\" data-end=\"182\"\u003eWella BlondorPlex No.2 Bond Stabilizer\u003c\/strong\u003e, an essential step in the BlondorPlex system. This professional post-lightening treatment helps rebuild hair bonds, reduce breakage, and improve overall hair strength and smoothness after bleaching services.\u003c\/p\u003e\n\u003cp data-start=\"392\" data-end=\"415\"\u003e\u003cstrong data-start=\"392\" data-end=\"415\"\u003eWhy You’ll Love It:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"416\" data-end=\"682\"\u003e\n\u003cli data-section-id=\"tmcxrw\" data-start=\"416\" data-end=\"462\"\u003eDesigned for use after lightening services\u003c\/li\u003e\n\u003cli data-section-id=\"1kegafz\" data-start=\"463\" data-end=\"512\"\u003eHelps strengthen and stabilize hair structure\u003c\/li\u003e\n\u003cli data-section-id=\"kq4vea\" data-start=\"513\" data-end=\"562\"\u003eReduces breakage and improves hair resilience\u003c\/li\u003e\n\u003cli data-section-id=\"1f2dosr\" data-start=\"563\" data-end=\"616\"\u003eLeaves hair smoother, softer, and more manageable\u003c\/li\u003e\n\u003cli data-section-id=\"10gbvcs\" data-start=\"617\" data-end=\"682\"\u003eIdeal for maintaining hair integrity during blonding services\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"684\" data-end=\"701\"\u003e\u003cstrong data-start=\"684\" data-end=\"701\"\u003eKey Benefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"702\" data-end=\"882\"\u003e\n\u003cli data-section-id=\"maf4ws\" data-start=\"702\" data-end=\"754\"\u003eSupports bond rebuilding after chemical services\u003c\/li\u003e\n\u003cli data-section-id=\"1hmi50s\" data-start=\"755\" data-end=\"796\"\u003eEnhances hair strength and elasticity\u003c\/li\u003e\n\u003cli data-section-id=\"4q3xur\" data-start=\"797\" data-end=\"842\"\u003eImproves overall hair feel and appearance\u003c\/li\u003e\n\u003cli data-section-id=\"qcf4h4\" data-start=\"843\" data-end=\"882\"\u003eHelps protect against future damage\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"884\" data-end=\"1070\"\u003e\u003cstrong data-start=\"884\" data-end=\"899\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"899\" data-end=\"902\"\u003eApply evenly to damp hair after rinsing out lightener. Leave on for the recommended time, then rinse thoroughly and follow with your preferred conditioner or treatment.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54062041137436,"sku":"167408","price":61.29,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-BlondorPlex-N2-500ml-01.webp?v=1776961773"},{"product_id":"wella-demi-permanent-color-touch-9-01-very-light-blonde-natural-ash-2-oz","title":"Wella Demi-Permanent Color Touch 9\/01 Very Light Blonde\/Natural Ash 2 oz.","description":"\u003cp data-start=\"36\" data-end=\"99\"\u003e\u003cstrong data-start=\"36\" data-end=\"99\"\u003eWella Color Touch 9\/01 Very Light Blonde\/Natural Ash – 2 oz\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"101\" data-end=\"415\"\u003eRefine and cool blonde tones with \u003cstrong data-start=\"135\" data-end=\"191\"\u003eWella Color Touch 9\/01 Very Light Blonde\/Natural Ash\u003c\/strong\u003e, a professional demi-permanent hair color designed to deliver soft, natural-looking results with a subtle ash finish. This shade helps neutralize warmth while enhancing shine and dimension for a clean, sophisticated blonde.\u003c\/p\u003e\n\u003cp data-start=\"417\" data-end=\"440\"\u003e\u003cstrong data-start=\"417\" data-end=\"440\"\u003eWhy You’ll Love It:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"441\" data-end=\"684\"\u003e\n\u003cli data-section-id=\"juhxhk\" data-start=\"441\" data-end=\"492\"\u003eDemi-permanent formula for low-commitment color\u003c\/li\u003e\n\u003cli data-section-id=\"1i0stwx\" data-start=\"493\" data-end=\"546\"\u003eNatural ash tone helps neutralize unwanted warmth\u003c\/li\u003e\n\u003cli data-section-id=\"1tuefe5\" data-start=\"547\" data-end=\"606\"\u003ePerfect for toning, glossing, or refreshing blonde hair\u003c\/li\u003e\n\u003cli data-section-id=\"11o9en8\" data-start=\"607\" data-end=\"651\"\u003eEnhances shine and overall hair vibrancy\u003c\/li\u003e\n\u003cli data-section-id=\"1i9btbe\" data-start=\"652\" data-end=\"684\"\u003eGentle, ammonia-free formula\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"686\" data-end=\"703\"\u003e\u003cstrong data-start=\"686\" data-end=\"703\"\u003eKey Benefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"704\" data-end=\"885\"\u003e\n\u003cli data-section-id=\"4nsz1\" data-start=\"704\" data-end=\"747\"\u003eDelivers even, consistent color results\u003c\/li\u003e\n\u003cli data-section-id=\"108y83j\" data-start=\"748\" data-end=\"794\"\u003eHelps maintain cool, balanced blonde tones\u003c\/li\u003e\n\u003cli data-section-id=\"1nwgmj0\" data-start=\"795\" data-end=\"834\"\u003eImproves softness and manageability\u003c\/li\u003e\n\u003cli data-section-id=\"1umln0x\" data-start=\"835\" data-end=\"885\"\u003eLeaves hair smooth, shiny, and healthy-looking\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"887\" data-end=\"1073\"\u003e\u003cstrong data-start=\"887\" data-end=\"902\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"902\" data-end=\"905\"\u003eMix with Wella Color Touch Emulsion as directed. Apply evenly to clean, towel-dried hair. Process according to instructions, then rinse thoroughly and style as desired.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54062141702428,"sku":"167418","price":9.69,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Color-Touch-9-01-Very-Light-Blonde-Natural-Ash-Demi-Permanent-2-oz-2025-01.webp?v=1776965949"},{"product_id":"wella-color-touch-developer-emulsion-13-volume-4","title":"Wella Color Touch Developer Emulsion 13 Volume (4%) 33.8 oz.","description":"\u003cp data-start=\"36\" data-end=\"91\"\u003e\u003cstrong data-start=\"36\" data-end=\"91\"\u003eWella Color Touch Developer Emulsion 13 Volume (4%)\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"93\" data-end=\"420\"\u003eAchieve optimal color results with \u003cstrong data-start=\"128\" data-end=\"183\"\u003eWella Color Touch Developer Emulsion 13 Volume (4%)\u003c\/strong\u003e, специально formulated to work seamlessly with Wella Color Touch demi-permanent hair color. This gentle developer ensures even color deposit, enhanced shine, and smooth, consistent results while maintaining the hair’s natural integrity.\u003c\/p\u003e\n\u003cp data-start=\"422\" data-end=\"445\"\u003e\u003cstrong data-start=\"422\" data-end=\"445\"\u003eWhy You’ll Love It:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"446\" data-end=\"706\"\u003e\n\u003cli data-section-id=\"1bg6gmf\" data-start=\"446\" data-end=\"500\"\u003eспециально designed for Wella Color Touch formulas\u003c\/li\u003e\n\u003cli data-section-id=\"1qnra1g\" data-start=\"501\" data-end=\"555\"\u003e13 Volume (4%) for gentle, effective color deposit\u003c\/li\u003e\n\u003cli data-section-id=\"yb3gcc\" data-start=\"556\" data-end=\"604\"\u003eHelps deliver even, consistent color results\u003c\/li\u003e\n\u003cli data-section-id=\"8u502o\" data-start=\"605\" data-end=\"651\"\u003eEnhances shine and overall hair appearance\u003c\/li\u003e\n\u003cli data-section-id=\"t3hesf\" data-start=\"652\" data-end=\"706\"\u003eCreamy consistency for easy mixing and application\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"708\" data-end=\"725\"\u003e\u003cstrong data-start=\"708\" data-end=\"725\"\u003eKey Benefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"726\" data-end=\"937\"\u003e\n\u003cli data-section-id=\"1lp4wwc\" data-start=\"726\" data-end=\"784\"\u003eActivates demi-permanent color for optimal performance\u003c\/li\u003e\n\u003cli data-section-id=\"109y9t6\" data-start=\"785\" data-end=\"828\"\u003eSupports smooth, controlled application\u003c\/li\u003e\n\u003cli data-section-id=\"5apqws\" data-start=\"829\" data-end=\"875\"\u003eHelps maintain hair softness and condition\u003c\/li\u003e\n\u003cli data-section-id=\"1b2nxs2\" data-start=\"876\" data-end=\"937\"\u003eIdeal for toning, glossing, and color refreshing services\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"939\" data-end=\"1126\"\u003e\u003cstrong data-start=\"939\" data-end=\"954\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"954\" data-end=\"957\"\u003eMix with Wella Color Touch hair color in the recommended ratio. Apply to hair as directed and process according to color instructions. Rinse thoroughly after processing.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54062146879772,"sku":"167419","price":8.79,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Color-Touch-Developer-Emulsion-13-Volume-4-Percent-33-8-oz-2025-01.webp?v=1776966220"},{"product_id":"wella-invigo-brilliance-color-protection-shampoo-for-normal-hair-33-8-oz","title":"Wella INVIGO Brilliance Color Protection Shampoo for Normal Hair 33.8 oz.","description":"\u003cp data-start=\"36\" data-end=\"114\"\u003e\u003cstrong data-start=\"36\" data-end=\"114\"\u003eWella INVIGO Brilliance Color Protection Shampoo for Normal Hair – 33.8 oz\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"116\" data-end=\"477\"\u003eKeep color vibrant and full of life with \u003cstrong data-start=\"157\" data-end=\"225\"\u003eWella INVIGO Brilliance Color Protection Shampoo for Normal Hair\u003c\/strong\u003e. Formulated to protect color-treated hair, this professional shampoo gently cleanses while helping maintain color vibrancy, shine, and smoothness. Ideal for normal hair types, it leaves hair feeling fresh, soft, and radiant after every wash.\u003c\/p\u003e\n\u003cp data-start=\"479\" data-end=\"502\"\u003e\u003cstrong data-start=\"479\" data-end=\"502\"\u003eWhy You’ll Love It:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"503\" data-end=\"734\"\u003e\n\u003cli data-section-id=\"15t4c33\" data-start=\"503\" data-end=\"543\"\u003e Protects and enhances color vibrancy\u003c\/li\u003e\n\u003cli data-section-id=\"19gcaqw\" data-start=\"544\" data-end=\"587\"\u003eGently cleanses without stripping color\u003c\/li\u003e\n\u003cli data-section-id=\"1a1dqcw\" data-start=\"588\" data-end=\"627\"\u003eLeaves hair smooth, soft, and shiny\u003c\/li\u003e\n\u003cli data-section-id=\"ww33qi\" data-start=\"628\" data-end=\"671\"\u003eDesigned for normal, color-treated hair\u003c\/li\u003e\n\u003cli data-section-id=\"1w30ifm\" data-start=\"672\" data-end=\"734\"\u003eLarge 33.8 oz size—perfect for salon use or long-term care\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"736\" data-end=\"753\"\u003e\u003cstrong data-start=\"736\" data-end=\"753\"\u003eKey Benefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"754\" data-end=\"927\"\u003e\n\u003cli data-section-id=\"1w4myvo\" data-start=\"754\" data-end=\"794\"\u003eHelps prolong the life of hair color\u003c\/li\u003e\n\u003cli data-section-id=\"1fnl7qg\" data-start=\"795\" data-end=\"839\"\u003eBoosts shine and overall hair brilliance\u003c\/li\u003e\n\u003cli data-section-id=\"1peb8n2\" data-start=\"840\" data-end=\"884\"\u003eImproves hair manageability and softness\u003c\/li\u003e\n\u003cli data-section-id=\"1796fyp\" data-start=\"885\" data-end=\"927\"\u003eSupports healthy-looking, vibrant hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"929\" data-end=\"1101\"\u003e\u003cstrong data-start=\"929\" data-end=\"944\"\u003eHow to Use:\u003c\/strong\u003e\u003cbr data-start=\"944\" data-end=\"947\"\u003eApply to wet hair and massage into a rich lather. Rinse thoroughly and repeat if needed. Follow with Wella INVIGO Brilliance Conditioner for best results.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54062150091036,"sku":"167420","price":19.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Invigo-Color-Brilliance-Normal-Shampoo-33-8-oz-NEW-01.webp?v=1776966516"},{"product_id":"wella-invigo-vibrant-color-conditioner-for-normal-hair-33-8-oz","title":"Wella INVIGO Vibrant Color Conditioner for Normal Hair 33.8 oz.","description":"\u003cp data-start=\"0\" data-end=\"98\"\u003eWella INVIGO Color Brilliance Conditioner Normal Hair 33.8 oz\u003c\/p\u003e\n\u003chr data-start=\"100\" data-end=\"103\"\u003e\n\u003cp data-start=\"105\" data-end=\"559\"\u003e\u003cstrong data-start=\"105\" data-end=\"138\"\u003eOptimized Product Description\u003c\/strong\u003e\u003cbr data-start=\"138\" data-end=\"141\"\u003eKeep color-treated hair vibrant, soft, and salon-fresh with Wella INVIGO Color Brilliance Conditioner for Normal Hair. Specially formulated for professional use, this lightweight yet nourishing conditioner helps protect color vibrancy while enhancing shine and manageability. Perfect for salons and boutiques, it’s an essential retail product for clients looking to extend the life of their color between appointments.\u003c\/p\u003e\n\u003cp data-start=\"561\" data-end=\"836\"\u003ePowered by Wella’s Color Brilliance-Blend™, this formula helps shield hair from environmental stressors that can cause fading, while smoothing the cuticle for a silky, luminous finish. The result? Hair that looks freshly colored longer—making both stylists and clients happy.\u003c\/p\u003e\n\u003chr data-start=\"838\" data-end=\"841\"\u003e\n\u003cp data-start=\"843\" data-end=\"872\"\u003e\u003cstrong data-start=\"843\" data-end=\"870\"\u003eKey Features \u0026amp; Benefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"873\" data-end=\"1264\"\u003e\n\u003cli data-section-id=\"rj8ut2\" data-start=\"873\" data-end=\"942\"\u003e Protects and enhances color vibrancy for longer-lasting results\u003c\/li\u003e\n\u003cli data-section-id=\"rj8ut2\" data-start=\"873\" data-end=\"942\"\u003e Lightweight hydration ideal for normal hair types\u003c\/li\u003e\n\u003cli data-section-id=\"1lfoysl\" data-start=\"1000\" data-end=\"1056\"\u003eSmooths hair cuticle for added shine and softness\u003c\/li\u003e\n\u003cli data-section-id=\"18i2xbn\" data-start=\"1057\" data-end=\"1124\"\u003eHelps protect against environmental damage and color fading\u003c\/li\u003e\n\u003cli data-section-id=\"1cekmw0\" data-start=\"1125\" data-end=\"1191\"\u003eImproves manageability for easier styling and detangling\u003c\/li\u003e\n\u003cli data-section-id=\"1qxb0uk\" data-start=\"1192\" data-end=\"1264\"\u003ePerfect retail item for salons to boost client haircare routines\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1266\" data-end=\"1269\"\u003e\n\u003cp data-start=\"1271\" data-end=\"1561\"\u003e\u003cstrong data-start=\"1271\" data-end=\"1298\"\u003eWhy Your Salon Needs It\u003c\/strong\u003e\u003cbr data-start=\"1298\" data-end=\"1301\"\u003eClients invest in color—help them protect it. This conditioner extends the life of professional color services, reduces fade between visits, and keeps hair looking glossy and healthy. A must-have add-on sale that enhances client satisfaction and repeat visits.\u003c\/p\u003e\n\u003chr data-start=\"1563\" data-end=\"1566\"\u003e\n\u003cp data-start=\"1568\" data-end=\"1588\"\u003e\u003cstrong data-start=\"1568\" data-end=\"1586\"\u003eSpecifications\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1589\" data-end=\"1776\"\u003e\n\u003cli data-section-id=\"c5a8cs\" data-start=\"1589\" data-end=\"1616\"\u003eSize: 33.8 oz \/ 1 Liter\u003c\/li\u003e\n\u003cli data-section-id=\"105jej6\" data-start=\"1617\" data-end=\"1658\"\u003eHair Type: Normal, color-treated hair\u003c\/li\u003e\n\u003cli data-section-id=\"1t7twpi\" data-start=\"1659\" data-end=\"1714\"\u003eCategory: Professional color-protecting conditioner\u003c\/li\u003e\n\u003cli data-section-id=\"1hly03v\" data-start=\"1715\" data-end=\"1776\"\u003eBrand: Wella Professionals – INVIGO Color Brilliance Line\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1778\" data-end=\"1781\"\u003e\n\u003cp data-start=\"1783\" data-end=\"1995\"\u003e\u003cstrong data-start=\"1783\" data-end=\"1797\"\u003eHow to Use\u003c\/strong\u003e\u003cbr data-start=\"1797\" data-end=\"1800\"\u003eAfter shampooing, apply evenly to damp hair, focusing on mid-lengths and ends. Leave on for 2–3 minutes, then rinse thoroughly. For best results, use with Wella INVIGO Color Brilliance Shampoo\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54062158217500,"sku":"167421","price":19.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Invigo-Color-Brilliance-Normal-Conditioner-33-8-oz-NEW-01.webp?v=1776967137"},{"product_id":"wella-colormotion-shampoo-33-8-oz","title":"Wella ColorMotion+ Shampoo 33.8 oz.","description":"\u003cp data-start=\"0\" data-end=\"88\"\u003eWella ColorMotion+ Shampoo Color Protection 33.8 oz\u003c\/p\u003e\n\u003chr data-start=\"90\" data-end=\"93\"\u003e\n\u003cp data-start=\"95\" data-end=\"460\"\u003e\u003cstrong data-start=\"95\" data-end=\"128\"\u003eOptimized Product Description\u003c\/strong\u003e\u003cbr data-start=\"128\" data-end=\"131\"\u003eElevate your color care routine with Wella ColorMotion+ Shampoo, a professional-grade formula designed to protect color vibrancy while strengthening the hair from the inside out. Ideal for salons and boutiques, this advanced shampoo helps extend the life of color services while improving hair texture, shine, and overall health.\u003c\/p\u003e\n\u003cp data-start=\"462\" data-end=\"808\"\u003eFormulated with Wella’s ColorMotion+ technology, this shampoo goes beyond basic color protection by helping to repair the hair surface and enhance smoothness for better light reflection. It gently cleanses while maintaining the integrity of the hair fiber, leaving color-treated hair looking fresher, shinier, and more resilient after every wash.\u003c\/p\u003e\n\u003chr data-start=\"810\" data-end=\"813\"\u003e\n\u003cp data-start=\"815\" data-end=\"844\"\u003e\u003cstrong data-start=\"815\" data-end=\"842\"\u003eKey Features \u0026amp; Benefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"845\" data-end=\"1148\"\u003e\n\u003cli data-section-id=\"1xeubts\" data-start=\"845\" data-end=\"896\"\u003eHelps lock in color for longer-lasting vibrancy\u003c\/li\u003e\n\u003cli data-section-id=\"yflkk2\" data-start=\"897\" data-end=\"951\"\u003eStrengthens hair structure for improved resilience\u003c\/li\u003e\n\u003cli data-section-id=\"19gcaqw\" data-start=\"952\" data-end=\"995\"\u003eGently cleanses without stripping color\u003c\/li\u003e\n\u003cli data-section-id=\"2e5qcj\" data-start=\"996\" data-end=\"1051\"\u003eEnhances shine and smoothness for a polished finish\u003c\/li\u003e\n\u003cli data-section-id=\"1ssdbyg\" data-start=\"1052\" data-end=\"1102\"\u003eImproves manageability and overall hair health\u003c\/li\u003e\n\u003cli data-section-id=\"ddhtp4\" data-start=\"1103\" data-end=\"1148\"\u003eIdeal for daily use on color-treated hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1150\" data-end=\"1153\"\u003e\n\u003cp data-start=\"1155\" data-end=\"1489\"\u003e\u003cstrong data-start=\"1155\" data-end=\"1182\"\u003eWhy Your Salon Needs It\u003c\/strong\u003e\u003cbr data-start=\"1182\" data-end=\"1185\"\u003eColor services are an investment—this shampoo helps protect that investment. Retailing ColorMotion+ Shampoo gives clients a professional solution to maintain salon results at home, reducing color fade and keeping hair looking vibrant between appointments. A perfect upsell to pair with any color service.\u003c\/p\u003e\n\u003chr data-start=\"1491\" data-end=\"1494\"\u003e\n\u003cp data-start=\"1496\" data-end=\"1516\"\u003e\u003cstrong data-start=\"1496\" data-end=\"1514\"\u003eSpecifications\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1517\" data-end=\"1668\"\u003e\n\u003cli data-section-id=\"c5a8cs\" data-start=\"1517\" data-end=\"1544\"\u003eSize: 33.8 oz \/ 1 Liter\u003c\/li\u003e\n\u003cli data-section-id=\"1ahe1il\" data-start=\"1545\" data-end=\"1578\"\u003eHair Type: Color-treated hair\u003c\/li\u003e\n\u003cli data-section-id=\"1kt4gke\" data-start=\"1579\" data-end=\"1617\"\u003eCategory: Color-protecting shampoo\u003c\/li\u003e\n\u003cli data-section-id=\"14i5yd3\" data-start=\"1618\" data-end=\"1668\"\u003eBrand: Wella Professionals – ColorMotion+ Line\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1670\" data-end=\"1673\"\u003e\n\u003cp data-start=\"1675\" data-end=\"1841\"\u003e\u003cstrong data-start=\"1675\" data-end=\"1689\"\u003eHow to Use\u003c\/strong\u003e\u003cbr data-start=\"1689\" data-end=\"1692\"\u003eApply to wet hair and massage into a rich lather. Rinse thoroughly and repeat if needed. Follow with Wella ColorMotion+ Conditioner for best results.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54062165655836,"sku":"167422","price":28.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-ColorMotion-Plus-Shampoo-33-8-oz-NEW-01.webp?v=1776967504"},{"product_id":"wella-colormotion-conditioner-33-8-oz","title":"Wella ColorMotion+ Conditioner 33.8 oz.","description":"\u003cp data-start=\"0\" data-end=\"92\"\u003eWella ColorMotion+ Conditioner Color Protection 33.8 oz\u003c\/p\u003e\n\u003chr data-start=\"94\" data-end=\"97\"\u003e\n\u003cp data-start=\"99\" data-end=\"459\"\u003e\u003cstrong data-start=\"99\" data-end=\"132\"\u003eOptimized Product Description\u003c\/strong\u003e\u003cbr data-start=\"132\" data-end=\"135\"\u003eDeliver next-level color care with Wella ColorMotion+ Conditioner, a professional-grade formula designed to protect color while improving hair strength, smoothness, and shine. Perfect for salons and boutiques, this conditioner helps extend the life of color services while leaving hair visibly healthier and more manageable.\u003c\/p\u003e\n\u003cp data-start=\"461\" data-end=\"765\"\u003ePowered by Wella’s advanced ColorMotion+ technology, this conditioner helps restore the hair surface, lock in color, and enhance light reflection for a radiant, glossy finish. It deeply conditions without weighing hair down, making it ideal for clients who want both vibrant color and strong, silky hair.\u003c\/p\u003e\n\u003chr data-start=\"767\" data-end=\"770\"\u003e\n\u003cp data-start=\"772\" data-end=\"801\"\u003e\u003cstrong data-start=\"772\" data-end=\"799\"\u003eKey Features \u0026amp; Benefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"802\" data-end=\"1128\"\u003e\n\u003cli data-section-id=\"yje4en\" data-start=\"802\" data-end=\"874\"\u003eHelps maintain and protect color vibrancy for longer-lasting results\u003c\/li\u003e\n\u003cli data-section-id=\"ferfkl\" data-start=\"875\" data-end=\"929\"\u003eStrengthens hair structure and improves resilience\u003c\/li\u003e\n\u003cli data-section-id=\"3pm1g1\" data-start=\"930\" data-end=\"990\"\u003eSmooths the hair cuticle for enhanced shine and softness\u003c\/li\u003e\n\u003cli data-section-id=\"1ec8it\" data-start=\"991\" data-end=\"1043\"\u003eLightweight yet nourishing formula for daily use\u003c\/li\u003e\n\u003cli data-section-id=\"1a3hu3c\" data-start=\"1044\" data-end=\"1085\"\u003eImproves detangling and manageability\u003c\/li\u003e\n\u003cli data-section-id=\"14txknd\" data-start=\"1086\" data-end=\"1128\"\u003eIdeal for all color-treated hair types\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1130\" data-end=\"1133\"\u003e\n\u003cp data-start=\"1135\" data-end=\"1428\"\u003e\u003cstrong data-start=\"1135\" data-end=\"1162\"\u003eWhy Your Salon Needs It\u003c\/strong\u003e\u003cbr data-start=\"1162\" data-end=\"1165\"\u003eThis conditioner is the perfect partner to any color service. It helps clients preserve their color investment while improving hair health between visits. A strong retail essential that boosts client satisfaction, enhances results, and encourages repeat business.\u003c\/p\u003e\n\u003chr data-start=\"1430\" data-end=\"1433\"\u003e\n\u003cp data-start=\"1435\" data-end=\"1455\"\u003e\u003cstrong data-start=\"1435\" data-end=\"1453\"\u003eSpecifications\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1456\" data-end=\"1611\"\u003e\n\u003cli data-section-id=\"c5a8cs\" data-start=\"1456\" data-end=\"1483\"\u003eSize: 33.8 oz \/ 1 Liter\u003c\/li\u003e\n\u003cli data-section-id=\"1ahe1il\" data-start=\"1484\" data-end=\"1517\"\u003eHair Type: Color-treated hair\u003c\/li\u003e\n\u003cli data-section-id=\"1mlvse5\" data-start=\"1518\" data-end=\"1560\"\u003eCategory: Color-protecting conditioner\u003c\/li\u003e\n\u003cli data-section-id=\"14i5yd3\" data-start=\"1561\" data-end=\"1611\"\u003eBrand: Wella Professionals – ColorMotion+ Line\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1613\" data-end=\"1616\"\u003e\n\u003cp data-start=\"1618\" data-end=\"1817\"\u003e\u003cstrong data-start=\"1618\" data-end=\"1632\"\u003eHow to Use\u003c\/strong\u003e\u003cbr data-start=\"1632\" data-end=\"1635\"\u003eAfter shampooing, apply evenly to damp hair, focusing on mid-lengths and ends. Leave on for 2–3 minutes, then rinse thoroughly. For best results, use with Wella ColorMotion+ Shampoo.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54062168703260,"sku":"167423","price":28.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-ColorMotion-Plus-Conditioner-33-8-oz-NEW-01.webp?v=1776967769"},{"product_id":"wella-colormotion-pre-color-treatment-6-2-oz","title":"Wella ColorMotion+ Pre-Color Treatment 6.2 oz.","description":"\u003cp data-start=\"0\" data-end=\"82\"\u003eWella ColorMotion+ Pre-Color Treatment 6.2 oz\u003c\/p\u003e\n\u003chr data-start=\"84\" data-end=\"87\"\u003e\n\u003cp data-start=\"89\" data-end=\"450\"\u003e\u003cstrong data-start=\"89\" data-end=\"122\"\u003eOptimized Product Description\u003c\/strong\u003e\u003cbr data-start=\"122\" data-end=\"125\"\u003ePrep hair for flawless color results with Wella ColorMotion+ Pre-Color Treatment, a professional essential designed to even out the hair surface for more consistent, vibrant color application. Ideal for salon use, this pre-treatment helps create the perfect foundation for color services while supporting overall hair health.\u003c\/p\u003e\n\u003cp data-start=\"452\" data-end=\"770\"\u003eFormulated with Wella’s ColorMotion+ technology, this treatment works to smooth porosity differences throughout the hair, ensuring more uniform color absorption from root to ends. It also helps protect the hair fiber during the coloring process, leaving hair looking stronger, shinier, and more balanced after service.\u003c\/p\u003e\n\u003chr data-start=\"772\" data-end=\"775\"\u003e\n\u003cp data-start=\"777\" data-end=\"806\"\u003e\u003cstrong data-start=\"777\" data-end=\"804\"\u003eKey Features \u0026amp; Benefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"807\" data-end=\"1129\"\u003e\n\u003cli data-section-id=\"16hutx\" data-start=\"807\" data-end=\"864\"\u003ePrepares hair for more even, consistent color results\u003c\/li\u003e\n\u003cli data-section-id=\"14j9oyo\" data-start=\"865\" data-end=\"921\"\u003eHelps balance porosity for improved color absorption\u003c\/li\u003e\n\u003cli data-section-id=\"ekbzha\" data-start=\"922\" data-end=\"974\"\u003eProtects hair structure during chemical services\u003c\/li\u003e\n\u003cli data-section-id=\"1z12rxd\" data-start=\"975\" data-end=\"1021\"\u003eEnhances color vibrancy and overall finish\u003c\/li\u003e\n\u003cli data-section-id=\"9cec4k\" data-start=\"1022\" data-end=\"1081\"\u003eSmooths hair surface for better manageability and shine\u003c\/li\u003e\n\u003cli data-section-id=\"1hdwhsh\" data-start=\"1082\" data-end=\"1129\"\u003eIdeal for professional salon color services\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1131\" data-end=\"1134\"\u003e\n\u003cp data-start=\"1136\" data-end=\"1434\"\u003e\u003cstrong data-start=\"1136\" data-end=\"1163\"\u003eWhy Your Salon Needs It\u003c\/strong\u003e\u003cbr data-start=\"1163\" data-end=\"1166\"\u003eThis is a game-changer for achieving flawless color results. By creating an even canvas before color application, it reduces patchiness and improves overall service quality. A must-have backbar product for stylists who want consistent, professional results every time.\u003c\/p\u003e\n\u003chr data-start=\"1436\" data-end=\"1439\"\u003e\n\u003cp data-start=\"1441\" data-end=\"1461\"\u003e\u003cstrong data-start=\"1441\" data-end=\"1459\"\u003eSpecifications\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1462\" data-end=\"1643\"\u003e\n\u003cli data-section-id=\"w3rcai\" data-start=\"1462\" data-end=\"1487\"\u003eSize: 6.2 oz \/ 185 ml\u003c\/li\u003e\n\u003cli data-section-id=\"12q7bkh\" data-start=\"1488\" data-end=\"1558\"\u003eHair Type: All hair types, especially color-treated or porous hair\u003c\/li\u003e\n\u003cli data-section-id=\"nmkicx\" data-start=\"1559\" data-end=\"1592\"\u003eCategory: Pre-color treatment\u003c\/li\u003e\n\u003cli data-section-id=\"14i5yd3\" data-start=\"1593\" data-end=\"1643\"\u003eBrand: Wella Professionals – ColorMotion+ Line\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1645\" data-end=\"1648\"\u003e\n\u003cp data-start=\"1650\" data-end=\"1850\"\u003e\u003cstrong data-start=\"1650\" data-end=\"1664\"\u003eHow to Use\u003c\/strong\u003e\u003cbr data-start=\"1664\" data-end=\"1667\"\u003eApply evenly to dry or towel-dried hair before color service. Distribute through mid-lengths and ends, focusing on porous areas. Do not rinse. Proceed with color application as usual.\u003c\/p\u003e\n\u003chr data-start=\"1852\" data-end=\"1855\"\u003e\n\u003cp data-start=\"1857\" data-end=\"2020\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003cstrong data-start=\"1857\" data-end=\"1883\"\u003ePro Tip (For Stylists)\u003c\/strong\u003e\u003cbr data-start=\"1883\" data-end=\"1886\"\u003eUse on clients with uneven porosity or previously lightened hair to ensure more predictable, even color results and a smoother finish.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54062295843100,"sku":"167424","price":36.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-ColorMotion-Plus-Pre-Color-treatment-6-2-oz-01.webp?v=1776971598"},{"product_id":"wella-colormotion-post-color-treatment-16-9-oz","title":"Wella ColorMotion+ Post-Color Treatment 16.9 oz.","description":"\u003cp data-start=\"0\" data-end=\"84\"\u003eWella ColorMotion+ Post-Color Treatment 16.9 oz\u003c\/p\u003e\n\u003chr data-start=\"86\" data-end=\"89\"\u003e\n\u003cp data-start=\"91\" data-end=\"454\"\u003e\u003cstrong data-start=\"91\" data-end=\"124\"\u003eOptimized Product Description\u003c\/strong\u003e\u003cbr data-start=\"124\" data-end=\"127\"\u003eLock in color and elevate results with Wella ColorMotion+ Post-Color Treatment, a professional in-salon service designed to stabilize color and strengthen hair after chemical treatments. Perfect for salons, this intensive treatment helps protect freshly colored hair while enhancing shine, smoothness, and overall hair quality.\u003c\/p\u003e\n\u003cp data-start=\"456\" data-end=\"745\"\u003ePowered by Wella’s ColorMotion+ technology, this post-color treatment works to neutralize residues after coloring, helping to lock in pigments and extend color longevity. It also reinforces the hair structure, leaving hair stronger, softer, and visibly healthier immediately after service.\u003c\/p\u003e\n\u003chr data-start=\"747\" data-end=\"750\"\u003e\n\u003cp data-start=\"752\" data-end=\"781\"\u003e\u003cstrong data-start=\"752\" data-end=\"779\"\u003eKey Features \u0026amp; Benefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"782\" data-end=\"1075\"\u003e\n\u003cli data-section-id=\"1xeubts\" data-start=\"782\" data-end=\"833\"\u003eHelps lock in color for longer-lasting vibrancy\u003c\/li\u003e\n\u003cli data-section-id=\"1elt9yh\" data-start=\"834\" data-end=\"874\"\u003eStabilizes hair after color services\u003c\/li\u003e\n\u003cli data-section-id=\"ferfkl\" data-start=\"875\" data-end=\"929\"\u003eStrengthens hair structure and improves resilience\u003c\/li\u003e\n\u003cli data-section-id=\"2e5qcj\" data-start=\"930\" data-end=\"985\"\u003eEnhances shine and smoothness for a polished finish\u003c\/li\u003e\n\u003cli data-section-id=\"xqo1wd\" data-start=\"986\" data-end=\"1034\"\u003eReduces damage caused by chemical treatments\u003c\/li\u003e\n\u003cli data-section-id=\"w3pguf\" data-start=\"1035\" data-end=\"1075\"\u003eIdeal for professional, in-salon use\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1077\" data-end=\"1080\"\u003e\n\u003cp data-start=\"1082\" data-end=\"1392\"\u003e\u003cstrong data-start=\"1082\" data-end=\"1109\"\u003eWhy Your Salon Needs It\u003c\/strong\u003e\u003cbr data-start=\"1109\" data-end=\"1112\"\u003eThis is a must-have finishing step for every color service. It helps seal in color, improve hair condition, and deliver that “just-left-the-salon” feel clients love. Incorporating this treatment elevates service quality, boosts client satisfaction, and encourages repeat bookings.\u003c\/p\u003e\n\u003chr data-start=\"1394\" data-end=\"1397\"\u003e\n\u003cp data-start=\"1399\" data-end=\"1419\"\u003e\u003cstrong data-start=\"1399\" data-end=\"1417\"\u003eSpecifications\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1420\" data-end=\"1566\"\u003e\n\u003cli data-section-id=\"1ekqh2h\" data-start=\"1420\" data-end=\"1446\"\u003eSize: 16.9 oz \/ 500 ml\u003c\/li\u003e\n\u003cli data-section-id=\"1ahe1il\" data-start=\"1447\" data-end=\"1480\"\u003eHair Type: Color-treated hair\u003c\/li\u003e\n\u003cli data-section-id=\"cng12m\" data-start=\"1481\" data-end=\"1515\"\u003eCategory: Post-color treatment\u003c\/li\u003e\n\u003cli data-section-id=\"14i5yd3\" data-start=\"1516\" data-end=\"1566\"\u003eBrand: Wella Professionals – ColorMotion+ Line\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1568\" data-end=\"1571\"\u003e\n\u003cp data-start=\"1573\" data-end=\"1779\"\u003e\u003cstrong data-start=\"1573\" data-end=\"1587\"\u003eHow to Use\u003c\/strong\u003e\u003cbr data-start=\"1587\" data-end=\"1590\"\u003eApply immediately after rinsing out color. Distribute evenly through hair, focusing on mid-lengths and ends. Leave on for 3–5 minutes, then rinse thoroughly. Follow with styling as desired.\u003c\/p\u003e\n\u003chr data-start=\"1781\" data-end=\"1784\"\u003e\n\u003cp data-start=\"1786\" data-end=\"1950\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003cstrong data-start=\"1786\" data-end=\"1812\"\u003ePro Tip (For Stylists)\u003c\/strong\u003e\u003cbr data-start=\"1812\" data-end=\"1815\"\u003eUse after every color service to help lock in tone and vibrancy while improving hair feel—clients will notice the difference instantly.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54062322188572,"sku":"167425","price":11.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-ColorMotion-Plus-Post-Color-treatment-16-9-oz-01.webp?v=1776971941"},{"product_id":"wella-professionals-ultimate-repair-protective-leave-in-treatment-3-2-oz","title":"Wella Professionals ULTIMATE REPAIR Protective Leave-In Treatment 3.2 oz.","description":"\u003cp data-start=\"0\" data-end=\"95\"\u003eWella Ultimate Repair Protective Leave-In Treatment 3.2 oz\u003c\/p\u003e\n\u003chr data-start=\"97\" data-end=\"100\"\u003e\n\u003cp data-start=\"102\" data-end=\"490\"\u003e\u003cstrong data-start=\"102\" data-end=\"135\"\u003eOptimized Product Description\u003c\/strong\u003e\u003cbr data-start=\"135\" data-end=\"138\"\u003eTransform damaged hair with Wella Professionals Ultimate Repair Protective Leave-In Treatment, a high-performance formula designed to visibly repair, protect, and strengthen hair in just one step. Ideal for salons and boutiques, this lightweight leave-in treatment delivers instant smoothness while helping defend against daily damage and heat styling.\u003c\/p\u003e\n\u003cp data-start=\"492\" data-end=\"837\"\u003ePowered by advanced skincare-inspired technology, this treatment targets both the inner hair structure and outer surface, helping to repair damage while protecting against future breakage. It leaves hair silky, manageable, and noticeably healthier without weighing it down—perfect for clients seeking stronger, shinier hair between salon visits.\u003c\/p\u003e\n\u003chr data-start=\"839\" data-end=\"842\"\u003e\n\u003cp data-start=\"844\" data-end=\"873\"\u003e\u003cstrong data-start=\"844\" data-end=\"871\"\u003eKey Features \u0026amp; Benefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"874\" data-end=\"1195\"\u003e\n\u003cli data-section-id=\"e9pcd0\" data-start=\"874\" data-end=\"933\"\u003eRepairs visible damage and strengthens hair from within\u003c\/li\u003e\n\u003cli data-section-id=\"4vsd\" data-start=\"934\" data-end=\"984\"\u003eProvides heat protection against styling tools\u003c\/li\u003e\n\u003cli data-section-id=\"1vo7hky\" data-start=\"985\" data-end=\"1031\"\u003eSmooths and softens hair without heaviness\u003c\/li\u003e\n\u003cli data-section-id=\"bals78\" data-start=\"1032\" data-end=\"1083\"\u003eHelps reduce breakage and improve manageability\u003c\/li\u003e\n\u003cli data-section-id=\"1focnrd\" data-start=\"1084\" data-end=\"1133\"\u003eEnhances shine for a healthier-looking finish\u003c\/li\u003e\n\u003cli data-section-id=\"8wvsjb\" data-start=\"1134\" data-end=\"1195\"\u003eLightweight, leave-in formula suitable for all hair types\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1197\" data-end=\"1200\"\u003e\n\u003cp data-start=\"1202\" data-end=\"1503\"\u003e\u003cstrong data-start=\"1202\" data-end=\"1229\"\u003eWhy Your Salon Needs It\u003c\/strong\u003e\u003cbr data-start=\"1229\" data-end=\"1232\"\u003eThis is a must-have retail hero for clients with damaged or chemically treated hair. It supports in-salon repair services while giving clients an easy at-home solution to maintain results. Perfect for boosting retail sales and improving client hair health between visits.\u003c\/p\u003e\n\u003chr data-start=\"1505\" data-end=\"1508\"\u003e\n\u003cp data-start=\"1510\" data-end=\"1530\"\u003e\u003cstrong data-start=\"1510\" data-end=\"1528\"\u003eSpecifications\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1531\" data-end=\"1705\"\u003e\n\u003cli data-section-id=\"1qzf2b3\" data-start=\"1531\" data-end=\"1555\"\u003eSize: 3.2 oz \/ 95 ml\u003c\/li\u003e\n\u003cli data-section-id=\"nx9lox\" data-start=\"1556\" data-end=\"1611\"\u003eHair Type: Damaged, dry, or chemically treated hair\u003c\/li\u003e\n\u003cli data-section-id=\"1p9tay2\" data-start=\"1612\" data-end=\"1651\"\u003eCategory: Leave-in repair treatment\u003c\/li\u003e\n\u003cli data-section-id=\"1g22s4b\" data-start=\"1652\" data-end=\"1705\"\u003eBrand: Wella Professionals – Ultimate Repair Line\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1707\" data-end=\"1710\"\u003e\n\u003cp data-start=\"1712\" data-end=\"1913\"\u003e\u003cstrong data-start=\"1712\" data-end=\"1726\"\u003eHow to Use\u003c\/strong\u003e\u003cbr data-start=\"1726\" data-end=\"1729\"\u003eApply 1–3 pumps to clean, towel-dried hair. Distribute evenly through mid-lengths and ends. Do not rinse. Style as desired. Can be used on dry hair for added smoothness and protection.\u003c\/p\u003e\n\u003chr data-start=\"1915\" data-end=\"1918\"\u003e\n\u003cp data-start=\"1920\" data-end=\"2111\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003cstrong data-start=\"1920\" data-end=\"1946\"\u003ePro Tip (For Stylists)\u003c\/strong\u003e\u003cbr data-start=\"1946\" data-end=\"1949\"\u003eRecommend as a daily repair and protection step for clients using heat tools or undergoing frequent color services to help maintain strength, softness, and shine.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54062349287708,"sku":"167426","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Ultimate-Repair-Leave-In-3-2-oz-01.webp?v=1776972395"},{"product_id":"wella-koleston-perfect-0-00-pure-shine-permanent-2-oz","title":"Wella Koleston Perfect 0\/00 Pure Shine Permanent 2 oz.","description":"\u003csection class=\"text-token-text-primary w-full focus:outline-none [--shadow-height:45px] has-data-writing-block:pointer-events-none has-data-writing-block:-mt-(--shadow-height) has-data-writing-block:pt-(--shadow-height) [\u0026amp;:has([data-writing-block])\u0026gt;*]:pointer-events-auto [content-visibility:auto] supports-[content-visibility:auto]:[contain-intrinsic-size:auto_100lvh] R6Vx5W_threadScrollVars scroll-mb-[calc(var(--scroll-root-safe-area-inset-bottom,0px)+var(--thread-response-height))] scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" dir=\"auto\" data-turn-id=\"request-WEB:17bcaed7-090f-4d67-a3b8-a51b86348c0f-9\" data-testid=\"conversation-turn-20\" data-scroll-anchor=\"false\" data-turn=\"assistant\"\u003e\n\u003cdiv class=\"text-base my-auto mx-auto pb-10 [--thread-content-margin:var(--thread-content-margin-xs,calc(var(--spacing)*4))] @w-sm\/main:[--thread-content-margin:var(--thread-content-margin-sm,calc(var(--spacing)*6))] @w-lg\/main:[--thread-content-margin:var(--thread-content-margin-lg,calc(var(--spacing)*16))] px-(--thread-content-margin)\"\u003e\n\u003cdiv class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col gap-4 grow\"\u003e\n\u003cdiv data-message-author-role=\"assistant\" data-message-id=\"78f65cf3-58da-4b27-baf3-2805d281c008\" dir=\"auto\" data-message-model-slug=\"gpt-5-3\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal outline-none keyboard-focused:focus-ring [.text-message+\u0026amp;]:mt-1\" data-turn-start-message=\"true\" tabindex=\"0\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden\"\u003e\n\u003cdiv class=\"markdown prose dark:prose-invert w-full wrap-break-word light markdown-new-styling\"\u003e\n\u003cp data-start=\"0\" data-end=\"91\"\u003e\u003cstrong\u003eWella Koleston Perfect 0\/00 Pure Shine Permanent Color\u003c\/strong\u003e\u003c\/p\u003e\n\u003chr data-start=\"93\" data-end=\"96\"\u003e\n\u003cp data-start=\"98\" data-end=\"457\"\u003e\u003cstrong data-start=\"98\" data-end=\"131\"\u003eOptimized Product Description\u003c\/strong\u003e\u003cbr data-start=\"131\" data-end=\"134\"\u003eEnhance shine and elevate every color service with Wella Koleston Perfect 0\/00 Pure Shine Permanent Color. Designed for professional salon use, this clear shade additive delivers intense, mirror-like shine without altering tone, making it the perfect tool for customizing color results and boosting overall hair brilliance.\u003c\/p\u003e\n\u003cp data-start=\"459\" data-end=\"795\"\u003eFormulated with Wella’s advanced Koleston Perfect technology, 0\/00 Pure Shine can be used alone for a glossy, natural finish or mixed with other shades to soften intensity and enhance luminosity. It helps smooth the hair surface for better light reflection, leaving hair looking healthier, silkier, and more radiant after every service.\u003c\/p\u003e\n\u003chr data-start=\"797\" data-end=\"800\"\u003e\n\u003cp data-start=\"802\" data-end=\"831\"\u003e\u003cstrong data-start=\"802\" data-end=\"829\"\u003eKey Features \u0026amp; Benefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"832\" data-end=\"1199\"\u003e\n\u003cli data-section-id=\"ib4clq\" data-start=\"832\" data-end=\"892\"\u003eClear shade designed to boost shine without adding color\u003c\/li\u003e\n\u003cli data-section-id=\"1h5n52i\" data-start=\"893\" data-end=\"952\"\u003eEnhances light reflection for a glossy, luminous finish\u003c\/li\u003e\n\u003cli data-section-id=\"1czl0wx\" data-start=\"953\" data-end=\"1010\"\u003eCan be mixed with other shades to customize intensity\u003c\/li\u003e\n\u003cli data-section-id=\"56f51r\" data-start=\"1011\" data-end=\"1079\"\u003eSmooths the hair surface for improved softness and manageability\u003c\/li\u003e\n\u003cli data-section-id=\"40rbcw\" data-start=\"1080\" data-end=\"1138\"\u003eIdeal for creating natural-looking, high-shine results\u003c\/li\u003e\n\u003cli data-section-id=\"1nlf90j\" data-start=\"1139\" data-end=\"1199\"\u003eProfessional-use formula for precise color customization\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1201\" data-end=\"1204\"\u003e\n\u003cp data-start=\"1206\" data-end=\"1483\"\u003e\u003cstrong data-start=\"1206\" data-end=\"1233\"\u003eWhy Your Salon Needs It\u003c\/strong\u003e\u003cbr data-start=\"1233\" data-end=\"1236\"\u003eThis is a must-have for stylists looking to elevate their color services. Whether used to dilute shades, create a glossing service, or add brilliance to any formula, it provides versatility and premium results that clients will notice immediately.\u003c\/p\u003e\n\u003chr data-start=\"1485\" data-end=\"1488\"\u003e\n\u003cp data-start=\"1490\" data-end=\"1510\"\u003e\u003cstrong data-start=\"1490\" data-end=\"1508\"\u003eSpecifications\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1511\" data-end=\"1703\"\u003e\n\u003cli data-section-id=\"1u7zflx\" data-start=\"1511\" data-end=\"1545\"\u003eShade: 0\/00 Pure Shine (clear)\u003c\/li\u003e\n\u003cli data-section-id=\"14fqkx7\" data-start=\"1546\" data-end=\"1580\"\u003eType: Permanent color additive\u003c\/li\u003e\n\u003cli data-section-id=\"jet9s0\" data-start=\"1581\" data-end=\"1610\"\u003eHair Type: All hair types\u003c\/li\u003e\n\u003cli data-section-id=\"yvlo6e\" data-start=\"1611\" data-end=\"1648\"\u003eCategory: Professional hair color\u003c\/li\u003e\n\u003cli data-section-id=\"1aulaxz\" data-start=\"1649\" data-end=\"1703\"\u003eBrand: Wella Professionals – Koleston Perfect Line\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1705\" data-end=\"1708\"\u003e\n\u003cp data-start=\"1710\" data-end=\"1922\"\u003e\u003cstrong data-start=\"1710\" data-end=\"1724\"\u003eHow to Use\u003c\/strong\u003e\u003cbr data-start=\"1724\" data-end=\"1727\"\u003eMix with Koleston Perfect shades to reduce color intensity and increase shine, or use alone with appropriate developer for a clear glossing service. Follow Wella mixing and processing guidelines.\u003c\/p\u003e\n\u003chr data-start=\"1924\" data-end=\"1927\"\u003e\n\u003cp data-start=\"1929\" data-end=\"2119\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003cstrong data-start=\"1929\" data-end=\"1955\"\u003ePro Tip (For Stylists)\u003c\/strong\u003e\u003cbr data-start=\"1955\" data-end=\"1958\"\u003eUse as a glossing service add-on after color to boost shine and enhance the final result—perfect for clients who want that ultra-reflective, healthy hair finish.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54062414070044,"sku":"167381","price":10.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Koleston-Perfect-0-00-Pure-Shine-Permanent-2-oz-01.webp?v=1776973835"},{"product_id":"wella-koleston-perfect-0-66-intense-violet-permanent-2-oz","title":"Wella Koleston Perfect 0\/66 Intense Violet Permanent 2 oz.","description":"\u003cp data-start=\"45\" data-end=\"250\"\u003e\u003cstrong data-start=\"45\" data-end=\"91\"\u003eWella Koleston Perfect 0\/66 Intense Violet\u003c\/strong\u003e is a \u003cstrong data-start=\"97\" data-end=\"133\"\u003eprofessional “Special Mix” shade\u003c\/strong\u003e—meaning it’s designed to \u003cem data-start=\"159\" data-end=\"191\"\u003eboost, intensify, or customize\u003c\/em\u003e other hair colors rather than be used alone in most cases.\u003c\/p\u003e\n\u003ch3 data-section-id=\"qxmwqz\" data-start=\"252\" data-end=\"266\"\u003eWhat it is\u003c\/h3\u003e\n\u003cul data-start=\"267\" data-end=\"492\"\u003e\n\u003cli data-section-id=\"yqe88k\" data-start=\"267\" data-end=\"301\"\u003e\n\u003cstrong data-start=\"269\" data-end=\"279\"\u003eShade:\u003c\/strong\u003e 0\/66 (Intense Violet)\u003c\/li\u003e\n\u003cli data-section-id=\"1n8bbwj\" data-start=\"302\" data-end=\"352\"\u003e\n\u003cstrong data-start=\"304\" data-end=\"313\"\u003eType:\u003c\/strong\u003e Permanent creme hair color (2 oz tube)\u003c\/li\u003e\n\u003cli data-section-id=\"18ynb3e\" data-start=\"353\" data-end=\"394\"\u003e\n\u003cstrong data-start=\"355\" data-end=\"368\"\u003eCategory:\u003c\/strong\u003e Special Mix \/ intensifier\u003c\/li\u003e\n\u003cli data-section-id=\"15hznxe\" data-start=\"395\" data-end=\"492\"\u003e\n\u003cstrong data-start=\"397\" data-end=\"405\"\u003eUse:\u003c\/strong\u003e Enhancing violet tones, neutralizing unwanted warmth, or creating bold fashion results\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-section-id=\"16zyfva\" data-start=\"494\" data-end=\"510\"\u003eKey features\u003c\/h3\u003e\n\u003cul data-start=\"511\" data-end=\"1084\"\u003e\n\u003cli data-section-id=\"1vhc6zr\" data-start=\"511\" data-end=\"657\"\u003e\n\u003cstrong data-start=\"513\" data-end=\"535\"\u003eME+ dye technology\u003c\/strong\u003e → helps reduce risk of developing new dye allergies while maintaining performance \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1xssy34\" data-start=\"658\" data-end=\"779\"\u003e\n\u003cstrong data-start=\"660\" data-end=\"689\"\u003eMetal Purifier technology\u003c\/strong\u003e → helps prevent damage from metal buildup in hair \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"anb7ju\" data-start=\"780\" data-end=\"881\"\u003e\n\u003cstrong data-start=\"782\" data-end=\"810\"\u003eUp to 100% gray coverage\u003c\/strong\u003e when used in full formulations \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1tdu7oy\" data-start=\"882\" data-end=\"985\"\u003e\n\u003cstrong data-start=\"884\" data-end=\"915\"\u003eTrue-to-tone, vibrant color\u003c\/strong\u003e with balanced shine and depth \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"137u1rg\" data-start=\"986\" data-end=\"1084\"\u003e\n\u003cstrong data-start=\"988\" data-end=\"1008\"\u003e1:1 mixing ratio\u003c\/strong\u003e with developer (typically Welloxon) \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-section-id=\"15zonq3\" data-start=\"1086\" data-end=\"1117\"\u003eHow pros typically use 0\/66\u003c\/h3\u003e\n\u003cul data-start=\"1118\" data-end=\"1399\"\u003e\n\u003cli data-section-id=\"e0xxrp\" data-start=\"1118\" data-end=\"1180\"\u003eAdd a small amount to formulas to \u003cstrong data-start=\"1154\" data-end=\"1180\"\u003eintensify violet tones\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"wf07oa\" data-start=\"1181\" data-end=\"1229\"\u003eUse to \u003cstrong data-start=\"1190\" data-end=\"1229\"\u003ecounteract yellow\/orange brassiness\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1746188\" data-start=\"1230\" data-end=\"1301\"\u003eBlend into fashion colors for \u003cstrong data-start=\"1262\" data-end=\"1301\"\u003ecustom purple or cool-toned results\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"ewje71\" data-start=\"1302\" data-end=\"1399\"\u003eNot usually applied alone unless aiming for a \u003cstrong data-start=\"1350\" data-end=\"1399\"\u003every bold violet effect on pre-lightened hair\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1516\" data-end=\"1519\"\u003e\n\u003ch3 data-section-id=\"1njgtwj\" data-start=\"1521\" data-end=\"1538\"\u003eQuick pro tip\u003c\/h3\u003e\n\u003cp data-start=\"1539\" data-end=\"1561\"\u003eIf you’re formulating:\u003c\/p\u003e\n\u003cul data-start=\"1562\" data-end=\"1695\"\u003e\n\u003cli data-section-id=\"zum88u\" data-start=\"1562\" data-end=\"1638\"\u003eStart with \u003cstrong data-start=\"1575\" data-end=\"1598\"\u003e¼ to ½ inch of 0\/66\u003c\/strong\u003e per 30g color for subtle violet boost\u003c\/li\u003e\n\u003cli data-section-id=\"1ht2v8i\" data-start=\"1639\" data-end=\"1695\"\u003eIncrease gradually—this shade is \u003cstrong data-start=\"1674\" data-end=\"1695\"\u003every concentrated\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54062424555804,"sku":"167399","price":10.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Koleston-Perfect-0-66-Intense-Violet-Permanent-2-oz-01.webp?v=1776974500"},{"product_id":"wella-koleston-perfect-10-0-lightest-blonde-2-oz","title":"Wella Koleston Perfect 10\/0 Lightest Blonde 2 oz.","description":"\u003cp data-start=\"45\" data-end=\"239\"\u003e\u003cstrong data-start=\"45\" data-end=\"100\"\u003eWella Koleston Perfect 10\/0 Lightest Blonde\/Natural\u003c\/strong\u003e is part of the \u003cstrong data-start=\"116\" data-end=\"140\"\u003ePure Naturals family\u003c\/strong\u003e, designed to create \u003cstrong data-start=\"161\" data-end=\"209\"\u003eclean, balanced, true-to-tone blonde results\u003c\/strong\u003e with natural depth and shine.\u003c\/p\u003e\n\u003chr data-start=\"241\" data-end=\"244\"\u003e\n\u003ch3 data-section-id=\"qxmwqz\" data-start=\"246\" data-end=\"260\"\u003eWhat it is\u003c\/h3\u003e\n\u003cul data-start=\"261\" data-end=\"491\"\u003e\n\u003cli data-section-id=\"1pfi2oq\" data-start=\"261\" data-end=\"306\"\u003e\n\u003cstrong data-start=\"263\" data-end=\"273\"\u003eShade:\u003c\/strong\u003e 10\/0 (Lightest Blonde \/ Natural)\u003c\/li\u003e\n\u003cli data-section-id=\"d5s71h\" data-start=\"307\" data-end=\"352\"\u003e\n\u003cstrong data-start=\"309\" data-end=\"318\"\u003eType:\u003c\/strong\u003e Permanent creme hair color (2 oz)\u003c\/li\u003e\n\u003cli data-section-id=\"1nr633n\" data-start=\"353\" data-end=\"419\"\u003e\n\u003cstrong data-start=\"355\" data-end=\"371\"\u003eTone family:\u003c\/strong\u003e Neutral \/ Natural (no added warmth or coolness)\u003c\/li\u003e\n\u003cli data-section-id=\"1lni567\" data-start=\"420\" data-end=\"491\"\u003e\n\u003cstrong data-start=\"422\" data-end=\"435\"\u003eBest for:\u003c\/strong\u003e Clean blonde results, gray coverage, or base color work\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"493\" data-end=\"496\"\u003e\n\u003ch3 data-section-id=\"16zyfva\" data-start=\"498\" data-end=\"514\"\u003eKey features\u003c\/h3\u003e\n\u003cul data-start=\"515\" data-end=\"1072\"\u003e\n\u003cli data-section-id=\"1sm6bv6\" data-start=\"515\" data-end=\"619\"\u003e\n\u003cstrong data-start=\"517\" data-end=\"545\"\u003eUp to 100% gray coverage\u003c\/strong\u003e for even, natural-looking results \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"vw0hao\" data-start=\"620\" data-end=\"727\"\u003e\n\u003cstrong data-start=\"622\" data-end=\"640\"\u003eME+ technology\u003c\/strong\u003e → reduces risk of developing new dye allergies \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1v4pk0c\" data-start=\"728\" data-end=\"856\"\u003e\n\u003cstrong data-start=\"730\" data-end=\"759\"\u003eMetal Purifier technology\u003c\/strong\u003e → helps protect hair from damage caused by metal buildup \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"gwoccb\" data-start=\"857\" data-end=\"959\"\u003e\n\u003cstrong data-start=\"859\" data-end=\"881\"\u003eTrue-to-tone color\u003c\/strong\u003e with balanced shine and natural depth \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"9p5qhx\" data-start=\"960\" data-end=\"1072\"\u003e\n\u003cstrong data-start=\"962\" data-end=\"1002\"\u003eLong-lasting, fade-resistant results\u003c\/strong\u003e with professional performance \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1074\" data-end=\"1077\"\u003e\n\u003ch3 data-section-id=\"7y8dzp\" data-start=\"1079\" data-end=\"1100\"\u003eHow pros use 10\/0\u003c\/h3\u003e\n\u003cul data-start=\"1101\" data-end=\"1396\"\u003e\n\u003cli data-section-id=\"17j9bde\" data-start=\"1101\" data-end=\"1160\"\u003eAs a \u003cstrong data-start=\"1108\" data-end=\"1129\"\u003ebase blonde shade\u003c\/strong\u003e for natural, neutral results\u003c\/li\u003e\n\u003cli data-section-id=\"1563ym2\" data-start=\"1161\" data-end=\"1226\"\u003eFor \u003cstrong data-start=\"1167\" data-end=\"1192\"\u003egray coverage clients\u003c\/strong\u003e wanting a soft, non-ashy blonde\u003c\/li\u003e\n\u003cli data-section-id=\"1w6k2ka\" data-start=\"1227\" data-end=\"1315\"\u003eMixed with tonal shades (like \/1 ash or \/3 gold) to \u003cstrong data-start=\"1281\" data-end=\"1313\"\u003ecustomize warmth or coolness\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1ymm1rs\" data-start=\"1316\" data-end=\"1396\"\u003eIdeal for clients who want a \u003cstrong data-start=\"1347\" data-end=\"1396\"\u003e“real blonde” look vs. icy or golden extremes\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1398\" data-end=\"1401\"\u003e\n\u003ch3 data-section-id=\"vn82u5\" data-start=\"1403\" data-end=\"1425\"\u003eFormulation basics\u003c\/h3\u003e\n\u003cul data-start=\"1426\" data-end=\"1644\"\u003e\n\u003cli data-section-id=\"17nvy85\" data-start=\"1426\" data-end=\"1475\"\u003e\n\u003cstrong data-start=\"1428\" data-end=\"1445\"\u003eMixing ratio:\u003c\/strong\u003e 1:1 with Welloxon developer\u003c\/li\u003e\n\u003cli data-section-id=\"100yles\" data-start=\"1476\" data-end=\"1575\"\u003e\n\u003cstrong data-start=\"1478\" data-end=\"1487\"\u003eLift:\u003c\/strong\u003e Up to ~5 levels depending on developer strength \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"oed90m\" data-start=\"1576\" data-end=\"1644\"\u003eWorks best on \u003cstrong data-start=\"1592\" data-end=\"1609\"\u003elevel 7+ hair\u003c\/strong\u003e for true lightest blonde results\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1646\" data-end=\"1649\"\u003e\n\u003ch3 data-section-id=\"1ogaoq5\" data-start=\"1651\" data-end=\"1666\"\u003ePro insight\u003c\/h3\u003e\n\u003cp data-start=\"1667\" data-end=\"1739\"\u003e10\/0 is your \u003cstrong data-start=\"1680\" data-end=\"1700\"\u003efoundation shade\u003c\/strong\u003e—it’s what you reach for when you want:\u003c\/p\u003e\n\u003cul data-start=\"1740\" data-end=\"1858\"\u003e\n\u003cli data-section-id=\"puzjs7\" data-start=\"1740\" data-end=\"1771\"\u003eNo strong undertone pulling\u003c\/li\u003e\n\u003cli data-section-id=\"1vyv3z9\" data-start=\"1772\" data-end=\"1795\"\u003ePredictable results\u003c\/li\u003e\n\u003cli data-section-id=\"161zkje\" data-start=\"1796\" data-end=\"1858\"\u003eA “clean canvas” to either leave natural or tone afterward\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54062440218908,"sku":"167390","price":10.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Koleston-Perfect-10-0-Lightest-Blonde-Natural-Permanent-2-oz-01.webp?v=1776975787"},{"product_id":"wella-welloxon-perfect-creme-developer-10-volume-3-33-8-oz","title":"Wella Welloxon Perfect Creme Developer 10 Volume (3%) 33.8 oz.","description":"\u003cp data-start=\"45\" data-end=\"219\"\u003e\u003cstrong data-start=\"45\" data-end=\"96\"\u003eWella Welloxon Perfect 10 Volume (3%) Developer\u003c\/strong\u003e is a \u003cstrong data-start=\"102\" data-end=\"141\"\u003elow-lift, deposit-focused developer\u003c\/strong\u003e—perfect for toning, darkening, or subtle color work when you don’t need lift.\u003c\/p\u003e\n\u003chr data-start=\"221\" data-end=\"224\"\u003e\n\u003ch3 data-section-id=\"qxmwqz\" data-start=\"226\" data-end=\"240\"\u003eWhat it is\u003c\/h3\u003e\n\u003cul data-start=\"241\" data-end=\"407\"\u003e\n\u003cli data-section-id=\"7bb5bd\" data-start=\"241\" data-end=\"271\"\u003e\n\u003cstrong data-start=\"243\" data-end=\"256\"\u003eStrength:\u003c\/strong\u003e 10 Volume (3%)\u003c\/li\u003e\n\u003cli data-section-id=\"1bv7lcc\" data-start=\"272\" data-end=\"301\"\u003e\n\u003cstrong data-start=\"274\" data-end=\"283\"\u003eSize:\u003c\/strong\u003e 33.8 oz \/ 1 Liter\u003c\/li\u003e\n\u003cli data-section-id=\"1wxknl7\" data-start=\"302\" data-end=\"342\"\u003e\n\u003cstrong data-start=\"304\" data-end=\"313\"\u003eType:\u003c\/strong\u003e Professional creme developer\u003c\/li\u003e\n\u003cli data-section-id=\"v7a9vf\" data-start=\"343\" data-end=\"407\"\u003e\n\u003cstrong data-start=\"345\" data-end=\"366\"\u003eBest paired with:\u003c\/strong\u003e Wella Koleston Perfect + Blondor systems\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"409\" data-end=\"412\"\u003e\n\u003ch3 data-section-id=\"16zyfva\" data-start=\"414\" data-end=\"430\"\u003eKey features\u003c\/h3\u003e\n\u003cul data-start=\"431\" data-end=\"964\"\u003e\n\u003cli data-section-id=\"1rwhqs9\" data-start=\"431\" data-end=\"557\"\u003e\n\u003cstrong data-start=\"433\" data-end=\"485\"\u003eDesigned for precise, true-to-tone color results\u003c\/strong\u003e when used with Koleston Perfect \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1wolayg\" data-start=\"558\" data-end=\"677\"\u003e\n\u003cstrong data-start=\"560\" data-end=\"582\"\u003eCreamy consistency\u003c\/strong\u003e → easy mixing, smooth application, great foil adhesion \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1sycsxk\" data-start=\"678\" data-end=\"761\"\u003e\n\u003cstrong data-start=\"680\" data-end=\"721\"\u003eBalanced, even color from root to tip\u003c\/strong\u003e \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"13l4yde\" data-start=\"762\" data-end=\"870\"\u003e\n\u003cstrong data-start=\"764\" data-end=\"800\"\u003eImproved control of tone + depth\u003c\/strong\u003e for professional formulations \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1h37bp8\" data-start=\"871\" data-end=\"964\"\u003e\n\u003cstrong data-start=\"873\" data-end=\"906\"\u003eComfortable client experience\u003c\/strong\u003e with easy rinsing \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"966\" data-end=\"969\"\u003e\n\u003ch3 data-section-id=\"7i6pec\" data-start=\"971\" data-end=\"1006\"\u003eWhat 10 Volume (3%) is used for\u003c\/h3\u003e\n\u003cp data-start=\"1007\" data-end=\"1063\"\u003eThis is your \u003cstrong data-start=\"1020\" data-end=\"1062\"\u003edeposit-only or minimal lift developer\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul data-start=\"1065\" data-end=\"1277\"\u003e\n\u003cli data-section-id=\"1skz1ad\" data-start=\"1065\" data-end=\"1096\"\u003e Toning pre-lightened hair\u003c\/li\u003e\n\u003cli data-section-id=\"1skz1ad\" data-start=\"1065\" data-end=\"1096\"\u003e Refreshing faded color\u003c\/li\u003e\n\u003cli data-section-id=\"1fzpsd8\" data-start=\"1126\" data-end=\"1159\"\u003eGoing darker \/ adding depth\u003c\/li\u003e\n\u003cli data-section-id=\"r98rm5\" data-start=\"1160\" data-end=\"1203\"\u003eGlossing or low-impact color services\u003c\/li\u003e\n\u003cli data-section-id=\"1vp9ekc\" data-start=\"1204\" data-end=\"1277\"\u003eMixing with Special Mix shades (like 0\/66) for controlled intensity\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1279\" data-end=\"1282\"\u003e\n\u003ch3 data-section-id=\"x5lh0w\" data-start=\"1284\" data-end=\"1310\"\u003ePro formulation basics\u003c\/h3\u003e\n\u003cul data-start=\"1311\" data-end=\"1472\"\u003e\n\u003cli data-section-id=\"195vm90\" data-start=\"1311\" data-end=\"1363\"\u003e\n\u003cstrong data-start=\"1313\" data-end=\"1327\"\u003eMix ratio:\u003c\/strong\u003e Usually 1:1 with Koleston Perfect\u003c\/li\u003e\n\u003cli data-section-id=\"1culoey\" data-start=\"1364\" data-end=\"1413\"\u003e\n\u003cstrong data-start=\"1366\" data-end=\"1381\"\u003eLift level:\u003c\/strong\u003e 0–1 level (very minimal lift)\u003c\/li\u003e\n\u003cli data-section-id=\"1s6w6cv\" data-start=\"1414\" data-end=\"1472\"\u003eBest results on \u003cstrong data-start=\"1432\" data-end=\"1472\"\u003ealready lightened or same-level hair\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1474\" data-end=\"1477\"\u003e\n\u003ch3 data-section-id=\"1ogaoq5\" data-start=\"1479\" data-end=\"1494\"\u003ePro insight\u003c\/h3\u003e\n\u003cp data-start=\"1495\" data-end=\"1551\"\u003e10 Volume is your \u003cstrong data-start=\"1513\" data-end=\"1536\"\u003e“control developer”\u003c\/strong\u003e—when you want:\u003c\/p\u003e\n\u003cul data-start=\"1552\" data-end=\"1638\"\u003e\n\u003cli data-section-id=\"j6w9wt\" data-start=\"1552\" data-end=\"1577\"\u003eMaximum tone accuracy\u003c\/li\u003e\n\u003cli data-section-id=\"tvpdgr\" data-start=\"1578\" data-end=\"1600\"\u003eZero unwanted lift\u003c\/li\u003e\n\u003cli data-section-id=\"b1rny\" data-start=\"1601\" data-end=\"1638\"\u003eCleaner, more predictable results\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1640\" data-end=\"1790\"\u003eIt’s especially important when working with \u003cstrong data-start=\"1684\" data-end=\"1713\"\u003elight blondes (like 10\/0)\u003c\/strong\u003e or \u003cstrong data-start=\"1717\" data-end=\"1748\"\u003evivid additives (like 0\/66)\u003c\/strong\u003e so you don’t accidentally shift the base.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54062445953308,"sku":"167400","price":8.79,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Welloxon-Perfect-Creme-Developer-10-Volume-3-Percent-33-8-oz-01.webp?v=1776975899"},{"product_id":"wella-welloxon-perfect-creme-developer-20-volume-6-33-8-oz","title":"Wella Welloxon Perfect Creme Developer 20 Volume (6%) 33.8 oz","description":"\u003cp data-start=\"45\" data-end=\"206\"\u003e\u003cstrong data-start=\"45\" data-end=\"96\"\u003eWella Welloxon Perfect 20 Volume (6%) Developer\u003c\/strong\u003e is the go-to \u003cstrong data-start=\"110\" data-end=\"161\"\u003estandard developer for permanent color services\u003c\/strong\u003e, giving you a balance of \u003cstrong data-start=\"187\" data-end=\"205\"\u003elift + deposit\u003c\/strong\u003e.\u003c\/p\u003e\n\u003chr data-start=\"208\" data-end=\"211\"\u003e\n\u003ch3 data-section-id=\"qxmwqz\" data-start=\"213\" data-end=\"227\"\u003eWhat it is\u003c\/h3\u003e\n\u003cul data-start=\"228\" data-end=\"397\"\u003e\n\u003cli data-section-id=\"1v5rn4f\" data-start=\"228\" data-end=\"260\"\u003e\n\u003cstrong data-start=\"230\" data-end=\"243\"\u003eStrength:\u003c\/strong\u003e 20 Volume (6%)\u003c\/li\u003e\n\u003cli data-section-id=\"1ph4ez0\" data-start=\"261\" data-end=\"292\"\u003e\n\u003cstrong data-start=\"263\" data-end=\"272\"\u003eSize:\u003c\/strong\u003e 33.8 oz \/ 1 Liter\u003c\/li\u003e\n\u003cli data-section-id=\"1myvn1n\" data-start=\"293\" data-end=\"335\"\u003e\n\u003cstrong data-start=\"295\" data-end=\"304\"\u003eType:\u003c\/strong\u003e Professional creme developer\u003c\/li\u003e\n\u003cli data-section-id=\"16d30ay\" data-start=\"336\" data-end=\"397\"\u003e\n\u003cstrong data-start=\"338\" data-end=\"359\"\u003eBest paired with:\u003c\/strong\u003e Wella Koleston Perfect + lighteners\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"399\" data-end=\"402\"\u003e\n\u003ch3 data-section-id=\"16zyfva\" data-start=\"404\" data-end=\"420\"\u003eKey features\u003c\/h3\u003e\n\u003cul data-start=\"421\" data-end=\"940\"\u003e\n\u003cli data-section-id=\"nkz31v\" data-start=\"421\" data-end=\"530\"\u003e\n\u003cstrong data-start=\"423\" data-end=\"461\"\u003eProvides reliable lift and deposit\u003c\/strong\u003e for permanent color services \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"bvm6xo\" data-start=\"531\" data-end=\"616\"\u003e\n\u003cstrong data-start=\"533\" data-end=\"561\"\u003eUp to 1–2 levels of lift\u003c\/strong\u003e, making it ideal for coverage and subtle lightening\u003c\/li\u003e\n\u003cli data-section-id=\"ncgnwt\" data-start=\"617\" data-end=\"728\"\u003e\n\u003cstrong data-start=\"619\" data-end=\"653\"\u003eOptimized for Koleston Perfect\u003c\/strong\u003e for accurate, true-to-tone results \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"10i9934\" data-start=\"729\" data-end=\"832\"\u003e\n\u003cstrong data-start=\"731\" data-end=\"753\"\u003eCreamy consistency\u003c\/strong\u003e for easy mixing and smooth application \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1jfu4ly\" data-start=\"833\" data-end=\"940\"\u003e\n\u003cstrong data-start=\"835\" data-end=\"875\"\u003eGreat foil adhesion + easy rinse-out\u003c\/strong\u003e for efficient salon work \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"942\" data-end=\"945\"\u003e\n\u003ch3 data-section-id=\"1c2p1pc\" data-start=\"947\" data-end=\"977\"\u003eWhat 20 Volume is used for\u003c\/h3\u003e\n\u003cp data-start=\"978\" data-end=\"1020\"\u003eThis is your \u003cstrong data-start=\"991\" data-end=\"1019\"\u003emost versatile developer\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul data-start=\"1022\" data-end=\"1205\"\u003e\n\u003cli data-section-id=\"1ue87um\" data-start=\"1022\" data-end=\"1061\"\u003eStandard \u003cstrong data-start=\"1033\" data-end=\"1050\"\u003egray coverage\u003c\/strong\u003e services\u003c\/li\u003e\n\u003cli data-section-id=\"6wb3pd\" data-start=\"1062\" data-end=\"1104\"\u003e\n\u003cstrong data-start=\"1064\" data-end=\"1086\"\u003e1–2 levels of lift\u003c\/strong\u003e on natural hair\u003c\/li\u003e\n\u003cli data-section-id=\"81mot2\" data-start=\"1105\" data-end=\"1162\"\u003e\n\u003cstrong data-start=\"1107\" data-end=\"1138\"\u003ePermanent color application\u003c\/strong\u003e (most common pairing)\u003c\/li\u003e\n\u003cli data-section-id=\"1lsztm0\" data-start=\"1163\" data-end=\"1205\"\u003eSlight lightening with controlled tone\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1207\" data-end=\"1210\"\u003e\n\u003ch3 data-section-id=\"vn82u5\" data-start=\"1212\" data-end=\"1234\"\u003eFormulation basics\u003c\/h3\u003e\n\u003cul data-start=\"1235\" data-end=\"1414\"\u003e\n\u003cli data-section-id=\"17iyh5s\" data-start=\"1235\" data-end=\"1292\"\u003e\n\u003cstrong data-start=\"1237\" data-end=\"1254\"\u003eMixing ratio:\u003c\/strong\u003e Typically 1:1 with Koleston Perfect\u003c\/li\u003e\n\u003cli data-section-id=\"1cehj7q\" data-start=\"1293\" data-end=\"1360\"\u003e\n\u003cstrong data-start=\"1295\" data-end=\"1304\"\u003eLift:\u003c\/strong\u003e ~1–2 levels depending on hair type and starting level\u003c\/li\u003e\n\u003cli data-section-id=\"5xecaa\" data-start=\"1361\" data-end=\"1414\"\u003eWorks well on \u003cstrong data-start=\"1377\" data-end=\"1414\"\u003evirgin hair or for root retouches\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1416\" data-end=\"1419\"\u003e\n\u003ch3 data-section-id=\"1ogaoq5\" data-start=\"1421\" data-end=\"1436\"\u003ePro insight\u003c\/h3\u003e\n\u003cp data-start=\"1437\" data-end=\"1494\"\u003e20 Volume is your \u003cstrong data-start=\"1455\" data-end=\"1479\"\u003e“everyday developer”\u003c\/strong\u003e—when you want:\u003c\/p\u003e\n\u003cul data-start=\"1495\" data-end=\"1618\"\u003e\n\u003cli data-section-id=\"w2qwvt\" data-start=\"1495\" data-end=\"1536\"\u003eBalanced lift without over-processing\u003c\/li\u003e\n\u003cli data-section-id=\"1vb9q6k\" data-start=\"1537\" data-end=\"1567\"\u003eStrong, even gray coverage\u003c\/li\u003e\n\u003cli data-section-id=\"p3nhse\" data-start=\"1568\" data-end=\"1618\"\u003ePredictable salon results across most services\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1620\" data-end=\"1632\"\u003eCompared to:\u003c\/p\u003e\n\u003cul data-start=\"1633\" data-end=\"1746\"\u003e\n\u003cli data-section-id=\"h5bwxu\" data-start=\"1633\" data-end=\"1661\"\u003e\n\u003cstrong data-start=\"1635\" data-end=\"1646\"\u003e10 Vol:\u003c\/strong\u003e deposit only\u003c\/li\u003e\n\u003cli data-section-id=\"moigyy\" data-start=\"1662\" data-end=\"1704\"\u003e\n\u003cstrong data-start=\"1664\" data-end=\"1675\"\u003e20 Vol:\u003c\/strong\u003e lift + deposit (most used)\u003c\/li\u003e\n\u003cli data-section-id=\"1lqs4mg\" data-start=\"1705\" data-end=\"1746\"\u003e\n\u003cstrong data-start=\"1707\" data-end=\"1718\"\u003e30 Vol:\u003c\/strong\u003e higher lift, less control\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54062448050460,"sku":"167402","price":8.79,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Welloxon-Perfect-Creme-Developer-20-Volume-6-Percent-33-8-oz-01.webp?v=1776976043"},{"product_id":"wella-welloxon-perfect-creme-developer-30-volume-9-33-8-oz","title":"Wella Welloxon Perfect Creme Developer 30 Volume (9%) 33.8 oz","description":"\u003cp data-start=\"45\" data-end=\"228\"\u003e\u003cstrong data-start=\"45\" data-end=\"96\"\u003eWella Welloxon Perfect 30 Volume (9%) Developer\u003c\/strong\u003e is a \u003cstrong data-start=\"102\" data-end=\"125\"\u003ehigh-lift developer\u003c\/strong\u003e used when you need more noticeable lightening while still maintaining control over tone and condition.\u003c\/p\u003e\n\u003chr data-start=\"230\" data-end=\"233\"\u003e\n\u003ch3 data-section-id=\"qxmwqz\" data-start=\"235\" data-end=\"249\"\u003eWhat it is\u003c\/h3\u003e\n\u003cul data-start=\"250\" data-end=\"427\"\u003e\n\u003cli data-section-id=\"1hs3lgh\" data-start=\"250\" data-end=\"282\"\u003e\n\u003cstrong data-start=\"252\" data-end=\"265\"\u003eStrength:\u003c\/strong\u003e 30 Volume (9%)\u003c\/li\u003e\n\u003cli data-section-id=\"1ph4ez0\" data-start=\"283\" data-end=\"314\"\u003e\n\u003cstrong data-start=\"285\" data-end=\"294\"\u003eSize:\u003c\/strong\u003e 33.8 oz \/ 1 Liter\u003c\/li\u003e\n\u003cli data-section-id=\"1myvn1n\" data-start=\"315\" data-end=\"357\"\u003e\n\u003cstrong data-start=\"317\" data-end=\"326\"\u003eType:\u003c\/strong\u003e Professional creme developer\u003c\/li\u003e\n\u003cli data-section-id=\"11zbzto\" data-start=\"358\" data-end=\"427\"\u003e\n\u003cstrong data-start=\"360\" data-end=\"381\"\u003eBest paired with:\u003c\/strong\u003e Wella Koleston Perfect + Blondor lighteners\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"429\" data-end=\"432\"\u003e\n\u003ch3 data-section-id=\"16zyfva\" data-start=\"434\" data-end=\"450\"\u003eKey features\u003c\/h3\u003e\n\u003cul data-start=\"451\" data-end=\"1024\"\u003e\n\u003cli data-section-id=\"r687j3\" data-start=\"451\" data-end=\"580\"\u003e\n\u003cstrong data-start=\"453\" data-end=\"479\"\u003eProvides stronger lift\u003c\/strong\u003e for lightening services while maintaining even color results \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"18g2t1r\" data-start=\"581\" data-end=\"699\"\u003e\n\u003cstrong data-start=\"583\" data-end=\"620\"\u003eOptimized for Wella color systems\u003c\/strong\u003e for accurate, true-to-tone performance \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"y3l9it\" data-start=\"700\" data-end=\"806\"\u003e\n\u003cstrong data-start=\"702\" data-end=\"724\"\u003eCreamy consistency\u003c\/strong\u003e for smooth mixing and precise application \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"4uek6\" data-start=\"807\" data-end=\"914\"\u003e\n\u003cstrong data-start=\"809\" data-end=\"849\"\u003eGreat foil adhesion + easy rinse-out\u003c\/strong\u003e for efficient salon work \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1fv3tez\" data-start=\"915\" data-end=\"1024\"\u003e\n\u003cstrong data-start=\"917\" data-end=\"958\"\u003eEven, balanced color from root to tip\u003c\/strong\u003e with professional results \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1026\" data-end=\"1029\"\u003e\n\u003ch3 data-section-id=\"1wvbz35\" data-start=\"1031\" data-end=\"1061\"\u003eWhat 30 Volume is used for\u003c\/h3\u003e\n\u003cp data-start=\"1062\" data-end=\"1102\"\u003eThis is your \u003cstrong data-start=\"1075\" data-end=\"1101\"\u003elift-focused developer\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul data-start=\"1104\" data-end=\"1322\"\u003e\n\u003cli data-section-id=\"un1txf\" data-start=\"1104\" data-end=\"1146\"\u003e\n\u003cstrong data-start=\"1106\" data-end=\"1128\"\u003e2–3 levels of lift\u003c\/strong\u003e on natural hair\u003c\/li\u003e\n\u003cli data-section-id=\"djy16o\" data-start=\"1147\" data-end=\"1221\"\u003e\n\u003cstrong data-start=\"1149\" data-end=\"1170\"\u003eBlonding services\u003c\/strong\u003e (especially level 5–7 lifting into blonde range)\u003c\/li\u003e\n\u003cli data-section-id=\"vhn4li\" data-start=\"1222\" data-end=\"1264\"\u003e\u003cstrong data-start=\"1224\" data-end=\"1262\"\u003eHigh-lift permanent color formulas\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli data-section-id=\"1xrvgwk\" data-start=\"1265\" data-end=\"1322\"\u003e\n\u003cstrong data-start=\"1267\" data-end=\"1294\"\u003eLightening darker bases\u003c\/strong\u003e without jumping to 40 Vol\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1324\" data-end=\"1327\"\u003e\n\u003ch3 data-section-id=\"vn82u5\" data-start=\"1329\" data-end=\"1351\"\u003eFormulation basics\u003c\/h3\u003e\n\u003cul data-start=\"1352\" data-end=\"1541\"\u003e\n\u003cli data-section-id=\"17iyh5s\" data-start=\"1352\" data-end=\"1409\"\u003e\n\u003cstrong data-start=\"1354\" data-end=\"1371\"\u003eMixing ratio:\u003c\/strong\u003e Typically 1:1 with Koleston Perfect\u003c\/li\u003e\n\u003cli data-section-id=\"17u1lms\" data-start=\"1410\" data-end=\"1477\"\u003e\n\u003cstrong data-start=\"1412\" data-end=\"1421\"\u003eLift:\u003c\/strong\u003e ~2–3 levels depending on hair type and starting level\u003c\/li\u003e\n\u003cli data-section-id=\"fkjb05\" data-start=\"1478\" data-end=\"1541\"\u003eBest for \u003cstrong data-start=\"1489\" data-end=\"1541\"\u003evirgin hair or resistant hair needing extra lift\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1543\" data-end=\"1546\"\u003e\n\u003ch3 data-section-id=\"1ogaoq5\" data-start=\"1548\" data-end=\"1563\"\u003ePro insight\u003c\/h3\u003e\n\u003cp data-start=\"1564\" data-end=\"1638\"\u003e30 Volume is your \u003cstrong data-start=\"1582\" data-end=\"1613\"\u003e“push it lighter” developer\u003c\/strong\u003e—but with responsibility:\u003c\/p\u003e\n\u003cul data-start=\"1640\" data-end=\"1847\"\u003e\n\u003cli data-section-id=\"1suc1wf\" data-start=\"1640\" data-end=\"1703\"\u003eGives more lift than 20 Vol, but \u003cstrong data-start=\"1675\" data-end=\"1701\"\u003eless control over tone\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"11sqsjk\" data-start=\"1704\" data-end=\"1772\"\u003eCan expose \u003cstrong data-start=\"1717\" data-end=\"1736\"\u003ewarm undertones\u003c\/strong\u003e (orange\/yellow), so toning is key\u003c\/li\u003e\n\u003cli data-section-id=\"1p15e99\" data-start=\"1773\" data-end=\"1847\"\u003eIdeal when \u003cstrong data-start=\"1786\" data-end=\"1809\"\u003e20 Vol isn’t enough\u003c\/strong\u003e, but 40 Vol would be too aggressive\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1849\" data-end=\"1852\"\u003e\n\u003ch3 data-section-id=\"1pqoel1\" data-start=\"1854\" data-end=\"1883\"\u003eQuick comparison (simple)\u003c\/h3\u003e\n\u003cul data-start=\"1884\" data-end=\"2077\"\u003e\n\u003cli data-section-id=\"slsku5\" data-start=\"1884\" data-end=\"1918\"\u003e\n\u003cstrong data-start=\"1886\" data-end=\"1901\"\u003e10 Vol (3%)\u003c\/strong\u003e → deposit only\u003c\/li\u003e\n\u003cli data-section-id=\"1m9hfzd\" data-start=\"1919\" data-end=\"1966\"\u003e\n\u003cstrong data-start=\"1921\" data-end=\"1936\"\u003e20 Vol (6%)\u003c\/strong\u003e → lift + deposit (standard)\u003c\/li\u003e\n\u003cli data-section-id=\"17co4ob\" data-start=\"1967\" data-end=\"2024\"\u003e\n\u003cstrong data-start=\"1969\" data-end=\"1984\"\u003e30 Vol (9%)\u003c\/strong\u003e → higher lift (blonding + lightening)\u003c\/li\u003e\n\u003cli data-section-id=\"1ynus7a\" data-start=\"2025\" data-end=\"2077\"\u003e\n\u003cstrong data-start=\"2027\" data-end=\"2043\"\u003e40 Vol (12%)\u003c\/strong\u003e → maximum lift, more aggressive\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54062449000732,"sku":"167405","price":8.79,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Welloxon-Perfect-Creme-Developer-20-Volume-6-Percent-33-8-oz-01_ca95ec92-7701-41b8-89b1-d5a77f560000.webp?v=1776976194"},{"product_id":"wella-welloxon-perfect-creme-developer-40-volume-12-33-8-oz","title":"Wella Welloxon Perfect Creme Developer 40 Volume (12%) 33.8 oz.","description":"\u003cp data-start=\"45\" data-end=\"213\"\u003e\u003cstrong data-start=\"45\" data-end=\"97\"\u003eWella Welloxon Perfect 40 Volume (12%) Developer\u003c\/strong\u003e is the \u003cstrong data-start=\"105\" data-end=\"150\"\u003estrongest developer in the Welloxon range\u003c\/strong\u003e, used for \u003cstrong data-start=\"161\" data-end=\"212\"\u003emaximum lift and aggressive lightening services\u003c\/strong\u003e.\u003c\/p\u003e\n\u003chr data-start=\"215\" data-end=\"218\"\u003e\n\u003ch3 data-section-id=\"qxmwqz\" data-start=\"220\" data-end=\"234\"\u003eWhat it is\u003c\/h3\u003e\n\u003cul data-start=\"235\" data-end=\"413\"\u003e\n\u003cli data-section-id=\"w8i54s\" data-start=\"235\" data-end=\"268\"\u003e\n\u003cstrong data-start=\"237\" data-end=\"250\"\u003eStrength:\u003c\/strong\u003e 40 Volume (12%)\u003c\/li\u003e\n\u003cli data-section-id=\"1ph4ez0\" data-start=\"269\" data-end=\"300\"\u003e\n\u003cstrong data-start=\"271\" data-end=\"280\"\u003eSize:\u003c\/strong\u003e 33.8 oz \/ 1 Liter\u003c\/li\u003e\n\u003cli data-section-id=\"1myvn1n\" data-start=\"301\" data-end=\"343\"\u003e\n\u003cstrong data-start=\"303\" data-end=\"312\"\u003eType:\u003c\/strong\u003e Professional creme developer\u003c\/li\u003e\n\u003cli data-section-id=\"11zbzto\" data-start=\"344\" data-end=\"413\"\u003e\n\u003cstrong data-start=\"346\" data-end=\"367\"\u003eBest paired with:\u003c\/strong\u003e Wella Koleston Perfect + Blondor lighteners\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"415\" data-end=\"418\"\u003e\n\u003ch3 data-section-id=\"16zyfva\" data-start=\"420\" data-end=\"436\"\u003eKey features\u003c\/h3\u003e\n\u003cul data-start=\"437\" data-end=\"993\"\u003e\n\u003cli data-section-id=\"1wf5uha\" data-start=\"437\" data-end=\"553\"\u003e\n\u003cstrong data-start=\"439\" data-end=\"466\"\u003eMaximum lift capability\u003c\/strong\u003e for high-lift blonding and lightening services \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"l4hhdw\" data-start=\"554\" data-end=\"663\"\u003e\n\u003cstrong data-start=\"556\" data-end=\"578\"\u003eCreamy consistency\u003c\/strong\u003e for smooth mixing and controlled application \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1thtyst\" data-start=\"664\" data-end=\"777\"\u003e\n\u003cstrong data-start=\"666\" data-end=\"703\"\u003eOptimized for Wella color systems\u003c\/strong\u003e to deliver accurate, even results \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"4uek6\" data-start=\"778\" data-end=\"885\"\u003e\n\u003cstrong data-start=\"780\" data-end=\"820\"\u003eGreat foil adhesion + easy rinse-out\u003c\/strong\u003e for efficient salon work \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"bffkbm\" data-start=\"886\" data-end=\"993\"\u003e\n\u003cstrong data-start=\"888\" data-end=\"928\"\u003eConsistent, salon-quality processing\u003c\/strong\u003e with predictable results \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"995\" data-end=\"998\"\u003e\n\u003ch3 data-section-id=\"1t3pihy\" data-start=\"1000\" data-end=\"1030\"\u003eWhat 40 Volume is used for\u003c\/h3\u003e\n\u003cp data-start=\"1031\" data-end=\"1071\"\u003eThis is your \u003cstrong data-start=\"1044\" data-end=\"1070\"\u003emaximum-lift developer\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul data-start=\"1073\" data-end=\"1288\"\u003e\n\u003cli data-section-id=\"9ld4r2\" data-start=\"1073\" data-end=\"1116\"\u003e\n\u003cstrong data-start=\"1075\" data-end=\"1098\"\u003e3–4+ levels of lift\u003c\/strong\u003e on natural hair\u003c\/li\u003e\n\u003cli data-section-id=\"147jyn5\" data-start=\"1117\" data-end=\"1184\"\u003e\n\u003cstrong data-start=\"1119\" data-end=\"1141\"\u003eHigh-lift blonding\u003c\/strong\u003e (especially darker bases like level 3–6)\u003c\/li\u003e\n\u003cli data-section-id=\"1v9akzu\" data-start=\"1185\" data-end=\"1228\"\u003e\u003cstrong data-start=\"1187\" data-end=\"1226\"\u003eLightening resistant or coarse hair\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli data-section-id=\"vhv87d\" data-start=\"1229\" data-end=\"1288\"\u003e\n\u003cstrong data-start=\"1231\" data-end=\"1255\"\u003eUsed with lighteners\u003c\/strong\u003e for major lift transformations\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1290\" data-end=\"1293\"\u003e\n\u003ch3 data-section-id=\"vn82u5\" data-start=\"1295\" data-end=\"1317\"\u003eFormulation basics\u003c\/h3\u003e\n\u003cul data-start=\"1318\" data-end=\"1538\"\u003e\n\u003cli data-section-id=\"1a8imya\" data-start=\"1318\" data-end=\"1407\"\u003e\n\u003cstrong data-start=\"1320\" data-end=\"1337\"\u003eMixing ratio:\u003c\/strong\u003e Typically 1:1 with Koleston Perfect (or per lightener instructions)\u003c\/li\u003e\n\u003cli data-section-id=\"qq49ca\" data-start=\"1408\" data-end=\"1463\"\u003e\n\u003cstrong data-start=\"1410\" data-end=\"1419\"\u003eLift:\u003c\/strong\u003e Up to ~3–4+ levels depending on hair type\u003c\/li\u003e\n\u003cli data-section-id=\"1ab3fbf\" data-start=\"1464\" data-end=\"1538\"\u003eBest for \u003cstrong data-start=\"1475\" data-end=\"1511\"\u003evirgin hair or strong hair types\u003c\/strong\u003e needing significant lift\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1540\" data-end=\"1543\"\u003e\n\u003ch3 data-section-id=\"1ogaoq5\" data-start=\"1545\" data-end=\"1560\"\u003ePro insight\u003c\/h3\u003e\n\u003cp data-start=\"1561\" data-end=\"1625\"\u003e40 Volume is your \u003cstrong data-start=\"1579\" data-end=\"1624\"\u003e“maximum lift, maximum caution” developer\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul data-start=\"1627\" data-end=\"1852\"\u003e\n\u003cli data-section-id=\"jw1dle\" data-start=\"1627\" data-end=\"1682\"\u003eFast, powerful lift—but \u003cstrong data-start=\"1653\" data-end=\"1680\"\u003eleast control over tone\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1dcvlkz\" data-start=\"1683\" data-end=\"1743\"\u003eWill expose \u003cstrong data-start=\"1697\" data-end=\"1725\"\u003estrong underlying warmth\u003c\/strong\u003e (orange\/yellow)\u003c\/li\u003e\n\u003cli data-section-id=\"isckuz\" data-start=\"1744\" data-end=\"1790\"\u003eRequires \u003cstrong data-start=\"1755\" data-end=\"1788\"\u003etoning or refining after lift\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"kk3jc0\" data-start=\"1791\" data-end=\"1852\"\u003eNot ideal for fragile, overprocessed, or compromised hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1854\" data-end=\"1857\"\u003e\n\u003ch3 data-section-id=\"gecm1k\" data-start=\"1859\" data-end=\"1888\"\u003eQuick developer breakdown\u003c\/h3\u003e\n\u003cul data-start=\"1889\" data-end=\"2050\"\u003e\n\u003cli data-section-id=\"slsku5\" data-start=\"1889\" data-end=\"1923\"\u003e\n\u003cstrong data-start=\"1891\" data-end=\"1906\"\u003e10 Vol (3%)\u003c\/strong\u003e → deposit only\u003c\/li\u003e\n\u003cli data-section-id=\"ri1vl4\" data-start=\"1924\" data-end=\"1969\"\u003e\n\u003cstrong data-start=\"1926\" data-end=\"1941\"\u003e20 Vol (6%)\u003c\/strong\u003e → standard lift + deposit\u003c\/li\u003e\n\u003cli data-section-id=\"tnwfhb\" data-start=\"1970\" data-end=\"2003\"\u003e\n\u003cstrong data-start=\"1972\" data-end=\"1987\"\u003e30 Vol (9%)\u003c\/strong\u003e → higher lift\u003c\/li\u003e\n\u003cli data-section-id=\"6d4mzb\" data-start=\"2004\" data-end=\"2050\"\u003e\n\u003cstrong data-start=\"2006\" data-end=\"2022\"\u003e40 Vol (12%)\u003c\/strong\u003e → maximum lift \/ blonding\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54062464696604,"sku":"167406","price":8.79,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Welloxon-Perfect-Creme-Developer-40-Volume-12-Percent-33-8-oz-01.webp?v=1776977328"},{"product_id":"koleston-perfect-12-0-special-blonde-natural-permanent-2-oz","title":"Wella Koleston Perfect 12\/0 Special Blonde Natural Permanent 2 oz.","description":"\u003cp data-start=\"45\" data-end=\"232\"\u003e\u003cstrong data-start=\"45\" data-end=\"99\"\u003eWella Koleston Perfect 12\/0 Special Blonde\/Natural\u003c\/strong\u003e is part of the \u003cstrong data-start=\"115\" data-end=\"140\"\u003eSpecial Blonde series\u003c\/strong\u003e, formulated for \u003cstrong data-start=\"157\" data-end=\"207\"\u003emaximum lift and clean, neutral blonde results\u003c\/strong\u003e on darker natural bases.\u003c\/p\u003e\n\u003chr data-start=\"234\" data-end=\"237\"\u003e\n\u003ch3 data-section-id=\"qxmwqz\" data-start=\"239\" data-end=\"253\"\u003eWhat it is\u003c\/h3\u003e\n\u003cul data-start=\"254\" data-end=\"448\"\u003e\n\u003cli data-section-id=\"1tzvwl\" data-start=\"254\" data-end=\"300\"\u003e\n\u003cstrong data-start=\"256\" data-end=\"266\"\u003eShade:\u003c\/strong\u003e 12\/0 (Special Blonde \/ Natural)\u003c\/li\u003e\n\u003cli data-section-id=\"1iq9zc5\" data-start=\"301\" data-end=\"348\"\u003e\n\u003cstrong data-start=\"303\" data-end=\"312\"\u003eType:\u003c\/strong\u003e Permanent creme hair color (2 oz)\u003c\/li\u003e\n\u003cli data-section-id=\"fwql8b\" data-start=\"349\" data-end=\"413\"\u003e\n\u003cstrong data-start=\"351\" data-end=\"367\"\u003eTone family:\u003c\/strong\u003e Neutral (balanced, not overly warm or cool)\u003c\/li\u003e\n\u003cli data-section-id=\"ievmuw\" data-start=\"414\" data-end=\"448\"\u003e\n\u003cstrong data-start=\"416\" data-end=\"429\"\u003eCategory:\u003c\/strong\u003e High-lift blonde\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"450\" data-end=\"453\"\u003e\n\u003ch3 data-section-id=\"16zyfva\" data-start=\"455\" data-end=\"471\"\u003eKey features\u003c\/h3\u003e\n\u003cul data-start=\"472\" data-end=\"998\"\u003e\n\u003cli data-section-id=\"q4ngfv\" data-start=\"472\" data-end=\"549\"\u003e\n\u003cstrong data-start=\"474\" data-end=\"498\"\u003eHigh-lift technology\u003c\/strong\u003e → designed to lighten several levels in one step\u003c\/li\u003e\n\u003cli data-section-id=\"19aiaw6\" data-start=\"550\" data-end=\"685\"\u003e\n\u003cstrong data-start=\"552\" data-end=\"574\"\u003eME+ dye technology\u003c\/strong\u003e → helps reduce risk of new dye allergies while maintaining performance \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"btvt2k\" data-start=\"686\" data-end=\"814\"\u003e\n\u003cstrong data-start=\"688\" data-end=\"717\"\u003eMetal Purifier technology\u003c\/strong\u003e → helps protect hair from damage caused by metal buildup \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1n3vt3b\" data-start=\"815\" data-end=\"902\"\u003e\n\u003cstrong data-start=\"817\" data-end=\"845\"\u003eTrue-to-tone, even color\u003c\/strong\u003e from root to tip \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"zdcato\" data-start=\"903\" data-end=\"998\"\u003e\n\u003cstrong data-start=\"905\" data-end=\"933\"\u003eUp to 100% gray coverage\u003c\/strong\u003e when properly formulated \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1000\" data-end=\"1003\"\u003e\n\u003ch3 data-section-id=\"7y8cev\" data-start=\"1005\" data-end=\"1026\"\u003eHow pros use 12\/0\u003c\/h3\u003e\n\u003cp data-start=\"1027\" data-end=\"1077\"\u003eThis is a \u003cstrong data-start=\"1037\" data-end=\"1059\"\u003elift-focused shade\u003c\/strong\u003e, not just a tone:\u003c\/p\u003e\n\u003cul data-start=\"1079\" data-end=\"1305\"\u003e\n\u003cli data-section-id=\"1lrpxd5\" data-start=\"1079\" data-end=\"1125\"\u003eUsed for \u003cstrong data-start=\"1090\" data-end=\"1123\"\u003emajor blonding without bleach\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1349ivt\" data-start=\"1126\" data-end=\"1184\"\u003eIdeal for lifting \u003cstrong data-start=\"1146\" data-end=\"1182\"\u003elevel 5–7 hair into blonde range\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"15ev3jk\" data-start=\"1185\" data-end=\"1258\"\u003eCreates a \u003cstrong data-start=\"1197\" data-end=\"1227\"\u003enatural, clean blonde base\u003c\/strong\u003e (no strong ash or gold bias)\u003c\/li\u003e\n\u003cli data-section-id=\"ml06ol\" data-start=\"1259\" data-end=\"1305\"\u003eOften followed with a toner for refinement\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1307\" data-end=\"1310\"\u003e\n\u003ch3 data-section-id=\"vn82u5\" data-start=\"1312\" data-end=\"1334\"\u003eFormulation basics\u003c\/h3\u003e\n\u003cul data-start=\"1335\" data-end=\"1578\"\u003e\n\u003cli data-section-id=\"1i84qe2\" data-start=\"1335\" data-end=\"1414\"\u003e\n\u003cstrong data-start=\"1337\" data-end=\"1354\"\u003eMixing ratio:\u003c\/strong\u003e 1:2 with Welloxon developer (typical for Special Blondes)\u003c\/li\u003e\n\u003cli data-section-id=\"11rdg38\" data-start=\"1415\" data-end=\"1504\"\u003e\n\u003cstrong data-start=\"1417\" data-end=\"1443\"\u003eRecommended developer:\u003c\/strong\u003e\n\u003cul data-start=\"1448\" data-end=\"1504\"\u003e\n\u003cli data-section-id=\"1s5csfl\" data-start=\"1448\" data-end=\"1476\"\u003e30 Vol → controlled lift\u003c\/li\u003e\n\u003cli data-section-id=\"ash4s4\" data-start=\"1479\" data-end=\"1504\"\u003e40 Vol → maximum lift\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"174ec2i\" data-start=\"1505\" data-end=\"1578\"\u003e\n\u003cstrong data-start=\"1507\" data-end=\"1516\"\u003eLift:\u003c\/strong\u003e Up to ~4–5 levels depending on starting level and hair type\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1580\" data-end=\"1583\"\u003e\n\u003ch3 data-section-id=\"1ogaoq5\" data-start=\"1585\" data-end=\"1600\"\u003ePro insight\u003c\/h3\u003e\n\u003cp data-start=\"1601\" data-end=\"1638\"\u003e12\/0 is your \u003cstrong data-start=\"1614\" data-end=\"1637\"\u003e“clean lift” blonde\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul data-start=\"1640\" data-end=\"1846\"\u003e\n\u003cli data-section-id=\"17w484e\" data-start=\"1640\" data-end=\"1698\"\u003eGives \u003cstrong data-start=\"1648\" data-end=\"1696\"\u003emaximum brightness without strong tonal push\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"142kosy\" data-start=\"1699\" data-end=\"1775\"\u003eLeaves a \u003cstrong data-start=\"1710\" data-end=\"1735\"\u003enatural blonde canvas\u003c\/strong\u003e for toning (ash, beige, violet, etc.)\u003c\/li\u003e\n\u003cli data-section-id=\"1obcms7\" data-start=\"1776\" data-end=\"1846\"\u003eWill expose underlying warmth—\u003cstrong data-start=\"1808\" data-end=\"1844\"\u003etoning is usually required after\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1848\" data-end=\"1860\"\u003eCompared to:\u003c\/p\u003e\n\u003cul data-start=\"1861\" data-end=\"2016\"\u003e\n\u003cli data-section-id=\"8xr65l\" data-start=\"1861\" data-end=\"1916\"\u003e\n\u003cstrong data-start=\"1863\" data-end=\"1871\"\u003e10\/0\u003c\/strong\u003e → softer, less lift, more natural coverage\u003c\/li\u003e\n\u003cli data-section-id=\"fw1gvd\" data-start=\"1917\" data-end=\"1976\"\u003e\n\u003cstrong data-start=\"1919\" data-end=\"1935\"\u003e12\/1 \/ 12\/81\u003c\/strong\u003e → added ash or pearl to control warmth\u003c\/li\u003e\n\u003cli data-section-id=\"h2n4vc\" data-start=\"1977\" data-end=\"2016\"\u003e\n\u003cstrong data-start=\"1979\" data-end=\"1987\"\u003e12\/0\u003c\/strong\u003e → pure lift + neutral base\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54062470299932,"sku":"167391","price":10.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/420Wx420H-Wella-Koleston-Perfect-12-0-Special-Blonde-Natural-Permanent-2-oz-01.webp?v=1776977694"},{"product_id":"wella-koleston-perfect-2-0-darkest-brown-natural-permanent-2-oz","title":"Wella Koleston Perfect 2\/0 Darkest Brown\/Natural Permanent 2 oz.","description":"\u003cp data-start=\"45\" data-end=\"245\"\u003e\u003cstrong data-start=\"45\" data-end=\"97\"\u003eWella Koleston Perfect 2\/0 Darkest Brown\/Natural\u003c\/strong\u003e is part of the \u003cstrong data-start=\"113\" data-end=\"137\"\u003ePure Naturals family\u003c\/strong\u003e, designed to create \u003cstrong data-start=\"158\" data-end=\"217\"\u003edeep, rich brunette results with balanced, natural tone\u003c\/strong\u003e—no excessive warmth or ash.\u003c\/p\u003e\n\u003chr data-start=\"247\" data-end=\"250\"\u003e\n\u003ch3 data-section-id=\"qxmwqz\" data-start=\"252\" data-end=\"266\"\u003eWhat it is\u003c\/h3\u003e\n\u003cul data-start=\"267\" data-end=\"484\"\u003e\n\u003cli data-section-id=\"xa26df\" data-start=\"267\" data-end=\"311\"\u003e\n\u003cstrong data-start=\"269\" data-end=\"279\"\u003eShade:\u003c\/strong\u003e 2\/0 (Darkest Brown \/ Natural)\u003c\/li\u003e\n\u003cli data-section-id=\"1iq9zc5\" data-start=\"312\" data-end=\"359\"\u003e\n\u003cstrong data-start=\"314\" data-end=\"323\"\u003eType:\u003c\/strong\u003e Permanent creme hair color (2 oz)\u003c\/li\u003e\n\u003cli data-section-id=\"1edr3a7\" data-start=\"360\" data-end=\"398\"\u003e\n\u003cstrong data-start=\"362\" data-end=\"378\"\u003eTone family:\u003c\/strong\u003e Neutral \/ Natural\u003c\/li\u003e\n\u003cli data-section-id=\"1137ufr\" data-start=\"399\" data-end=\"484\"\u003e\n\u003cstrong data-start=\"401\" data-end=\"411\"\u003eLevel:\u003c\/strong\u003e Very deep brunette (near-black depth with softer finish than true black)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"486\" data-end=\"489\"\u003e\n\u003ch3 data-section-id=\"16zyfva\" data-start=\"491\" data-end=\"507\"\u003eKey features\u003c\/h3\u003e\n\u003cul data-start=\"508\" data-end=\"1110\"\u003e\n\u003cli data-section-id=\"1wybpn\" data-start=\"508\" data-end=\"613\"\u003e\n\u003cstrong data-start=\"510\" data-end=\"538\"\u003eUp to 100% gray coverage\u003c\/strong\u003e with even, natural-looking results \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1reh03r\" data-start=\"614\" data-end=\"760\"\u003e\n\u003cstrong data-start=\"616\" data-end=\"638\"\u003eME+ dye technology\u003c\/strong\u003e → helps reduce risk of developing new dye allergies while maintaining performance \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1v4pk0c\" data-start=\"761\" data-end=\"889\"\u003e\n\u003cstrong data-start=\"763\" data-end=\"792\"\u003eMetal Purifier technology\u003c\/strong\u003e → helps protect hair from damage caused by metal buildup \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"virqsu\" data-start=\"890\" data-end=\"996\"\u003e\n\u003cstrong data-start=\"892\" data-end=\"930\"\u003eTrue-to-tone, fade-resistant color\u003c\/strong\u003e with rich depth and shine \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1c88l05\" data-start=\"997\" data-end=\"1110\"\u003e\n\u003cstrong data-start=\"999\" data-end=\"1035\"\u003eProfessional-grade cream formula\u003c\/strong\u003e for smooth, controlled application \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1112\" data-end=\"1115\"\u003e\n\u003ch3 data-section-id=\"8umi7a\" data-start=\"1117\" data-end=\"1137\"\u003eHow pros use 2\/0\u003c\/h3\u003e\n\u003cul data-start=\"1138\" data-end=\"1372\"\u003e\n\u003cli data-section-id=\"1via545\" data-start=\"1138\" data-end=\"1210\"\u003eFor \u003cstrong data-start=\"1144\" data-end=\"1183\"\u003edeep brunette or near-black results\u003c\/strong\u003e without going flat black\u003c\/li\u003e\n\u003cli data-section-id=\"1s9uve4\" data-start=\"1211\" data-end=\"1271\"\u003e\n\u003cstrong data-start=\"1213\" data-end=\"1238\"\u003eGray coverage clients\u003c\/strong\u003e wanting a natural, soft finish\u003c\/li\u003e\n\u003cli data-section-id=\"rwikzh\" data-start=\"1272\" data-end=\"1321\"\u003e\n\u003cstrong data-start=\"1274\" data-end=\"1292\"\u003eRoot touch-ups\u003c\/strong\u003e on dark bases (levels 2–3)\u003c\/li\u003e\n\u003cli data-section-id=\"1e384wp\" data-start=\"1322\" data-end=\"1372\"\u003eTo \u003cstrong data-start=\"1327\" data-end=\"1352\"\u003eadd depth or lowlight\u003c\/strong\u003e lighter brunettes\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1374\" data-end=\"1377\"\u003e\n\u003ch3 data-section-id=\"vn82u5\" data-start=\"1379\" data-end=\"1401\"\u003eFormulation basics\u003c\/h3\u003e\n\u003cul data-start=\"1402\" data-end=\"1619\"\u003e\n\u003cli data-section-id=\"17nvy85\" data-start=\"1402\" data-end=\"1451\"\u003e\n\u003cstrong data-start=\"1404\" data-end=\"1421\"\u003eMixing ratio:\u003c\/strong\u003e 1:1 with Welloxon developer\u003c\/li\u003e\n\u003cli data-section-id=\"za5t9g\" data-start=\"1452\" data-end=\"1565\"\u003e\n\u003cstrong data-start=\"1454\" data-end=\"1475\"\u003eDeveloper choice:\u003c\/strong\u003e\n\u003cul data-start=\"1480\" data-end=\"1565\"\u003e\n\u003cli data-section-id=\"1fwavzo\" data-start=\"1480\" data-end=\"1522\"\u003e10 Vol → deposit only \/ darker results\u003c\/li\u003e\n\u003cli data-section-id=\"1q3modb\" data-start=\"1525\" data-end=\"1565\"\u003e20 Vol → gray coverage + slight lift\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"zyuv45\" data-start=\"1566\" data-end=\"1619\"\u003e\n\u003cstrong data-start=\"1568\" data-end=\"1577\"\u003eLift:\u003c\/strong\u003e Minimal (primarily deposit-focused shade)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1621\" data-end=\"1624\"\u003e\n\u003ch3 data-section-id=\"1ogaoq5\" data-start=\"1626\" data-end=\"1641\"\u003ePro insight\u003c\/h3\u003e\n\u003cp data-start=\"1642\" data-end=\"1683\"\u003e2\/0 is your \u003cstrong data-start=\"1654\" data-end=\"1682\"\u003e“soft black alternative”\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul data-start=\"1685\" data-end=\"1900\"\u003e\n\u003cli data-section-id=\"y9dgpr\" data-start=\"1685\" data-end=\"1756\"\u003eDeeper than most browns but \u003cstrong data-start=\"1715\" data-end=\"1754\"\u003emore natural-looking than 1\/0 black\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"581d6o\" data-start=\"1757\" data-end=\"1833\"\u003eGreat when clients want \u003cstrong data-start=\"1783\" data-end=\"1831\"\u003erich, dimensional darkness—not harsh or inky\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1z0t268\" data-start=\"1834\" data-end=\"1900\"\u003eWorks well for \u003cstrong data-start=\"1851\" data-end=\"1878\"\u003efilling or repigmenting\u003c\/strong\u003e before going darker\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54062472102172,"sku":"167382","price":10.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Koleston-Perfect-2-0-Darkest-Brown-Natural-Permanent-2-oz-01.webp?v=1776977866"},{"product_id":"wella-koleston-perfect-3-0-dark-brown-2-oz","title":"Wella Koleston Perfect 3\/0 Dark Brown Permanent 2 oz.","description":"\u003cp data-start=\"45\" data-end=\"239\"\u003e\u003cstrong data-start=\"45\" data-end=\"94\"\u003eWella Koleston Perfect 3\/0 Dark Brown\/Natural\u003c\/strong\u003e is part of the \u003cstrong data-start=\"110\" data-end=\"134\"\u003ePure Naturals family\u003c\/strong\u003e, designed for \u003cstrong data-start=\"149\" data-end=\"211\"\u003eclassic brunette results with balanced, true-to-tone depth\u003c\/strong\u003e—not too warm, not too ashy.\u003c\/p\u003e\n\u003chr data-start=\"241\" data-end=\"244\"\u003e\n\u003ch3 data-section-id=\"qxmwqz\" data-start=\"246\" data-end=\"260\"\u003eWhat it is\u003c\/h3\u003e\n\u003cul data-start=\"261\" data-end=\"445\"\u003e\n\u003cli data-section-id=\"gk0xr4\" data-start=\"261\" data-end=\"302\"\u003e\n\u003cstrong data-start=\"263\" data-end=\"273\"\u003eShade:\u003c\/strong\u003e 3\/0 (Dark Brown \/ Natural)\u003c\/li\u003e\n\u003cli data-section-id=\"1iq9zc5\" data-start=\"303\" data-end=\"350\"\u003e\n\u003cstrong data-start=\"305\" data-end=\"314\"\u003eType:\u003c\/strong\u003e Permanent creme hair color (2 oz)\u003c\/li\u003e\n\u003cli data-section-id=\"1edr3a7\" data-start=\"351\" data-end=\"389\"\u003e\n\u003cstrong data-start=\"353\" data-end=\"369\"\u003eTone family:\u003c\/strong\u003e Neutral \/ Natural\u003c\/li\u003e\n\u003cli data-section-id=\"7vllcv\" data-start=\"390\" data-end=\"445\"\u003e\n\u003cstrong data-start=\"392\" data-end=\"402\"\u003eLevel:\u003c\/strong\u003e Deep brunette (one level lighter than 2\/0)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"447\" data-end=\"450\"\u003e\n\u003ch3 data-section-id=\"16zyfva\" data-start=\"452\" data-end=\"468\"\u003eKey features\u003c\/h3\u003e\n\u003cul data-start=\"469\" data-end=\"1081\"\u003e\n\u003cli data-section-id=\"1wybpn\" data-start=\"469\" data-end=\"574\"\u003e\n\u003cstrong data-start=\"471\" data-end=\"499\"\u003eUp to 100% gray coverage\u003c\/strong\u003e with even, natural-looking results \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1reh03r\" data-start=\"575\" data-end=\"721\"\u003e\n\u003cstrong data-start=\"577\" data-end=\"599\"\u003eME+ dye technology\u003c\/strong\u003e → helps reduce risk of developing new dye allergies while maintaining performance \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1v4pk0c\" data-start=\"722\" data-end=\"850\"\u003e\n\u003cstrong data-start=\"724\" data-end=\"753\"\u003eMetal Purifier technology\u003c\/strong\u003e → helps protect hair from damage caused by metal buildup \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"50rd7b\" data-start=\"851\" data-end=\"954\"\u003e\n\u003cstrong data-start=\"853\" data-end=\"885\"\u003eBalanced, true-to-tone color\u003c\/strong\u003e with natural depth and shine \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"12gsv4z\" data-start=\"955\" data-end=\"1081\"\u003e\n\u003cstrong data-start=\"957\" data-end=\"987\"\u003eProfessional-grade formula\u003c\/strong\u003e for smooth, even application and long-lasting results \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1083\" data-end=\"1086\"\u003e\n\u003ch3 data-section-id=\"8umj1j\" data-start=\"1088\" data-end=\"1108\"\u003eHow pros use 3\/0\u003c\/h3\u003e\n\u003cul data-start=\"1109\" data-end=\"1345\"\u003e\n\u003cli data-section-id=\"4fc7hz\" data-start=\"1109\" data-end=\"1176\"\u003e\n\u003cstrong data-start=\"1111\" data-end=\"1139\"\u003eClassic brunette clients\u003c\/strong\u003e wanting a natural, rich dark brown\u003c\/li\u003e\n\u003cli data-section-id=\"qv22tu\" data-start=\"1177\" data-end=\"1248\"\u003e\n\u003cstrong data-start=\"1179\" data-end=\"1196\"\u003eGray coverage\u003c\/strong\u003e with a softer, more dimensional finish than black\u003c\/li\u003e\n\u003cli data-section-id=\"mvzge2\" data-start=\"1249\" data-end=\"1286\"\u003e\n\u003cstrong data-start=\"1251\" data-end=\"1269\"\u003eRoot touch-ups\u003c\/strong\u003e for levels 3–4\u003c\/li\u003e\n\u003cli data-section-id=\"3zuagh\" data-start=\"1287\" data-end=\"1345\"\u003eTo \u003cstrong data-start=\"1292\" data-end=\"1320\"\u003edeepen lighter brunettes\u003c\/strong\u003e without going too dark\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1347\" data-end=\"1350\"\u003e\n\u003ch3 data-section-id=\"vn82u5\" data-start=\"1352\" data-end=\"1374\"\u003eFormulation basics\u003c\/h3\u003e\n\u003cul data-start=\"1375\" data-end=\"1593\"\u003e\n\u003cli data-section-id=\"17nvy85\" data-start=\"1375\" data-end=\"1424\"\u003e\n\u003cstrong data-start=\"1377\" data-end=\"1394\"\u003eMixing ratio:\u003c\/strong\u003e 1:1 with Welloxon developer\u003c\/li\u003e\n\u003cli data-section-id=\"13invrw\" data-start=\"1425\" data-end=\"1545\"\u003e\n\u003cstrong data-start=\"1427\" data-end=\"1448\"\u003eDeveloper choice:\u003c\/strong\u003e\n\u003cul data-start=\"1453\" data-end=\"1545\"\u003e\n\u003cli data-section-id=\"1l33ybw\" data-start=\"1453\" data-end=\"1502\"\u003e10 Vol → deposit only \/ darker, richer result\u003c\/li\u003e\n\u003cli data-section-id=\"1q3modb\" data-start=\"1505\" data-end=\"1545\"\u003e20 Vol → gray coverage + slight lift\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"19s0o72\" data-start=\"1546\" data-end=\"1593\"\u003e\n\u003cstrong data-start=\"1548\" data-end=\"1557\"\u003eLift:\u003c\/strong\u003e Minimal (primarily deposit-focused)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1595\" data-end=\"1598\"\u003e\n\u003ch3 data-section-id=\"1ogaoq5\" data-start=\"1600\" data-end=\"1615\"\u003ePro insight\u003c\/h3\u003e\n\u003cp data-start=\"1616\" data-end=\"1657\"\u003e3\/0 is your \u003cstrong data-start=\"1628\" data-end=\"1656\"\u003e“true dark brown” staple\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul data-start=\"1659\" data-end=\"1857\"\u003e\n\u003cli data-section-id=\"y8794w\" data-start=\"1659\" data-end=\"1724\"\u003eMore natural and wearable than 2\/0 (which reads almost black)\u003c\/li\u003e\n\u003cli data-section-id=\"1rgte06\" data-start=\"1725\" data-end=\"1780\"\u003eIdeal when clients want \u003cstrong data-start=\"1751\" data-end=\"1778\"\u003edepth without heaviness\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"18uip23\" data-start=\"1781\" data-end=\"1857\"\u003eGreat base shade for \u003cstrong data-start=\"1804\" data-end=\"1855\"\u003ebuilding dimension with highlights or lowlights\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1859\" data-end=\"1862\"\u003e\n\u003ch3 data-section-id=\"1isl2e1\" data-start=\"1864\" data-end=\"1904\"\u003eQuick comparison (shade positioning)\u003c\/h3\u003e\n\u003cul data-start=\"1905\" data-end=\"2058\"\u003e\n\u003cli data-section-id=\"exymi9\" data-start=\"1905\" data-end=\"1945\"\u003e\n\u003cstrong data-start=\"1907\" data-end=\"1914\"\u003e2\/0\u003c\/strong\u003e → darkest brown (near black)\u003c\/li\u003e\n\u003cli data-section-id=\"c6etpz\" data-start=\"1946\" data-end=\"2004\"\u003e\n\u003cstrong data-start=\"1948\" data-end=\"1955\"\u003e3\/0\u003c\/strong\u003e → classic dark brown (most requested brunette)\u003c\/li\u003e\n\u003cli data-section-id=\"1xljxng\" data-start=\"2005\" data-end=\"2058\"\u003e\n\u003cstrong data-start=\"2007\" data-end=\"2014\"\u003e4\/0\u003c\/strong\u003e → medium brown (softer, lighter brunette)\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54062481867036,"sku":"167383","price":10.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/420Wx420H-Wella-Koleston-Perfect-3-0-Dark-Brown-Natural-Permanent-2-oz-01.webp?v=1776978585"},{"product_id":"wella-koleston-perfect-33-0-intense-dark-brown-2-oz","title":"Wella Koleston Perfect 33\/0 Intense Dark Brown Permanent 2 oz.","description":"\u003cp data-start=\"45\" data-end=\"266\"\u003e\u003cstrong data-start=\"45\" data-end=\"103\"\u003eWella Koleston Perfect 33\/0 Intense Dark Brown\/Natural\u003c\/strong\u003e is part of the \u003cstrong data-start=\"119\" data-end=\"151\"\u003ePure Naturals Intense series\u003c\/strong\u003e, designed to deliver \u003cstrong data-start=\"173\" data-end=\"220\"\u003eextra depth and stronger pigment saturation\u003c\/strong\u003e compared to standard natural shades like 3\/0.\u003c\/p\u003e\n\u003chr data-start=\"268\" data-end=\"271\"\u003e\n\u003ch3 data-section-id=\"qxmwqz\" data-start=\"273\" data-end=\"287\"\u003eWhat it is\u003c\/h3\u003e\n\u003cul data-start=\"288\" data-end=\"501\"\u003e\n\u003cli data-section-id=\"7zyecd\" data-start=\"288\" data-end=\"338\"\u003e\n\u003cstrong data-start=\"290\" data-end=\"300\"\u003eShade:\u003c\/strong\u003e 33\/0 (Intense Dark Brown \/ Natural)\u003c\/li\u003e\n\u003cli data-section-id=\"1iq9zc5\" data-start=\"339\" data-end=\"386\"\u003e\n\u003cstrong data-start=\"341\" data-end=\"350\"\u003eType:\u003c\/strong\u003e Permanent creme hair color (2 oz)\u003c\/li\u003e\n\u003cli data-section-id=\"1xrsqn6\" data-start=\"387\" data-end=\"443\"\u003e\n\u003cstrong data-start=\"389\" data-end=\"405\"\u003eTone family:\u003c\/strong\u003e Neutral with \u003cstrong data-start=\"419\" data-end=\"441\"\u003eenhanced intensity\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"ixw39h\" data-start=\"444\" data-end=\"501\"\u003e\n\u003cstrong data-start=\"446\" data-end=\"456\"\u003eLevel:\u003c\/strong\u003e Dark brown with boosted depth and richness\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"503\" data-end=\"506\"\u003e\n\u003ch3 data-section-id=\"16zyfva\" data-start=\"508\" data-end=\"524\"\u003eKey features\u003c\/h3\u003e\n\u003cul data-start=\"525\" data-end=\"1079\"\u003e\n\u003cli data-section-id=\"uff3d5\" data-start=\"525\" data-end=\"620\"\u003e\n\u003cstrong data-start=\"527\" data-end=\"555\"\u003eUp to 100% gray coverage\u003c\/strong\u003e with dense, even results \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1x9f1yx\" data-start=\"621\" data-end=\"737\"\u003e\n\u003cstrong data-start=\"623\" data-end=\"645\"\u003eME+ dye technology\u003c\/strong\u003e → helps reduce risk of developing new dye allergies \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"243dtk\" data-start=\"738\" data-end=\"856\"\u003e\n\u003cstrong data-start=\"740\" data-end=\"769\"\u003eMetal Purifier technology\u003c\/strong\u003e → helps protect hair from metal-induced damage \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1uoswce\" data-start=\"857\" data-end=\"970\"\u003e\n\u003cstrong data-start=\"859\" data-end=\"898\"\u003eRicher, more saturated color payoff\u003c\/strong\u003e vs standard naturals (like 3\/0) \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1wk1raf\" data-start=\"971\" data-end=\"1079\"\u003e\n\u003cstrong data-start=\"973\" data-end=\"1013\"\u003eLong-lasting, fade-resistant results\u003c\/strong\u003e with high shine and depth \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1081\" data-end=\"1084\"\u003e\n\u003ch3 data-section-id=\"7y6yms\" data-start=\"1086\" data-end=\"1107\"\u003eHow pros use 33\/0\u003c\/h3\u003e\n\u003cp data-start=\"1108\" data-end=\"1151\"\u003eThis is your \u003cstrong data-start=\"1121\" data-end=\"1150\"\u003e“deeper brunette booster”\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul data-start=\"1153\" data-end=\"1410\"\u003e\n\u003cli data-section-id=\"97np4p\" data-start=\"1153\" data-end=\"1223\"\u003eFor \u003cstrong data-start=\"1159\" data-end=\"1183\"\u003estrong gray coverage\u003c\/strong\u003e when standard naturals feel too sheer\u003c\/li\u003e\n\u003cli data-section-id=\"1elxsjf\" data-start=\"1224\" data-end=\"1277\"\u003eCreating \u003cstrong data-start=\"1235\" data-end=\"1275\"\u003eextra-rich, dense dark brown results\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"cocnp8\" data-start=\"1278\" data-end=\"1339\"\u003e\n\u003cstrong data-start=\"1280\" data-end=\"1295\"\u003eLowlighting\u003c\/strong\u003e or adding depth to medium\/light brunettes\u003c\/li\u003e\n\u003cli data-section-id=\"191lkbi\" data-start=\"1340\" data-end=\"1410\"\u003eEnhancing formulas when you want \u003cstrong data-start=\"1375\" data-end=\"1408\"\u003emore saturation and longevity\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1412\" data-end=\"1415\"\u003e\n\u003ch3 data-section-id=\"vn82u5\" data-start=\"1417\" data-end=\"1439\"\u003eFormulation basics\u003c\/h3\u003e\n\u003cul data-start=\"1440\" data-end=\"1651\"\u003e\n\u003cli data-section-id=\"17nvy85\" data-start=\"1440\" data-end=\"1489\"\u003e\n\u003cstrong data-start=\"1442\" data-end=\"1459\"\u003eMixing ratio:\u003c\/strong\u003e 1:1 with Welloxon developer\u003c\/li\u003e\n\u003cli data-section-id=\"1d2nx6o\" data-start=\"1490\" data-end=\"1597\"\u003e\n\u003cstrong data-start=\"1492\" data-end=\"1513\"\u003eDeveloper choice:\u003c\/strong\u003e\n\u003cul data-start=\"1518\" data-end=\"1597\"\u003e\n\u003cli data-section-id=\"1s284b4\" data-start=\"1518\" data-end=\"1554\"\u003e10 Vol → deposit + maximum depth\u003c\/li\u003e\n\u003cli data-section-id=\"1q3modb\" data-start=\"1557\" data-end=\"1597\"\u003e20 Vol → gray coverage + slight lift\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"zyuv45\" data-start=\"1598\" data-end=\"1651\"\u003e\n\u003cstrong data-start=\"1600\" data-end=\"1609\"\u003eLift:\u003c\/strong\u003e Minimal (primarily deposit-focused shade)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1653\" data-end=\"1656\"\u003e\n\u003ch3 data-section-id=\"1ogaoq5\" data-start=\"1658\" data-end=\"1673\"\u003ePro insight\u003c\/h3\u003e\n\u003cp data-start=\"1674\" data-end=\"1712\"\u003e33\/0 is essentially \u003cstrong data-start=\"1694\" data-end=\"1711\"\u003e3\/0 turned up\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul data-start=\"1714\" data-end=\"1900\"\u003e\n\u003cli data-section-id=\"phppcw\" data-start=\"1714\" data-end=\"1773\"\u003eSame neutral tone family, but \u003cstrong data-start=\"1746\" data-end=\"1771\"\u003estronger pigment load\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"19245zz\" data-start=\"1774\" data-end=\"1833\"\u003eBetter for \u003cstrong data-start=\"1787\" data-end=\"1831\"\u003eresistant gray hair or stubborn coverage\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"7n7q3b\" data-start=\"1834\" data-end=\"1900\"\u003eGives a \u003cstrong data-start=\"1844\" data-end=\"1879\"\u003ericher, more dimensional finish\u003c\/strong\u003e vs flat dark brown\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1902\" data-end=\"1905\"\u003e\n\u003ch3 data-section-id=\"pujvep\" data-start=\"1907\" data-end=\"1933\"\u003eQuick shade comparison\u003c\/h3\u003e\n\u003cul data-start=\"1934\" data-end=\"2108\"\u003e\n\u003cli data-section-id=\"1xd5wip\" data-start=\"1934\" data-end=\"1976\"\u003e\n\u003cstrong data-start=\"1936\" data-end=\"1943\"\u003e2\/0\u003c\/strong\u003e → darkest brown (almost black)\u003c\/li\u003e\n\u003cli data-section-id=\"1qe1vmf\" data-start=\"1977\" data-end=\"2010\"\u003e\n\u003cstrong data-start=\"1979\" data-end=\"1986\"\u003e3\/0\u003c\/strong\u003e → standard dark brown\u003c\/li\u003e\n\u003cli data-section-id=\"2b1eag\" data-start=\"2011\" data-end=\"2074\"\u003e\n\u003cstrong data-start=\"2013\" data-end=\"2021\"\u003e33\/0\u003c\/strong\u003e → \u003cstrong data-start=\"2024\" data-end=\"2072\"\u003eintense dark brown (deeper + more saturated)\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1rnam8j\" data-start=\"2075\" data-end=\"2108\"\u003e\n\u003cstrong data-start=\"2077\" data-end=\"2084\"\u003e4\/0\u003c\/strong\u003e → softer medium brown\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54062483046684,"sku":"167392","price":10.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Koleston-Perfect-33-0-Intense-Dark-Brown-Natural-Permanent-2-oz-01.webp?v=1776978829"},{"product_id":"wella-koleston-perfect-4-0-medium-brown-natural-permanent-2-oz","title":"Wella Koleston Perfect 4\/0 Medium Brown\/Natural Permanent 2 oz.","description":"\u003cp data-start=\"45\" data-end=\"254\"\u003e\u003cstrong data-start=\"45\" data-end=\"96\"\u003eWella Koleston Perfect 4\/0 Medium Brown\/Natural\u003c\/strong\u003e is a \u003cstrong data-start=\"102\" data-end=\"133\"\u003ecore neutral brunette shade\u003c\/strong\u003e from the Pure Naturals family—designed for \u003cstrong data-start=\"177\" data-end=\"224\"\u003etrue-to-tone, balanced medium brown results\u003c\/strong\u003e without excess warmth or ash.\u003c\/p\u003e\n\u003chr data-start=\"256\" data-end=\"259\"\u003e\n\u003ch3 data-section-id=\"qxmwqz\" data-start=\"261\" data-end=\"275\"\u003eWhat it is\u003c\/h3\u003e\n\u003cul data-start=\"276\" data-end=\"442\"\u003e\n\u003cli data-section-id=\"1kwpwbq\" data-start=\"276\" data-end=\"319\"\u003e\n\u003cstrong data-start=\"278\" data-end=\"288\"\u003eShade:\u003c\/strong\u003e 4\/0 (Medium Brown \/ Natural)\u003c\/li\u003e\n\u003cli data-section-id=\"1iq9zc5\" data-start=\"320\" data-end=\"367\"\u003e\n\u003cstrong data-start=\"322\" data-end=\"331\"\u003eType:\u003c\/strong\u003e Permanent creme hair color (2 oz)\u003c\/li\u003e\n\u003cli data-section-id=\"1edr3a7\" data-start=\"368\" data-end=\"406\"\u003e\n\u003cstrong data-start=\"370\" data-end=\"386\"\u003eTone family:\u003c\/strong\u003e Neutral \/ Natural\u003c\/li\u003e\n\u003cli data-section-id=\"1ka2f0b\" data-start=\"407\" data-end=\"442\"\u003e\n\u003cstrong data-start=\"409\" data-end=\"419\"\u003eLevel:\u003c\/strong\u003e Classic medium brown\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"444\" data-end=\"447\"\u003e\n\u003ch3 data-section-id=\"16zyfva\" data-start=\"449\" data-end=\"465\"\u003eKey features\u003c\/h3\u003e\n\u003cul data-start=\"466\" data-end=\"1048\"\u003e\n\u003cli data-section-id=\"1sm6bv6\" data-start=\"466\" data-end=\"570\"\u003e\n\u003cstrong data-start=\"468\" data-end=\"496\"\u003eUp to 100% gray coverage\u003c\/strong\u003e for even, natural-looking results \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1reh03r\" data-start=\"571\" data-end=\"717\"\u003e\n\u003cstrong data-start=\"573\" data-end=\"595\"\u003eME+ dye technology\u003c\/strong\u003e → helps reduce risk of developing new dye allergies while maintaining performance \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"243dtk\" data-start=\"718\" data-end=\"836\"\u003e\n\u003cstrong data-start=\"720\" data-end=\"749\"\u003eMetal Purifier technology\u003c\/strong\u003e → helps protect hair from metal-induced damage \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1d0scif\" data-start=\"837\" data-end=\"940\"\u003e\n\u003cstrong data-start=\"839\" data-end=\"871\"\u003eTrue-to-tone, balanced color\u003c\/strong\u003e with natural depth and shine \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"m1jj1p\" data-start=\"941\" data-end=\"1048\"\u003e\n\u003cstrong data-start=\"943\" data-end=\"973\"\u003eProfessional cream formula\u003c\/strong\u003e for smooth, controlled application \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1050\" data-end=\"1053\"\u003e\n\u003ch3 data-section-id=\"8ummxs\" data-start=\"1055\" data-end=\"1075\"\u003eHow pros use 4\/0\u003c\/h3\u003e\n\u003cul data-start=\"1076\" data-end=\"1288\"\u003e\n\u003cli data-section-id=\"1ptkd0d\" data-start=\"1076\" data-end=\"1131\"\u003e\n\u003cstrong data-start=\"1078\" data-end=\"1103\"\u003eGo-to medium brunette\u003c\/strong\u003e for natural-looking color\u003c\/li\u003e\n\u003cli data-section-id=\"1bou0a7\" data-start=\"1132\" data-end=\"1194\"\u003e\n\u003cstrong data-start=\"1134\" data-end=\"1159\"\u003eGray coverage clients\u003c\/strong\u003e who want a soft, balanced finish\u003c\/li\u003e\n\u003cli data-section-id=\"mtttmk\" data-start=\"1195\" data-end=\"1232\"\u003e\n\u003cstrong data-start=\"1197\" data-end=\"1215\"\u003eRoot touch-ups\u003c\/strong\u003e for levels 4–5\u003c\/li\u003e\n\u003cli data-section-id=\"fsu789\" data-start=\"1233\" data-end=\"1288\"\u003eBase shade for \u003cstrong data-start=\"1250\" data-end=\"1286\"\u003edimension (lowlights\/highlights)\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1290\" data-end=\"1293\"\u003e\n\u003ch3 data-section-id=\"vn82u5\" data-start=\"1295\" data-end=\"1317\"\u003eFormulation basics\u003c\/h3\u003e\n\u003cul data-start=\"1318\" data-end=\"1528\"\u003e\n\u003cli data-section-id=\"17nvy85\" data-start=\"1318\" data-end=\"1367\"\u003e\n\u003cstrong data-start=\"1320\" data-end=\"1337\"\u003eMixing ratio:\u003c\/strong\u003e 1:1 with Welloxon developer\u003c\/li\u003e\n\u003cli data-section-id=\"1nafa0v\" data-start=\"1368\" data-end=\"1480\"\u003e\n\u003cstrong data-start=\"1370\" data-end=\"1391\"\u003eDeveloper choice:\u003c\/strong\u003e\n\u003cul data-start=\"1396\" data-end=\"1480\"\u003e\n\u003cli data-section-id=\"fzec9b\" data-start=\"1396\" data-end=\"1437\"\u003e10 Vol → deposit only \/ deeper result\u003c\/li\u003e\n\u003cli data-section-id=\"1q3modb\" data-start=\"1440\" data-end=\"1480\"\u003e20 Vol → gray coverage + slight lift\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"19s0o72\" data-start=\"1481\" data-end=\"1528\"\u003e\n\u003cstrong data-start=\"1483\" data-end=\"1492\"\u003eLift:\u003c\/strong\u003e Minimal (primarily deposit-focused)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1530\" data-end=\"1533\"\u003e\n\u003ch3 data-section-id=\"1ogaoq5\" data-start=\"1535\" data-end=\"1550\"\u003ePro insight\u003c\/h3\u003e\n\u003cp data-start=\"1551\" data-end=\"1587\"\u003e4\/0 is your \u003cstrong data-start=\"1563\" data-end=\"1586\"\u003e“everyday brunette”\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul data-start=\"1589\" data-end=\"1786\"\u003e\n\u003cli data-section-id=\"1cws9od\" data-start=\"1589\" data-end=\"1659\"\u003eMore \u003cstrong data-start=\"1596\" data-end=\"1622\"\u003eversatile and wearable\u003c\/strong\u003e than darker shades like 2\/0 or 3\/0\u003c\/li\u003e\n\u003cli data-section-id=\"1b5dgd8\" data-start=\"1660\" data-end=\"1720\"\u003eSits right in the middle—\u003cstrong data-start=\"1687\" data-end=\"1718\"\u003enot too dark, not too light\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"c0xqn\" data-start=\"1721\" data-end=\"1786\"\u003eIdeal for clients who want \u003cstrong data-start=\"1750\" data-end=\"1784\"\u003enatural dimension and softness\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1788\" data-end=\"1791\"\u003e\n\u003ch3 data-section-id=\"pujvep\" data-start=\"1793\" data-end=\"1819\"\u003eQuick shade comparison\u003c\/h3\u003e\n\u003cul data-start=\"1820\" data-end=\"1938\"\u003e\n\u003cli data-section-id=\"328bf3\" data-start=\"1820\" data-end=\"1851\"\u003e\n\u003cstrong data-start=\"1822\" data-end=\"1829\"\u003e3\/0\u003c\/strong\u003e → deeper dark brown\u003c\/li\u003e\n\u003cli data-section-id=\"1r35uvc\" data-start=\"1852\" data-end=\"1902\"\u003e\n\u003cstrong data-start=\"1854\" data-end=\"1861\"\u003e4\/0\u003c\/strong\u003e → classic medium brown (most balanced)\u003c\/li\u003e\n\u003cli data-section-id=\"3bp7my\" data-start=\"1903\" data-end=\"1938\"\u003e\n\u003cstrong data-start=\"1905\" data-end=\"1912\"\u003e5\/0\u003c\/strong\u003e → lighter, softer brown\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54062485471516,"sku":"167384","price":10.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Koleston-Perfect-4-0-Medium-Brown-Natural-Permanent-2-oz-01.webp?v=1776979078"},{"product_id":"wella-koleston-perfect-44-0-intense-medium-brown-natural-permanent-2-oz","title":"Wella Koleston Perfect 44\/0 Intense Medium Brown\/Natural Permanent 2 oz.","description":"\u003cp data-start=\"45\" data-end=\"247\"\u003e\u003cstrong data-start=\"45\" data-end=\"105\"\u003eWella Koleston Perfect 44\/0 Intense Medium Brown\/Natural\u003c\/strong\u003e is part of the \u003cstrong data-start=\"121\" data-end=\"153\"\u003ePure Naturals Intense series\u003c\/strong\u003e, formulated to give \u003cstrong data-start=\"174\" data-end=\"221\"\u003edeeper, more saturated medium brown results\u003c\/strong\u003e compared to standard 4\/0.\u003c\/p\u003e\n\u003chr data-start=\"249\" data-end=\"252\"\u003e\n\u003ch3 data-section-id=\"qxmwqz\" data-start=\"254\" data-end=\"268\"\u003eWhat it is\u003c\/h3\u003e\n\u003cul data-start=\"269\" data-end=\"494\"\u003e\n\u003cli data-section-id=\"1l03axo\" data-start=\"269\" data-end=\"321\"\u003e\n\u003cstrong data-start=\"271\" data-end=\"281\"\u003eShade:\u003c\/strong\u003e 44\/0 (Intense Medium Brown \/ Natural)\u003c\/li\u003e\n\u003cli data-section-id=\"1iq9zc5\" data-start=\"322\" data-end=\"369\"\u003e\n\u003cstrong data-start=\"324\" data-end=\"333\"\u003eType:\u003c\/strong\u003e Permanent creme hair color (2 oz)\u003c\/li\u003e\n\u003cli data-section-id=\"wgdnp3\" data-start=\"370\" data-end=\"433\"\u003e\n\u003cstrong data-start=\"372\" data-end=\"388\"\u003eTone family:\u003c\/strong\u003e Neutral with \u003cstrong data-start=\"402\" data-end=\"431\"\u003eincreased pigment density\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"13zu20e\" data-start=\"434\" data-end=\"494\"\u003e\n\u003cstrong data-start=\"436\" data-end=\"446\"\u003eLevel:\u003c\/strong\u003e Medium brown with enhanced depth and richness\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"496\" data-end=\"499\"\u003e\n\u003ch3 data-section-id=\"16zyfva\" data-start=\"501\" data-end=\"517\"\u003eKey features\u003c\/h3\u003e\n\u003cul data-start=\"518\" data-end=\"1077\"\u003e\n\u003cli data-section-id=\"uo04pv\" data-start=\"518\" data-end=\"614\"\u003e\n\u003cstrong data-start=\"520\" data-end=\"548\"\u003eUp to 100% gray coverage\u003c\/strong\u003e with strong, even results \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1x9f1yx\" data-start=\"615\" data-end=\"731\"\u003e\n\u003cstrong data-start=\"617\" data-end=\"639\"\u003eME+ dye technology\u003c\/strong\u003e → helps reduce risk of developing new dye allergies \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1t06871\" data-start=\"732\" data-end=\"866\"\u003e\n\u003cstrong data-start=\"734\" data-end=\"763\"\u003eMetal Purifier technology\u003c\/strong\u003e → helps protect hair from metal-related damage during coloring \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1vdqsbc\" data-start=\"867\" data-end=\"978\"\u003e\n\u003cstrong data-start=\"869\" data-end=\"908\"\u003eRicher, more saturated color payoff\u003c\/strong\u003e vs standard naturals like 4\/0 \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"cuu73d\" data-start=\"979\" data-end=\"1077\"\u003e\n\u003cstrong data-start=\"981\" data-end=\"1017\"\u003eTrue-to-tone, high-shine results\u003c\/strong\u003e with balanced depth \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1079\" data-end=\"1082\"\u003e\n\u003ch3 data-section-id=\"7yanhw\" data-start=\"1084\" data-end=\"1105\"\u003eHow pros use 44\/0\u003c\/h3\u003e\n\u003cp data-start=\"1106\" data-end=\"1150\"\u003eThis is your \u003cstrong data-start=\"1119\" data-end=\"1149\"\u003e“intensified medium brown”\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul data-start=\"1152\" data-end=\"1404\"\u003e\n\u003cli data-section-id=\"17llyg8\" data-start=\"1152\" data-end=\"1210\"\u003eFor \u003cstrong data-start=\"1158\" data-end=\"1184\"\u003estronger gray coverage\u003c\/strong\u003e when 4\/0 feels too soft\u003c\/li\u003e\n\u003cli data-section-id=\"iwivbu\" data-start=\"1211\" data-end=\"1279\"\u003eCreating \u003cstrong data-start=\"1222\" data-end=\"1257\"\u003edeeper, richer brunette results\u003c\/strong\u003e with more longevity\u003c\/li\u003e\n\u003cli data-section-id=\"fu8j6c\" data-start=\"1280\" data-end=\"1333\"\u003e\n\u003cstrong data-start=\"1282\" data-end=\"1297\"\u003eLowlighting\u003c\/strong\u003e or adding depth to lighter browns\u003c\/li\u003e\n\u003cli data-section-id=\"1o5t0am\" data-start=\"1334\" data-end=\"1404\"\u003eBoosting formulas that need \u003cstrong data-start=\"1364\" data-end=\"1402\"\u003eextra saturation and staying power\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1406\" data-end=\"1409\"\u003e\n\u003ch3 data-section-id=\"vn82u5\" data-start=\"1411\" data-end=\"1433\"\u003eFormulation basics\u003c\/h3\u003e\n\u003cul data-start=\"1434\" data-end=\"1643\"\u003e\n\u003cli data-section-id=\"17nvy85\" data-start=\"1434\" data-end=\"1483\"\u003e\n\u003cstrong data-start=\"1436\" data-end=\"1453\"\u003eMixing ratio:\u003c\/strong\u003e 1:1 with Welloxon developer\u003c\/li\u003e\n\u003cli data-section-id=\"1mxr5s3\" data-start=\"1484\" data-end=\"1599\"\u003e\n\u003cstrong data-start=\"1486\" data-end=\"1507\"\u003eDeveloper choice:\u003c\/strong\u003e\n\u003cul data-start=\"1512\" data-end=\"1599\"\u003e\n\u003cli data-section-id=\"1idbrqr\" data-start=\"1512\" data-end=\"1556\"\u003e10 Vol → maximum deposit \/ deeper result\u003c\/li\u003e\n\u003cli data-section-id=\"1q3modb\" data-start=\"1559\" data-end=\"1599\"\u003e20 Vol → gray coverage + slight lift\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"s07sek\" data-start=\"1600\" data-end=\"1643\"\u003e\n\u003cstrong data-start=\"1602\" data-end=\"1611\"\u003eLift:\u003c\/strong\u003e Minimal (deposit-focused shade)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1645\" data-end=\"1648\"\u003e\n\u003ch3 data-section-id=\"1ogaoq5\" data-start=\"1650\" data-end=\"1665\"\u003ePro insight\u003c\/h3\u003e\n\u003cp data-start=\"1666\" data-end=\"1710\"\u003e44\/0 is essentially \u003cstrong data-start=\"1686\" data-end=\"1709\"\u003e4\/0 with more punch\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul data-start=\"1712\" data-end=\"1893\"\u003e\n\u003cli data-section-id=\"14g339v\" data-start=\"1712\" data-end=\"1763\"\u003eSame neutral base, but \u003cstrong data-start=\"1737\" data-end=\"1761\"\u003eheavier pigment load\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"prvhtl\" data-start=\"1764\" data-end=\"1812\"\u003eBetter for \u003cstrong data-start=\"1777\" data-end=\"1810\"\u003eresistant gray or coarse hair\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"spsvp9\" data-start=\"1813\" data-end=\"1893\"\u003eGives a \u003cstrong data-start=\"1823\" data-end=\"1864\"\u003ericher, more dimensional medium brown\u003c\/strong\u003e instead of a softer finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1895\" data-end=\"1898\"\u003e\n\u003ch3 data-section-id=\"pujvep\" data-start=\"1900\" data-end=\"1926\"\u003eQuick shade comparison\u003c\/h3\u003e\n\u003cul data-start=\"1927\" data-end=\"2098\"\u003e\n\u003cli data-section-id=\"1ij5i4u\" data-start=\"1927\" data-end=\"1960\"\u003e\n\u003cstrong data-start=\"1929\" data-end=\"1936\"\u003e3\/0\u003c\/strong\u003e → dark brown (deeper)\u003c\/li\u003e\n\u003cli data-section-id=\"rlxbpt\" data-start=\"1961\" data-end=\"1996\"\u003e\n\u003cstrong data-start=\"1963\" data-end=\"1970\"\u003e4\/0\u003c\/strong\u003e → standard medium brown\u003c\/li\u003e\n\u003cli data-section-id=\"kqso59\" data-start=\"1997\" data-end=\"2062\"\u003e\n\u003cstrong data-start=\"1999\" data-end=\"2007\"\u003e44\/0\u003c\/strong\u003e → \u003cstrong data-start=\"2010\" data-end=\"2060\"\u003eintense medium brown (richer + more saturated)\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"3bp7my\" data-start=\"2063\" data-end=\"2098\"\u003e\n\u003cstrong data-start=\"2065\" data-end=\"2072\"\u003e5\/0\u003c\/strong\u003e → lighter, softer brown\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54062489305372,"sku":"167393","price":10.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Koleston-Perfect-44-0-Intense-Medium-Brown-Natural-Permanent-2-oz-01.webp?v=1776979467"},{"product_id":"wella-koleston-perfect-5-0-light-brown-natural-permanent-2-oz","title":"Wella Koleston Perfect 5\/0 Light Brown\/Natural Permanent 2 .oz","description":"\u003cp data-start=\"45\" data-end=\"252\"\u003e\u003cstrong data-start=\"45\" data-end=\"95\"\u003eWella Koleston Perfect 5\/0 Light Brown\/Natural\u003c\/strong\u003e is a \u003cstrong data-start=\"101\" data-end=\"132\"\u003ecore neutral brunette shade\u003c\/strong\u003e in the Pure Naturals family, designed to create \u003cstrong data-start=\"181\" data-end=\"226\"\u003esoft, natural-looking light brown results\u003c\/strong\u003e with even tone and shine.\u003c\/p\u003e\n\u003chr data-start=\"254\" data-end=\"257\"\u003e\n\u003ch3 data-section-id=\"qxmwqz\" data-start=\"259\" data-end=\"273\"\u003eWhat it is\u003c\/h3\u003e\n\u003cul data-start=\"274\" data-end=\"456\"\u003e\n\u003cli data-section-id=\"d3r3k4\" data-start=\"274\" data-end=\"316\"\u003e\n\u003cstrong data-start=\"276\" data-end=\"286\"\u003eShade:\u003c\/strong\u003e 5\/0 (Light Brown \/ Natural)\u003c\/li\u003e\n\u003cli data-section-id=\"1iq9zc5\" data-start=\"317\" data-end=\"364\"\u003e\n\u003cstrong data-start=\"319\" data-end=\"328\"\u003eType:\u003c\/strong\u003e Permanent creme hair color (2 oz)\u003c\/li\u003e\n\u003cli data-section-id=\"1edr3a7\" data-start=\"365\" data-end=\"403\"\u003e\n\u003cstrong data-start=\"367\" data-end=\"383\"\u003eTone family:\u003c\/strong\u003e Neutral \/ Natural\u003c\/li\u003e\n\u003cli data-section-id=\"1fuq1jq\" data-start=\"404\" data-end=\"456\"\u003e\n\u003cstrong data-start=\"406\" data-end=\"416\"\u003eLevel:\u003c\/strong\u003e Light brown (softer, brighter brunette)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"458\" data-end=\"461\"\u003e\n\u003ch3 data-section-id=\"16zyfva\" data-start=\"463\" data-end=\"479\"\u003eKey features\u003c\/h3\u003e\n\u003cul data-start=\"480\" data-end=\"1054\"\u003e\n\u003cli data-section-id=\"1gsqj7e\" data-start=\"480\" data-end=\"573\"\u003e\n\u003cstrong data-start=\"482\" data-end=\"510\"\u003eUp to 100% gray coverage\u003c\/strong\u003e for full, even results \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1x9f1yx\" data-start=\"574\" data-end=\"690\"\u003e\n\u003cstrong data-start=\"576\" data-end=\"598\"\u003eME+ dye technology\u003c\/strong\u003e → helps reduce risk of developing new dye allergies \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1v4pk0c\" data-start=\"691\" data-end=\"819\"\u003e\n\u003cstrong data-start=\"693\" data-end=\"722\"\u003eMetal Purifier technology\u003c\/strong\u003e → helps protect hair from damage caused by metal buildup \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1on3pfz\" data-start=\"820\" data-end=\"929\"\u003e\n\u003cstrong data-start=\"822\" data-end=\"860\"\u003eTrue-to-tone, fade-resistant color\u003c\/strong\u003e with natural depth and shine \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"10j6y1l\" data-start=\"930\" data-end=\"1054\"\u003e\n\u003cstrong data-start=\"932\" data-end=\"962\"\u003eProfessional cream formula\u003c\/strong\u003e for smooth, even application and improved condition \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1056\" data-end=\"1059\"\u003e\n\u003ch3 data-section-id=\"8umns1\" data-start=\"1061\" data-end=\"1081\"\u003eHow pros use 5\/0\u003c\/h3\u003e\n\u003cul data-start=\"1082\" data-end=\"1317\"\u003e\n\u003cli data-section-id=\"c0g8ql\" data-start=\"1082\" data-end=\"1149\"\u003e\n\u003cstrong data-start=\"1084\" data-end=\"1118\"\u003eNatural light brunette results\u003c\/strong\u003e (not too warm, not too cool)\u003c\/li\u003e\n\u003cli data-section-id=\"1eo4q4q\" data-start=\"1150\" data-end=\"1212\"\u003e\n\u003cstrong data-start=\"1152\" data-end=\"1177\"\u003eGray coverage clients\u003c\/strong\u003e wanting a softer, brighter brown\u003c\/li\u003e\n\u003cli data-section-id=\"muhrr2\" data-start=\"1213\" data-end=\"1250\"\u003e\n\u003cstrong data-start=\"1215\" data-end=\"1233\"\u003eRoot touch-ups\u003c\/strong\u003e for levels 5–6\u003c\/li\u003e\n\u003cli data-section-id=\"1jaoa76\" data-start=\"1251\" data-end=\"1317\"\u003eBase shade for \u003cstrong data-start=\"1268\" data-end=\"1315\"\u003edimension (balayage, highlights, lowlights)\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1319\" data-end=\"1322\"\u003e\n\u003ch3 data-section-id=\"vn82u5\" data-start=\"1324\" data-end=\"1346\"\u003eFormulation basics\u003c\/h3\u003e\n\u003cul data-start=\"1347\" data-end=\"1561\"\u003e\n\u003cli data-section-id=\"17nvy85\" data-start=\"1347\" data-end=\"1396\"\u003e\n\u003cstrong data-start=\"1349\" data-end=\"1366\"\u003eMixing ratio:\u003c\/strong\u003e 1:1 with Welloxon developer\u003c\/li\u003e\n\u003cli data-section-id=\"w4l7ja\" data-start=\"1397\" data-end=\"1507\"\u003e\n\u003cstrong data-start=\"1399\" data-end=\"1420\"\u003eDeveloper choice:\u003c\/strong\u003e\n\u003cul data-start=\"1425\" data-end=\"1507\"\u003e\n\u003cli data-section-id=\"1eftc52\" data-start=\"1425\" data-end=\"1464\"\u003e10 Vol → deposit only \/ deeper tone\u003c\/li\u003e\n\u003cli data-section-id=\"1q3modb\" data-start=\"1467\" data-end=\"1507\"\u003e20 Vol → gray coverage + slight lift\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"zyuv45\" data-start=\"1508\" data-end=\"1561\"\u003e\n\u003cstrong data-start=\"1510\" data-end=\"1519\"\u003eLift:\u003c\/strong\u003e Minimal (primarily deposit-focused shade)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1563\" data-end=\"1566\"\u003e\n\u003ch3 data-section-id=\"1ogaoq5\" data-start=\"1568\" data-end=\"1583\"\u003ePro insight\u003c\/h3\u003e\n\u003cp data-start=\"1584\" data-end=\"1627\"\u003e5\/0 is your \u003cstrong data-start=\"1596\" data-end=\"1626\"\u003e“soft brunette sweet spot”\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul data-start=\"1629\" data-end=\"1793\"\u003e\n\u003cli data-section-id=\"2do396\" data-start=\"1629\" data-end=\"1670\"\u003eLighter and more dimensional than 4\/0\u003c\/li\u003e\n\u003cli data-section-id=\"1smvc6m\" data-start=\"1671\" data-end=\"1731\"\u003eStill natural, but with \u003cstrong data-start=\"1697\" data-end=\"1729\"\u003emore brightness and movement\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1omyxrz\" data-start=\"1732\" data-end=\"1793\"\u003eIdeal for clients who want \u003cstrong data-start=\"1761\" data-end=\"1791\"\u003ebrunette without heaviness\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1795\" data-end=\"1798\"\u003e\n\u003ch3 data-section-id=\"pujvep\" data-start=\"1800\" data-end=\"1826\"\u003eQuick shade comparison\u003c\/h3\u003e\n\u003cul data-start=\"1827\" data-end=\"1983\"\u003e\n\u003cli data-section-id=\"39rj7n\" data-start=\"1827\" data-end=\"1870\"\u003e\n\u003cstrong data-start=\"1829\" data-end=\"1836\"\u003e4\/0\u003c\/strong\u003e → medium brown (deeper, richer)\u003c\/li\u003e\n\u003cli data-section-id=\"s8z5vy\" data-start=\"1871\" data-end=\"1914\"\u003e\n\u003cstrong data-start=\"1873\" data-end=\"1880\"\u003e5\/0\u003c\/strong\u003e → light brown (balanced + soft)\u003c\/li\u003e\n\u003cli data-section-id=\"glgdd9\" data-start=\"1915\" data-end=\"1983\"\u003e\n\u003cstrong data-start=\"1917\" data-end=\"1925\"\u003e55\/0\u003c\/strong\u003e → intense light brown (more pigment, stronger coverage)\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54062489895196,"sku":"167385","price":10.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/420Wx420H-Wella-Koleston-Perfect-5-0-Light-Brown-Natural-Permanent-2-oz-01.webp?v=1776979675"},{"product_id":"wella-koleston-perfect-55-0-intense-light-brown-natural-permanent-2-oz","title":"Wella Koleston Perfect 55\/0 Intense Light Brown\/Natural Permanent 2 .oz","description":"\u003cp data-start=\"45\" data-end=\"248\"\u003e\u003cstrong data-start=\"45\" data-end=\"104\"\u003eWella Koleston Perfect 55\/0 Intense Light Brown\/Natural\u003c\/strong\u003e is part of the \u003cstrong data-start=\"120\" data-end=\"152\"\u003ePure Naturals Intense series\u003c\/strong\u003e, designed to deliver a \u003cstrong data-start=\"176\" data-end=\"247\"\u003emore saturated, longer-lasting version of classic light brown (5\/0)\u003c\/strong\u003e.\u003c\/p\u003e\n\u003chr data-start=\"250\" data-end=\"253\"\u003e\n\u003ch3 data-section-id=\"qxmwqz\" data-start=\"255\" data-end=\"269\"\u003eWhat it is\u003c\/h3\u003e\n\u003cul data-start=\"270\" data-end=\"486\"\u003e\n\u003cli data-section-id=\"n9vgf3\" data-start=\"270\" data-end=\"321\"\u003e\n\u003cstrong data-start=\"272\" data-end=\"282\"\u003eShade:\u003c\/strong\u003e 55\/0 (Intense Light Brown \/ Natural)\u003c\/li\u003e\n\u003cli data-section-id=\"1iq9zc5\" data-start=\"322\" data-end=\"369\"\u003e\n\u003cstrong data-start=\"324\" data-end=\"333\"\u003eType:\u003c\/strong\u003e Permanent creme hair color (2 oz)\u003c\/li\u003e\n\u003cli data-section-id=\"c890jr\" data-start=\"370\" data-end=\"429\"\u003e\n\u003cstrong data-start=\"372\" data-end=\"388\"\u003eTone family:\u003c\/strong\u003e Neutral with \u003cstrong data-start=\"402\" data-end=\"427\"\u003eenhanced pigment load\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"tfuoqr\" data-start=\"430\" data-end=\"486\"\u003e\n\u003cstrong data-start=\"432\" data-end=\"442\"\u003eLevel:\u003c\/strong\u003e Light brown with added depth and richness\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"488\" data-end=\"491\"\u003e\n\u003ch3 data-section-id=\"16zyfva\" data-start=\"493\" data-end=\"509\"\u003eKey features\u003c\/h3\u003e\n\u003cul data-start=\"510\" data-end=\"1078\"\u003e\n\u003cli data-section-id=\"uff3d5\" data-start=\"510\" data-end=\"605\"\u003e\n\u003cstrong data-start=\"512\" data-end=\"540\"\u003eUp to 100% gray coverage\u003c\/strong\u003e with dense, even results \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1x9f1yx\" data-start=\"606\" data-end=\"722\"\u003e\n\u003cstrong data-start=\"608\" data-end=\"630\"\u003eME+ dye technology\u003c\/strong\u003e → helps reduce risk of developing new dye allergies \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1v4pk0c\" data-start=\"723\" data-end=\"851\"\u003e\n\u003cstrong data-start=\"725\" data-end=\"754\"\u003eMetal Purifier technology\u003c\/strong\u003e → helps protect hair from damage caused by metal buildup \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"9mhkw8\" data-start=\"852\" data-end=\"961\"\u003e\n\u003cstrong data-start=\"854\" data-end=\"895\"\u003eTrue-to-tone, natural-looking results\u003c\/strong\u003e with rich shine and depth \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"16p9zxc\" data-start=\"962\" data-end=\"1078\"\u003e\n\u003cstrong data-start=\"964\" data-end=\"995\"\u003eMore saturated color payoff\u003c\/strong\u003e vs standard 5\/0 for longer-lasting results \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1080\" data-end=\"1083\"\u003e\n\u003ch3 data-section-id=\"7ybfys\" data-start=\"1085\" data-end=\"1106\"\u003eHow pros use 55\/0\u003c\/h3\u003e\n\u003cp data-start=\"1107\" data-end=\"1146\"\u003eThis is your \u003cstrong data-start=\"1120\" data-end=\"1145\"\u003e“boosted light brown”\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul data-start=\"1148\" data-end=\"1354\"\u003e\n\u003cli data-section-id=\"y90vcm\" data-start=\"1148\" data-end=\"1187\"\u003eStronger \u003cstrong data-start=\"1159\" data-end=\"1176\"\u003egray coverage\u003c\/strong\u003e than 5\/0\u003c\/li\u003e\n\u003cli data-section-id=\"hla1p6\" data-start=\"1188\" data-end=\"1237\"\u003eCreating \u003cstrong data-start=\"1199\" data-end=\"1235\"\u003ericher, deeper light brown tones\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"111gdr5\" data-start=\"1238\" data-end=\"1280\"\u003eIdeal for \u003cstrong data-start=\"1250\" data-end=\"1278\"\u003ecoarse or resistant hair\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"6coddi\" data-start=\"1281\" data-end=\"1354\"\u003eEnhancing formulas when you want \u003cstrong data-start=\"1316\" data-end=\"1352\"\u003emore longevity + pigment density\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1356\" data-end=\"1359\"\u003e\n\u003ch3 data-section-id=\"vn82u5\" data-start=\"1361\" data-end=\"1383\"\u003eFormulation basics\u003c\/h3\u003e\n\u003cul data-start=\"1384\" data-end=\"1593\"\u003e\n\u003cli data-section-id=\"17nvy85\" data-start=\"1384\" data-end=\"1433\"\u003e\n\u003cstrong data-start=\"1386\" data-end=\"1403\"\u003eMixing ratio:\u003c\/strong\u003e 1:1 with Welloxon developer\u003c\/li\u003e\n\u003cli data-section-id=\"52g3ms\" data-start=\"1434\" data-end=\"1549\"\u003e\n\u003cstrong data-start=\"1436\" data-end=\"1457\"\u003eDeveloper choice:\u003c\/strong\u003e\n\u003cul data-start=\"1462\" data-end=\"1549\"\u003e\n\u003cli data-section-id=\"1fnlf5g\" data-start=\"1462\" data-end=\"1506\"\u003e10 Vol → deposit + deeper, richer result\u003c\/li\u003e\n\u003cli data-section-id=\"1q3modb\" data-start=\"1509\" data-end=\"1549\"\u003e20 Vol → gray coverage + slight lift\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"s07sek\" data-start=\"1550\" data-end=\"1593\"\u003e\n\u003cstrong data-start=\"1552\" data-end=\"1561\"\u003eLift:\u003c\/strong\u003e Minimal (deposit-focused shade)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1595\" data-end=\"1598\"\u003e\n\u003ch3 data-section-id=\"1ogaoq5\" data-start=\"1600\" data-end=\"1615\"\u003ePro insight\u003c\/h3\u003e\n\u003cp data-start=\"1616\" data-end=\"1654\"\u003e55\/0 is essentially \u003cstrong data-start=\"1636\" data-end=\"1653\"\u003e5\/0 turned up\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul data-start=\"1656\" data-end=\"1826\"\u003e\n\u003cli data-section-id=\"1owttfp\" data-start=\"1656\" data-end=\"1717\"\u003eSame natural tone, but \u003cstrong data-start=\"1681\" data-end=\"1715\"\u003estronger pigment concentration\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"5zvjwr\" data-start=\"1718\" data-end=\"1759\"\u003eBetter grip on \u003cstrong data-start=\"1735\" data-end=\"1757\"\u003estubborn gray hair\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1g6qdbe\" data-start=\"1760\" data-end=\"1826\"\u003eGives a \u003cstrong data-start=\"1770\" data-end=\"1810\"\u003ericher, more dimensional light brown\u003c\/strong\u003e vs softer 5\/0\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1828\" data-end=\"1831\"\u003e\n\u003ch3 data-section-id=\"pujvep\" data-start=\"1833\" data-end=\"1859\"\u003eQuick shade comparison\u003c\/h3\u003e\n\u003cul data-start=\"1860\" data-end=\"2055\"\u003e\n\u003cli data-section-id=\"j1uofc\" data-start=\"1860\" data-end=\"1895\"\u003e\n\u003cstrong data-start=\"1862\" data-end=\"1869\"\u003e4\/0\u003c\/strong\u003e → medium brown (deeper)\u003c\/li\u003e\n\u003cli data-section-id=\"sh9wdi\" data-start=\"1896\" data-end=\"1947\"\u003e\n\u003cstrong data-start=\"1898\" data-end=\"1905\"\u003e5\/0\u003c\/strong\u003e → standard light brown (soft + natural)\u003c\/li\u003e\n\u003cli data-section-id=\"ismkse\" data-start=\"1948\" data-end=\"2012\"\u003e\n\u003cstrong data-start=\"1950\" data-end=\"1958\"\u003e55\/0\u003c\/strong\u003e → \u003cstrong data-start=\"1961\" data-end=\"2010\"\u003eintense light brown (richer + more saturated)\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1qn3hys\" data-start=\"2013\" data-end=\"2055\"\u003e\n\u003cstrong data-start=\"2015\" data-end=\"2022\"\u003e6\/0\u003c\/strong\u003e → dark blonde \/ lightest brown\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54062491140380,"sku":"167394","price":10.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/420Wx420H-Wella-Koleston-Perfect-55-0-Intense-Light-Brown-Natural-Permanent-2-oz-01.webp?v=1776979851"},{"product_id":"wella-koleston-perfect-6-0-dark-blonde-natural-permanent-2-oz","title":"Wella Koleston Perfect 6\/0 Dark Blonde\/Natural Permanent 2 oz.","description":"\u003cp data-start=\"45\" data-end=\"239\"\u003e\u003cstrong data-start=\"45\" data-end=\"95\"\u003eWella Koleston Perfect 6\/0 Dark Blonde\/Natural\u003c\/strong\u003e is part of the \u003cstrong data-start=\"111\" data-end=\"135\"\u003ePure Naturals family\u003c\/strong\u003e, designed for \u003cstrong data-start=\"150\" data-end=\"192\"\u003esoft, true-to-tone dark blonde results\u003c\/strong\u003e that sit right between light brown and blonde.\u003c\/p\u003e\n\u003chr data-start=\"241\" data-end=\"244\"\u003e\n\u003ch3 data-section-id=\"qxmwqz\" data-start=\"246\" data-end=\"260\"\u003eWhat it is\u003c\/h3\u003e\n\u003cul data-start=\"261\" data-end=\"449\"\u003e\n\u003cli data-section-id=\"tmgqwd\" data-start=\"261\" data-end=\"303\"\u003e\n\u003cstrong data-start=\"263\" data-end=\"273\"\u003eShade:\u003c\/strong\u003e 6\/0 (Dark Blonde \/ Natural)\u003c\/li\u003e\n\u003cli data-section-id=\"1iq9zc5\" data-start=\"304\" data-end=\"351\"\u003e\n\u003cstrong data-start=\"306\" data-end=\"315\"\u003eType:\u003c\/strong\u003e Permanent creme hair color (2 oz)\u003c\/li\u003e\n\u003cli data-section-id=\"1edr3a7\" data-start=\"352\" data-end=\"390\"\u003e\n\u003cstrong data-start=\"354\" data-end=\"370\"\u003eTone family:\u003c\/strong\u003e Neutral \/ Natural\u003c\/li\u003e\n\u003cli data-section-id=\"12789u4\" data-start=\"391\" data-end=\"449\"\u003e\n\u003cstrong data-start=\"393\" data-end=\"403\"\u003eLevel:\u003c\/strong\u003e Dark blonde (borderline light brown \/ blonde)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"451\" data-end=\"454\"\u003e\n\u003ch3 data-section-id=\"16zyfva\" data-start=\"456\" data-end=\"472\"\u003eKey features\u003c\/h3\u003e\n\u003cul data-start=\"473\" data-end=\"1015\"\u003e\n\u003cli data-section-id=\"1ox1ieq\" data-start=\"473\" data-end=\"571\"\u003e\n\u003cstrong data-start=\"475\" data-end=\"503\"\u003eUp to 100% gray coverage\u003c\/strong\u003e with balanced, even results \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"10uez46\" data-start=\"572\" data-end=\"707\"\u003e\n\u003cstrong data-start=\"574\" data-end=\"596\"\u003eME+ dye technology\u003c\/strong\u003e → helps reduce risk of new dye allergies while maintaining performance \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1t06871\" data-start=\"708\" data-end=\"842\"\u003e\n\u003cstrong data-start=\"710\" data-end=\"739\"\u003eMetal Purifier technology\u003c\/strong\u003e → helps protect hair from metal-related damage during coloring \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1by3p33\" data-start=\"843\" data-end=\"945\"\u003e\n\u003cstrong data-start=\"845\" data-end=\"884\"\u003eTrue-to-tone, natural-looking color\u003c\/strong\u003e with shine and depth \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1ncr9as\" data-start=\"946\" data-end=\"1015\"\u003e\n\u003cstrong data-start=\"948\" data-end=\"978\"\u003eProfessional кремe formula\u003c\/strong\u003e for smooth, consistent application\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1017\" data-end=\"1020\"\u003e\n\u003ch3 data-section-id=\"8umlcy\" data-start=\"1022\" data-end=\"1042\"\u003eHow pros use 6\/0\u003c\/h3\u003e\n\u003cul data-start=\"1043\" data-end=\"1303\"\u003e\n\u003cli data-section-id=\"aet299\" data-start=\"1043\" data-end=\"1111\"\u003eFor \u003cstrong data-start=\"1049\" data-end=\"1080\"\u003enatural dark blonde results\u003c\/strong\u003e (not too warm, not too ashy)\u003c\/li\u003e\n\u003cli data-section-id=\"m6nv2z\" data-start=\"1112\" data-end=\"1189\"\u003e\n\u003cstrong data-start=\"1114\" data-end=\"1139\"\u003eGray coverage clients\u003c\/strong\u003e wanting a lighter, softer brunette\/blonde blend\u003c\/li\u003e\n\u003cli data-section-id=\"1nhh38i\" data-start=\"1190\" data-end=\"1251\"\u003e\n\u003cstrong data-start=\"1192\" data-end=\"1210\"\u003eBridging shade\u003c\/strong\u003e between browns (5\/0) and blondes (7\/0)\u003c\/li\u003e\n\u003cli data-section-id=\"1xtfgv4\" data-start=\"1252\" data-end=\"1303\"\u003eBase for \u003cstrong data-start=\"1263\" data-end=\"1303\"\u003etoning or dimensional color services\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1305\" data-end=\"1308\"\u003e\n\u003ch3 data-section-id=\"vn82u5\" data-start=\"1310\" data-end=\"1332\"\u003eFormulation basics\u003c\/h3\u003e\n\u003cul data-start=\"1333\" data-end=\"1571\"\u003e\n\u003cli data-section-id=\"17nvy85\" data-start=\"1333\" data-end=\"1382\"\u003e\n\u003cstrong data-start=\"1335\" data-end=\"1352\"\u003eMixing ratio:\u003c\/strong\u003e 1:1 with Welloxon developer\u003c\/li\u003e\n\u003cli data-section-id=\"w4l7ja\" data-start=\"1383\" data-end=\"1493\"\u003e\n\u003cstrong data-start=\"1385\" data-end=\"1406\"\u003eDeveloper choice:\u003c\/strong\u003e\n\u003cul data-start=\"1411\" data-end=\"1493\"\u003e\n\u003cli data-section-id=\"1eftc52\" data-start=\"1411\" data-end=\"1450\"\u003e10 Vol → deposit only \/ deeper tone\u003c\/li\u003e\n\u003cli data-section-id=\"1q3modb\" data-start=\"1453\" data-end=\"1493\"\u003e20 Vol → gray coverage + slight lift\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"47jn86\" data-start=\"1494\" data-end=\"1571\"\u003e\n\u003cstrong data-start=\"1496\" data-end=\"1505\"\u003eLift:\u003c\/strong\u003e Minimal (primarily deposit with some lift depending on developer)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1573\" data-end=\"1576\"\u003e\n\u003ch3 data-section-id=\"1ogaoq5\" data-start=\"1578\" data-end=\"1593\"\u003ePro insight\u003c\/h3\u003e\n\u003cp data-start=\"1594\" data-end=\"1629\"\u003e6\/0 is your \u003cstrong data-start=\"1606\" data-end=\"1628\"\u003e“in-between shade”\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul data-start=\"1631\" data-end=\"1845\"\u003e\n\u003cli data-section-id=\"20n0k4\" data-start=\"1631\" data-end=\"1684\"\u003eSofter and lighter than 5\/0, but not fully blonde\u003c\/li\u003e\n\u003cli data-section-id=\"1rfvxbx\" data-start=\"1685\" data-end=\"1772\"\u003ePerfect for clients who want \u003cstrong data-start=\"1716\" data-end=\"1770\"\u003ebrighter, lighter hair without going blonde-blonde\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"157309c\" data-start=\"1773\" data-end=\"1845\"\u003eLeaves a \u003cstrong data-start=\"1784\" data-end=\"1807\"\u003eclean, neutral base\u003c\/strong\u003e for toning (ash, beige, gold, violet)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1847\" data-end=\"1850\"\u003e\n\u003ch3 data-section-id=\"pujvep\" data-start=\"1852\" data-end=\"1878\"\u003eQuick shade comparison\u003c\/h3\u003e\n\u003cul data-start=\"1879\" data-end=\"2012\"\u003e\n\u003cli data-section-id=\"1tguli0\" data-start=\"1879\" data-end=\"1921\"\u003e\n\u003cstrong data-start=\"1881\" data-end=\"1888\"\u003e5\/0\u003c\/strong\u003e → light brown (warmer, deeper)\u003c\/li\u003e\n\u003cli data-section-id=\"1w0zycg\" data-start=\"1922\" data-end=\"1964\"\u003e\n\u003cstrong data-start=\"1924\" data-end=\"1931\"\u003e6\/0\u003c\/strong\u003e → dark blonde (balanced, soft)\u003c\/li\u003e\n\u003cli data-section-id=\"jq8v9s\" data-start=\"1965\" data-end=\"2012\"\u003e\n\u003cstrong data-start=\"1967\" data-end=\"1974\"\u003e7\/0\u003c\/strong\u003e → medium blonde (lighter, brighter)\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54062492287260,"sku":"167386","price":10.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Koleston-Perfect-6-0-Dark-Blonde-Natural-Permanent-2-oz-01.webp?v=1776980213"},{"product_id":"wella-koleston-perfect-66-0-intense-dark-blonde-natural-permanent-2-oz","title":"Wella Koleston Perfect 66\/0 Intense Dark Blonde\/Natural Permanent 2 oz.","description":"\u003cp data-start=\"45\" data-end=\"237\"\u003e\u003cstrong data-start=\"45\" data-end=\"104\"\u003eWella Koleston Perfect 66\/0 Intense Dark Blonde\/Natural\u003c\/strong\u003e is part of the \u003cstrong data-start=\"120\" data-end=\"152\"\u003ePure Naturals Intense series\u003c\/strong\u003e, giving you a \u003cstrong data-start=\"167\" data-end=\"236\"\u003emore saturated, longer-lasting version of classic 6\/0 dark blonde\u003c\/strong\u003e.\u003c\/p\u003e\n\u003chr data-start=\"239\" data-end=\"242\"\u003e\n\u003ch3 data-section-id=\"qxmwqz\" data-start=\"244\" data-end=\"258\"\u003eWhat it is\u003c\/h3\u003e\n\u003cul data-start=\"259\" data-end=\"479\"\u003e\n\u003cli data-section-id=\"fgtc0l\" data-start=\"259\" data-end=\"310\"\u003e\n\u003cstrong data-start=\"261\" data-end=\"271\"\u003eShade:\u003c\/strong\u003e 66\/0 (Intense Dark Blonde \/ Natural)\u003c\/li\u003e\n\u003cli data-section-id=\"1iq9zc5\" data-start=\"311\" data-end=\"358\"\u003e\n\u003cstrong data-start=\"313\" data-end=\"322\"\u003eType:\u003c\/strong\u003e Permanent creme hair color (2 oz)\u003c\/li\u003e\n\u003cli data-section-id=\"1l6kz5l\" data-start=\"359\" data-end=\"421\"\u003e\n\u003cstrong data-start=\"361\" data-end=\"377\"\u003eTone family:\u003c\/strong\u003e Neutral with \u003cstrong data-start=\"391\" data-end=\"419\"\u003eenhanced pigment density\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"10wt9ts\" data-start=\"422\" data-end=\"479\"\u003e\n\u003cstrong data-start=\"424\" data-end=\"434\"\u003eLevel:\u003c\/strong\u003e Dark blonde with deeper, richer saturation\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"481\" data-end=\"484\"\u003e\n\u003ch3 data-section-id=\"16zyfva\" data-start=\"486\" data-end=\"502\"\u003eKey features\u003c\/h3\u003e\n\u003cul data-start=\"503\" data-end=\"1086\"\u003e\n\u003cli data-section-id=\"uo04pv\" data-start=\"503\" data-end=\"599\"\u003e\n\u003cstrong data-start=\"505\" data-end=\"533\"\u003eUp to 100% gray coverage\u003c\/strong\u003e with strong, even results \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"sis4vz\" data-start=\"600\" data-end=\"742\"\u003e\n\u003cstrong data-start=\"602\" data-end=\"620\"\u003eME+ technology\u003c\/strong\u003e → helps reduce risk of developing new dye allergies while maintaining performance \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1v4pk0c\" data-start=\"743\" data-end=\"871\"\u003e\n\u003cstrong data-start=\"745\" data-end=\"774\"\u003eMetal Purifier technology\u003c\/strong\u003e → helps protect hair from damage caused by metal buildup \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1d0scif\" data-start=\"872\" data-end=\"975\"\u003e\n\u003cstrong data-start=\"874\" data-end=\"906\"\u003eTrue-to-tone, balanced color\u003c\/strong\u003e with natural depth and shine \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1yjunlh\" data-start=\"976\" data-end=\"1086\"\u003e\n\u003cstrong data-start=\"978\" data-end=\"1003\"\u003eRicher pigment payoff\u003c\/strong\u003e vs standard 6\/0 for longer-lasting results \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1088\" data-end=\"1091\"\u003e\n\u003ch3 data-section-id=\"7y95pw\" data-start=\"1093\" data-end=\"1114\"\u003eHow pros use 66\/0\u003c\/h3\u003e\n\u003cp data-start=\"1115\" data-end=\"1154\"\u003eThis is your \u003cstrong data-start=\"1128\" data-end=\"1153\"\u003e“boosted dark blonde”\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul data-start=\"1156\" data-end=\"1359\"\u003e\n\u003cli data-section-id=\"yb2391\" data-start=\"1156\" data-end=\"1195\"\u003eStronger \u003cstrong data-start=\"1167\" data-end=\"1184\"\u003egray coverage\u003c\/strong\u003e than 6\/0\u003c\/li\u003e\n\u003cli data-section-id=\"lbd23t\" data-start=\"1196\" data-end=\"1247\"\u003eCreating \u003cstrong data-start=\"1207\" data-end=\"1245\"\u003ericher, deeper dark blonde results\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"111gdr5\" data-start=\"1248\" data-end=\"1290\"\u003eIdeal for \u003cstrong data-start=\"1260\" data-end=\"1288\"\u003ecoarse or resistant hair\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"6z6wim\" data-start=\"1291\" data-end=\"1359\"\u003eEnhancing formulas when you want \u003cstrong data-start=\"1326\" data-end=\"1357\"\u003emore saturation + longevity\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1361\" data-end=\"1364\"\u003e\n\u003ch3 data-section-id=\"vn82u5\" data-start=\"1366\" data-end=\"1388\"\u003eFormulation basics\u003c\/h3\u003e\n\u003cul data-start=\"1389\" data-end=\"1620\"\u003e\n\u003cli data-section-id=\"17nvy85\" data-start=\"1389\" data-end=\"1438\"\u003e\n\u003cstrong data-start=\"1391\" data-end=\"1408\"\u003eMixing ratio:\u003c\/strong\u003e 1:1 with Welloxon developer\u003c\/li\u003e\n\u003cli data-section-id=\"1kmbq0m\" data-start=\"1439\" data-end=\"1544\"\u003e\n\u003cstrong data-start=\"1441\" data-end=\"1462\"\u003eDeveloper choice:\u003c\/strong\u003e\n\u003cul data-start=\"1467\" data-end=\"1544\"\u003e\n\u003cli data-section-id=\"4q6rom\" data-start=\"1467\" data-end=\"1501\"\u003e10 Vol → deposit + deeper tone\u003c\/li\u003e\n\u003cli data-section-id=\"1q3modb\" data-start=\"1504\" data-end=\"1544\"\u003e20 Vol → gray coverage + slight lift\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"v5cbvj\" data-start=\"1545\" data-end=\"1620\"\u003e\n\u003cstrong data-start=\"1547\" data-end=\"1556\"\u003eLift:\u003c\/strong\u003e Minimal (deposit-focused with some lift depending on developer)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1622\" data-end=\"1625\"\u003e\n\u003ch3 data-section-id=\"1ogaoq5\" data-start=\"1627\" data-end=\"1642\"\u003ePro insight\u003c\/h3\u003e\n\u003cp data-start=\"1643\" data-end=\"1681\"\u003e66\/0 is essentially \u003cstrong data-start=\"1663\" data-end=\"1680\"\u003e6\/0 turned up\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul data-start=\"1683\" data-end=\"1855\"\u003e\n\u003cli data-section-id=\"1tmnajl\" data-start=\"1683\" data-end=\"1746\"\u003eSame neutral dark blonde base, but \u003cstrong data-start=\"1720\" data-end=\"1744\"\u003eheavier pigment load\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"5zvjwr\" data-start=\"1747\" data-end=\"1788\"\u003eBetter grip on \u003cstrong data-start=\"1764\" data-end=\"1786\"\u003estubborn gray hair\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"wbtt4z\" data-start=\"1789\" data-end=\"1855\"\u003eGives a \u003cstrong data-start=\"1799\" data-end=\"1839\"\u003ericher, more dimensional dark blonde\u003c\/strong\u003e vs softer 6\/0\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1857\" data-end=\"1860\"\u003e\n\u003ch3 data-section-id=\"pujvep\" data-start=\"1862\" data-end=\"1888\"\u003eQuick shade comparison\u003c\/h3\u003e\n\u003cul data-start=\"1889\" data-end=\"2097\"\u003e\n\u003cli data-section-id=\"1bbtyl4\" data-start=\"1889\" data-end=\"1931\"\u003e\n\u003cstrong data-start=\"1891\" data-end=\"1898\"\u003e5\/0\u003c\/strong\u003e → light brown (deeper, warmer)\u003c\/li\u003e\n\u003cli data-section-id=\"nen6bz\" data-start=\"1932\" data-end=\"1983\"\u003e\n\u003cstrong data-start=\"1934\" data-end=\"1941\"\u003e6\/0\u003c\/strong\u003e → standard dark blonde (soft + natural)\u003c\/li\u003e\n\u003cli data-section-id=\"1yvtktw\" data-start=\"1984\" data-end=\"2048\"\u003e\n\u003cstrong data-start=\"1986\" data-end=\"1994\"\u003e66\/0\u003c\/strong\u003e → \u003cstrong data-start=\"1997\" data-end=\"2046\"\u003eintense dark blonde (richer + more saturated)\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"10yqe47\" data-start=\"2049\" data-end=\"2097\"\u003e\n\u003cstrong data-start=\"2051\" data-end=\"2058\"\u003e7\/0\u003c\/strong\u003e → medium blonde (lighter + brighter)\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54062565982492,"sku":"167395","price":10.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Koleston-Perfect-66-0-Intense-Dark-Blonde-Natural-Permanent-2-oz-01.webp?v=1776980633"},{"product_id":"wella-koleston-perfect-7-0-medium-blonde-natural-permanent-2-oz","title":"Wella Koleston Perfect 7\/0 Medium Blonde\/Natural Permanent 2 oz.","description":"\u003cp data-start=\"45\" data-end=\"236\"\u003e\u003cstrong data-start=\"45\" data-end=\"97\"\u003eWella Koleston Perfect 7\/0 Medium Blonde\/Natural\u003c\/strong\u003e is a \u003cstrong data-start=\"103\" data-end=\"124\"\u003ecore blonde shade\u003c\/strong\u003e in the Pure Naturals family, designed for \u003cstrong data-start=\"167\" data-end=\"208\"\u003eclean, balanced medium blonde results\u003c\/strong\u003e—not too warm, not too ashy.\u003c\/p\u003e\n\u003chr data-start=\"238\" data-end=\"241\"\u003e\n\u003ch3 data-section-id=\"qxmwqz\" data-start=\"243\" data-end=\"257\"\u003eWhat it is\u003c\/h3\u003e\n\u003cul data-start=\"258\" data-end=\"423\"\u003e\n\u003cli data-section-id=\"b1w031\" data-start=\"258\" data-end=\"302\"\u003e\n\u003cstrong data-start=\"260\" data-end=\"270\"\u003eShade:\u003c\/strong\u003e 7\/0 (Medium Blonde \/ Natural)\u003c\/li\u003e\n\u003cli data-section-id=\"1iq9zc5\" data-start=\"303\" data-end=\"350\"\u003e\n\u003cstrong data-start=\"305\" data-end=\"314\"\u003eType:\u003c\/strong\u003e Permanent creme hair color (2 oz)\u003c\/li\u003e\n\u003cli data-section-id=\"1edr3a7\" data-start=\"351\" data-end=\"389\"\u003e\n\u003cstrong data-start=\"353\" data-end=\"369\"\u003eTone family:\u003c\/strong\u003e Neutral \/ Natural\u003c\/li\u003e\n\u003cli data-section-id=\"4s1a01\" data-start=\"390\" data-end=\"423\"\u003e\n\u003cstrong data-start=\"392\" data-end=\"402\"\u003eLevel:\u003c\/strong\u003e True medium blonde\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"425\" data-end=\"428\"\u003e\n\u003ch3 data-section-id=\"16zyfva\" data-start=\"430\" data-end=\"446\"\u003eKey features\u003c\/h3\u003e\n\u003cul data-start=\"447\" data-end=\"1065\"\u003e\n\u003cli data-section-id=\"1tfsf6o\" data-start=\"447\" data-end=\"541\"\u003e\n\u003cstrong data-start=\"449\" data-end=\"477\"\u003eUp to 100% gray coverage\u003c\/strong\u003e with rich, even results \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1x9f1yx\" data-start=\"542\" data-end=\"658\"\u003e\n\u003cstrong data-start=\"544\" data-end=\"566\"\u003eME+ dye technology\u003c\/strong\u003e → helps reduce risk of developing new dye allergies \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"243dtk\" data-start=\"659\" data-end=\"777\"\u003e\n\u003cstrong data-start=\"661\" data-end=\"690\"\u003eMetal Purifier technology\u003c\/strong\u003e → helps protect hair from metal-induced damage \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"50rd7b\" data-start=\"778\" data-end=\"881\"\u003e\n\u003cstrong data-start=\"780\" data-end=\"812\"\u003eBalanced, true-to-tone color\u003c\/strong\u003e with natural depth and shine \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"6cu8m1\" data-start=\"882\" data-end=\"981\"\u003e\n\u003cstrong data-start=\"884\" data-end=\"911\"\u003eUp to ~5 levels of lift\u003c\/strong\u003e depending on developer choice \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1adxlpx\" data-start=\"982\" data-end=\"1065\"\u003e\n\u003cstrong data-start=\"984\" data-end=\"1004\"\u003e1:1 mixing ratio\u003c\/strong\u003e for easy formulation \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1067\" data-end=\"1070\"\u003e\n\u003ch3 data-section-id=\"8umm77\" data-start=\"1072\" data-end=\"1092\"\u003eHow pros use 7\/0\u003c\/h3\u003e\n\u003cul data-start=\"1093\" data-end=\"1345\"\u003e\n\u003cli data-section-id=\"x15wrf\" data-start=\"1093\" data-end=\"1156\"\u003e\n\u003cstrong data-start=\"1095\" data-end=\"1121\"\u003eNatural blonde clients\u003c\/strong\u003e wanting a balanced, neutral tone\u003c\/li\u003e\n\u003cli data-section-id=\"x5jvox\" data-start=\"1157\" data-end=\"1214\"\u003e\n\u003cstrong data-start=\"1159\" data-end=\"1176\"\u003eGray coverage\u003c\/strong\u003e without overly warm or ashy results\u003c\/li\u003e\n\u003cli data-section-id=\"185o0pe\" data-start=\"1215\" data-end=\"1269\"\u003e\n\u003cstrong data-start=\"1217\" data-end=\"1253\"\u003eBase color for blonding services\u003c\/strong\u003e before toning\u003c\/li\u003e\n\u003cli data-section-id=\"zkeb63\" data-start=\"1270\" data-end=\"1345\"\u003e\n\u003cstrong data-start=\"1272\" data-end=\"1290\"\u003eBridging shade\u003c\/strong\u003e between dark blonde (6\/0) and lighter blondes (8\/0+)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1347\" data-end=\"1350\"\u003e\n\u003ch3 data-section-id=\"vn82u5\" data-start=\"1352\" data-end=\"1374\"\u003eFormulation basics\u003c\/h3\u003e\n\u003cul data-start=\"1375\" data-end=\"1635\"\u003e\n\u003cli data-section-id=\"17nvy85\" data-start=\"1375\" data-end=\"1424\"\u003e\n\u003cstrong data-start=\"1377\" data-end=\"1394\"\u003eMixing ratio:\u003c\/strong\u003e 1:1 with Welloxon developer\u003c\/li\u003e\n\u003cli data-section-id=\"tzxma9\" data-start=\"1425\" data-end=\"1570\"\u003e\n\u003cstrong data-start=\"1427\" data-end=\"1448\"\u003eDeveloper choice:\u003c\/strong\u003e\n\u003cul data-start=\"1453\" data-end=\"1570\"\u003e\n\u003cli data-section-id=\"15ug01q\" data-start=\"1453\" data-end=\"1487\"\u003e10 Vol → deposit \/ deepen tone\u003c\/li\u003e\n\u003cli data-section-id=\"1q3modb\" data-start=\"1490\" data-end=\"1530\"\u003e20 Vol → gray coverage + slight lift\u003c\/li\u003e\n\u003cli data-section-id=\"vwfv9s\" data-start=\"1533\" data-end=\"1570\"\u003e30 Vol → more lift on virgin hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"t3vvn4\" data-start=\"1571\" data-end=\"1635\"\u003e\n\u003cstrong data-start=\"1573\" data-end=\"1582\"\u003eLift:\u003c\/strong\u003e Moderate depending on developer and starting level\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1637\" data-end=\"1640\"\u003e\n\u003ch3 data-section-id=\"1ogaoq5\" data-start=\"1642\" data-end=\"1657\"\u003ePro insight\u003c\/h3\u003e\n\u003cp data-start=\"1658\" data-end=\"1703\"\u003e7\/0 is your \u003cstrong data-start=\"1670\" data-end=\"1702\"\u003e“true neutral blonde” staple\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul data-start=\"1705\" data-end=\"1933\"\u003e\n\u003cli data-section-id=\"1y5n9td\" data-start=\"1705\" data-end=\"1775\"\u003eLighter and brighter than 6\/0, but still natural—not icy or golden\u003c\/li\u003e\n\u003cli data-section-id=\"u9fkr\" data-start=\"1776\" data-end=\"1851\"\u003eLeaves a \u003cstrong data-start=\"1787\" data-end=\"1811\"\u003eclean, balanced base\u003c\/strong\u003e for toning (ash, beige, violet, etc.)\u003c\/li\u003e\n\u003cli data-section-id=\"8fvqmq\" data-start=\"1852\" data-end=\"1933\"\u003eOne of the most versatile shades for \u003cstrong data-start=\"1891\" data-end=\"1931\"\u003eboth coverage and blonding workflows\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1935\" data-end=\"1938\"\u003e\n\u003ch3 data-section-id=\"pujvep\" data-start=\"1940\" data-end=\"1966\"\u003eQuick shade comparison\u003c\/h3\u003e\n\u003cul data-start=\"1967\" data-end=\"2108\"\u003e\n\u003cli data-section-id=\"14z7ho6\" data-start=\"1967\" data-end=\"2009\"\u003e\n\u003cstrong data-start=\"1969\" data-end=\"1976\"\u003e6\/0\u003c\/strong\u003e → dark blonde (deeper, softer)\u003c\/li\u003e\n\u003cli data-section-id=\"11nw8an\" data-start=\"2010\" data-end=\"2057\"\u003e\n\u003cstrong data-start=\"2012\" data-end=\"2019\"\u003e7\/0\u003c\/strong\u003e → medium blonde (balanced, natural)\u003c\/li\u003e\n\u003cli data-section-id=\"zl1106\" data-start=\"2058\" data-end=\"2108\"\u003e\n\u003cstrong data-start=\"2060\" data-end=\"2067\"\u003e8\/0\u003c\/strong\u003e → light blonde (brighter, more lifted)\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54062567981340,"sku":"167387","price":10.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Koleston-Perfect-7-0-Medium-Blonde-Natural-Permanent-2-oz-01.webp?v=1776981056"},{"product_id":"wella-koleston-perfect-77-0-intense-medium-blonde-natural-permanent-2-oz","title":"Wella Koleston Perfect 77\/0 Intense Medium Blonde\/Natural Permanent 2 oz.","description":"\u003cp data-start=\"45\" data-end=\"205\"\u003e\u003cstrong data-start=\"45\" data-end=\"76\"\u003eWella Koleston Perfect 77\/0\u003c\/strong\u003e is a \u003cstrong data-start=\"82\" data-end=\"125\"\u003eprofessional permanent cream hair color\u003c\/strong\u003e designed to deliver a rich, natural-looking medium blonde with depth and shine.\u003c\/p\u003e\n\u003ch3 data-section-id=\"m039v\" data-start=\"207\" data-end=\"222\"\u003eKey Details\u003c\/h3\u003e\n\u003cul data-start=\"223\" data-end=\"763\"\u003e\n\u003cli data-section-id=\"1h53unc\" data-start=\"223\" data-end=\"276\"\u003e\n\u003cstrong data-start=\"225\" data-end=\"235\"\u003eShade:\u003c\/strong\u003e 77\/0 = \u003cem data-start=\"243\" data-end=\"276\"\u003eIntense Medium Blonde \/ Natural\u003c\/em\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"883dn7\" data-start=\"277\" data-end=\"315\"\u003e\n\u003cstrong data-start=\"279\" data-end=\"288\"\u003eSize:\u003c\/strong\u003e 2 oz (standard salon tube)\u003c\/li\u003e\n\u003cli data-section-id=\"av1atp\" data-start=\"316\" data-end=\"343\"\u003e\n\u003cstrong data-start=\"318\" data-end=\"327\"\u003eType:\u003c\/strong\u003e Permanent color\u003c\/li\u003e\n\u003cli data-section-id=\"1ny0h3c\" data-start=\"344\" data-end=\"428\"\u003e\n\u003cstrong data-start=\"346\" data-end=\"359\"\u003eCoverage:\u003c\/strong\u003e Up to \u003cstrong data-start=\"366\" data-end=\"388\"\u003e100% gray coverage\u003c\/strong\u003e \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"inm8ss\" data-start=\"429\" data-end=\"658\"\u003e\n\u003cstrong data-start=\"431\" data-end=\"446\"\u003eTechnology:\u003c\/strong\u003e\n\u003cul data-start=\"451\" data-end=\"658\"\u003e\n\u003cli data-section-id=\"1r2nzo2\" data-start=\"451\" data-end=\"548\"\u003e\n\u003cstrong data-start=\"453\" data-end=\"471\"\u003eME+ dye system\u003c\/strong\u003e for more precise, true-to-tone color \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"g2xvai\" data-start=\"551\" data-end=\"658\"\u003e\n\u003cstrong data-start=\"553\" data-end=\"571\"\u003eMetal Purifier\u003c\/strong\u003e helps reduce damage from metal buildup in hair \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"u6200i\" data-start=\"659\" data-end=\"763\"\u003e\n\u003cstrong data-start=\"661\" data-end=\"673\"\u003eResults:\u003c\/strong\u003e Even, balanced color with natural depth and shine \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-section-id=\"18o99eo\" data-start=\"765\" data-end=\"784\"\u003eWhy Pros Use It\u003c\/h3\u003e\n\u003cul data-start=\"785\" data-end=\"996\"\u003e\n\u003cli data-section-id=\"10t1514\" data-start=\"785\" data-end=\"853\"\u003eConsistent, predictable color results (great for formulation work)\u003c\/li\u003e\n\u003cli data-section-id=\"lkhzpi\" data-start=\"854\" data-end=\"903\"\u003eSmooth, creamy consistency for easy application\u003c\/li\u003e\n\u003cli data-section-id=\"ser5gf\" data-start=\"904\" data-end=\"996\"\u003eLong-lasting tone that stays true between services \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-section-id=\"vkv2sl\" data-start=\"998\" data-end=\"1030\"\u003eUsage Notes (Salon Standard)\u003c\/h3\u003e\n\u003cul data-start=\"1031\" data-end=\"1353\"\u003e\n\u003cli data-section-id=\"1wzopsi\" data-start=\"1031\" data-end=\"1143\"\u003e\n\u003cstrong data-start=\"1033\" data-end=\"1047\"\u003eMix ratio:\u003c\/strong\u003e typically 1:1 with Welloxon developer (sold separately) \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1csms2\" data-start=\"1144\" data-end=\"1242\"\u003eCan lift up to ~5 levels depending on developer strength \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"3h6clu\" data-start=\"1243\" data-end=\"1353\"\u003eIdeal for:\n\u003cul data-start=\"1258\" data-end=\"1353\"\u003e\n\u003cli data-section-id=\"is5o2s\" data-start=\"1258\" data-end=\"1275\"\u003eNatural blondes\u003c\/li\u003e\n\u003cli data-section-id=\"1xyl275\" data-start=\"1278\" data-end=\"1301\"\u003eGray coverage clients\u003c\/li\u003e\n\u003cli data-section-id=\"1o3pofo\" data-start=\"1304\" data-end=\"1353\"\u003eNeutral base formulas (no strong warmth or ash)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-section-id=\"fmvcil\" data-start=\"1355\" data-end=\"1372\"\u003eColor Insight\u003c\/h3\u003e\n\u003cp data-start=\"1373\" data-end=\"1443\"\u003e“77\/0” sits in the \u003cstrong data-start=\"1392\" data-end=\"1433\"\u003edouble natural\/intense natural family\u003c\/strong\u003e, meaning:\u003c\/p\u003e\n\u003cul data-start=\"1444\" data-end=\"1585\"\u003e\n\u003cli data-section-id=\"1kta11y\" data-start=\"1444\" data-end=\"1485\"\u003eMore pigment load than a standard 7\/0\u003c\/li\u003e\n\u003cli data-section-id=\"1twwflw\" data-start=\"1486\" data-end=\"1517\"\u003eStronger coverage and depth\u003c\/li\u003e\n\u003cli data-section-id=\"1p34f70\" data-start=\"1518\" data-end=\"1585\"\u003eGreat for resistant gray or when you want a fuller, richer blonde\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54066388173084,"sku":"167396","price":10.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Koleston-Perfect-77-0-Intense-Medium-Blonde-Natural-Permanent-2-oz-01.webp?v=1777041171"},{"product_id":"wella-koleston-perfect-8-0-light-blonde-natural-permanent-2-oz","title":"Wella Koleston Perfect 8\/0 Light Blonde\/Natural Permanent 2 oz.","description":"\u003cp data-start=\"45\" data-end=\"275\"\u003e\u003cstrong data-start=\"45\" data-end=\"75\"\u003eWella Koleston Perfect 8\/0\u003c\/strong\u003e is a \u003cstrong data-start=\"81\" data-end=\"124\"\u003eprofessional permanent cream hair color\u003c\/strong\u003e that creates a clean, natural-looking \u003cstrong data-start=\"163\" data-end=\"179\"\u003elight blonde\u003c\/strong\u003e with soft, balanced tone—perfect for clients who want brightness without ash or gold dominance.\u003c\/p\u003e\n\u003chr data-start=\"277\" data-end=\"280\"\u003e\n\u003ch3 data-section-id=\"m039v\" data-start=\"282\" data-end=\"297\"\u003eKey Details\u003c\/h3\u003e\n\u003cul data-start=\"298\" data-end=\"723\"\u003e\n\u003cli data-section-id=\"1arysnx\" data-start=\"298\" data-end=\"341\"\u003e\n\u003cstrong data-start=\"300\" data-end=\"310\"\u003eShade:\u003c\/strong\u003e 8\/0 = \u003cem data-start=\"317\" data-end=\"341\"\u003eLight Blonde \/ Natural\u003c\/em\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"m0yyw8\" data-start=\"342\" data-end=\"393\"\u003e\n\u003cstrong data-start=\"344\" data-end=\"354\"\u003eLevel:\u003c\/strong\u003e 8 (lighter than 77\/0, more brightness)\u003c\/li\u003e\n\u003cli data-section-id=\"1dmfww9\" data-start=\"394\" data-end=\"423\"\u003e\n\u003cstrong data-start=\"396\" data-end=\"405\"\u003eSize:\u003c\/strong\u003e 2 oz salon tube\u003c\/li\u003e\n\u003cli data-section-id=\"1ny0h3c\" data-start=\"424\" data-end=\"508\"\u003e\n\u003cstrong data-start=\"426\" data-end=\"439\"\u003eCoverage:\u003c\/strong\u003e Up to \u003cstrong data-start=\"446\" data-end=\"468\"\u003e100% gray coverage\u003c\/strong\u003e \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"b52vl8\" data-start=\"509\" data-end=\"723\"\u003e\n\u003cstrong data-start=\"511\" data-end=\"526\"\u003eTechnology:\u003c\/strong\u003e\n\u003cul data-start=\"529\" data-end=\"723\"\u003e\n\u003cli data-section-id=\"tsvfl3\" data-start=\"529\" data-end=\"621\"\u003e\n\u003cstrong data-start=\"531\" data-end=\"549\"\u003eME+ dye system\u003c\/strong\u003e for precise, true-to-tone color \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1bd85i7\" data-start=\"624\" data-end=\"723\"\u003e\n\u003cstrong data-start=\"626\" data-end=\"644\"\u003eMetal Purifier\u003c\/strong\u003e helps reduce damage from metal buildup \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"725\" data-end=\"728\"\u003e\n\u003ch3 data-section-id=\"18o99eo\" data-start=\"730\" data-end=\"749\"\u003eWhy Pros Use It\u003c\/h3\u003e\n\u003cul data-start=\"750\" data-end=\"1005\"\u003e\n\u003cli data-section-id=\"kkfa5o\" data-start=\"750\" data-end=\"810\"\u003eUltra-natural blonde tone (no strong warmth or ash bias)\u003c\/li\u003e\n\u003cli data-section-id=\"81hn3e\" data-start=\"811\" data-end=\"863\"\u003eReliable for \u003cstrong data-start=\"826\" data-end=\"861\"\u003egray coverage + base color work\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"8pjlxs\" data-start=\"864\" data-end=\"915\"\u003eCreamy consistency for smooth, even application\u003c\/li\u003e\n\u003cli data-section-id=\"ufw767\" data-start=\"916\" data-end=\"1005\"\u003eLong-lasting, fade-resistant results with shine \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1007\" data-end=\"1010\"\u003e\n\u003ch3 data-section-id=\"vkv2sl\" data-start=\"1012\" data-end=\"1044\"\u003eUsage Notes (Salon Standard)\u003c\/h3\u003e\n\u003cul data-start=\"1045\" data-end=\"1304\"\u003e\n\u003cli data-section-id=\"3274d4\" data-start=\"1045\" data-end=\"1129\"\u003e\n\u003cstrong data-start=\"1047\" data-end=\"1061\"\u003eMix ratio:\u003c\/strong\u003e 1:1 with Welloxon developer \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"100yles\" data-start=\"1130\" data-end=\"1229\"\u003e\n\u003cstrong data-start=\"1132\" data-end=\"1141\"\u003eLift:\u003c\/strong\u003e Up to ~5 levels depending on developer strength \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"12nk6kx\" data-start=\"1230\" data-end=\"1304\"\u003e\n\u003cstrong data-start=\"1232\" data-end=\"1252\"\u003eProcessing time:\u003c\/strong\u003e ~30 minutes \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1306\" data-end=\"1309\"\u003e\n\u003ch3 data-section-id=\"ixf1wz\" data-start=\"1311\" data-end=\"1356\"\u003eColor Insight (Important for Formulation)\u003c\/h3\u003e\n\u003cul data-start=\"1357\" data-end=\"1650\"\u003e\n\u003cli data-section-id=\"12p1bfh\" data-start=\"1357\" data-end=\"1448\"\u003e\n\u003cstrong data-start=\"1359\" data-end=\"1384\"\u003e8\/0 vs 7\/0 (or 77\/0):\u003c\/strong\u003e\n\u003cul data-start=\"1387\" data-end=\"1448\"\u003e\n\u003cli data-section-id=\"ip28my\" data-start=\"1387\" data-end=\"1414\"\u003eLighter + softer result\u003c\/li\u003e\n\u003cli data-section-id=\"1txjjb0\" data-start=\"1417\" data-end=\"1448\"\u003eLess depth, more brightness\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"10nw90\" data-start=\"1449\" data-end=\"1528\"\u003e\n\u003cstrong data-start=\"1451\" data-end=\"1468\"\u003eNeutral base:\u003c\/strong\u003e\n\u003cul data-start=\"1473\" data-end=\"1528\"\u003e\n\u003cli data-section-id=\"coen89\" data-start=\"1473\" data-end=\"1528\"\u003eDoesn’t push warm or cool → ideal for custom toning\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"17grj2n\" data-start=\"1529\" data-end=\"1650\"\u003e\n\u003cstrong data-start=\"1531\" data-end=\"1545\"\u003eGreat for:\u003c\/strong\u003e\n\u003cul data-start=\"1548\" data-end=\"1650\"\u003e\n\u003cli data-section-id=\"1vw5kbo\" data-start=\"1548\" data-end=\"1567\"\u003eNatural blondes\u003c\/li\u003e\n\u003cli data-section-id=\"x3jr0l\" data-start=\"1570\" data-end=\"1596\"\u003eGray blending\/coverage\u003c\/li\u003e\n\u003cli data-section-id=\"1hh81n1\" data-start=\"1599\" data-end=\"1650\"\u003eCreating a clean base before toning or glossing\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1652\" data-end=\"1655\"\u003e\n\u003ch3 data-section-id=\"1tbn7c8\" data-start=\"1657\" data-end=\"1682\"\u003eWhen to Reach for 8\/0\u003c\/h3\u003e\n\u003cul data-start=\"1683\" data-end=\"1862\"\u003e\n\u003cli data-section-id=\"zgnkel\" data-start=\"1683\" data-end=\"1744\"\u003eYou want a \u003cstrong data-start=\"1696\" data-end=\"1719\"\u003etrue neutral blonde\u003c\/strong\u003e (not brassy, not ashy)\u003c\/li\u003e\n\u003cli data-section-id=\"1ut23p1\" data-start=\"1745\" data-end=\"1793\"\u003eYou need a \u003cstrong data-start=\"1758\" data-end=\"1791\"\u003ereliable gray coverage blonde\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1hwtfi1\" data-start=\"1794\" data-end=\"1862\"\u003eYou’re building a \u003cstrong data-start=\"1814\" data-end=\"1862\"\u003ebase color for dimensional blonding services\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54066392105244,"sku":"167388","price":10.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Koleston-Perfect-8-0-Light-Blonde-Natural-Permanent-2-oz-01.webp?v=1777041493"},{"product_id":"wella-koleston-perfect-88-0-intense-light-blonde-natural-permanent-2-oz","title":"Wella Koleston Perfect 88\/0 Intense Light Blonde\/Natural Permanent 2 oz.","description":"\u003cp data-start=\"45\" data-end=\"259\"\u003e\u003cstrong data-start=\"45\" data-end=\"76\"\u003eWella Koleston Perfect 88\/0\u003c\/strong\u003e is a \u003cstrong data-start=\"82\" data-end=\"125\"\u003eprofessional permanent cream hair color\u003c\/strong\u003e designed for a \u003cstrong data-start=\"141\" data-end=\"182\"\u003ebrighter, more saturated light blonde\u003c\/strong\u003e with a natural tone—perfect when you want lift \u003cem data-start=\"230\" data-end=\"235\"\u003eand\u003c\/em\u003e depth at the same time.\u003c\/p\u003e\n\u003chr data-start=\"261\" data-end=\"264\"\u003e\n\u003ch3 data-section-id=\"m039v\" data-start=\"266\" data-end=\"281\"\u003eKey Details\u003c\/h3\u003e\n\u003cul data-start=\"282\" data-end=\"733\"\u003e\n\u003cli data-section-id=\"5zkuln\" data-start=\"282\" data-end=\"336\"\u003e\n\u003cstrong data-start=\"284\" data-end=\"294\"\u003eShade:\u003c\/strong\u003e 88\/0 = \u003cem data-start=\"302\" data-end=\"334\"\u003eIntense Light Blonde \/ Natural\u003c\/em\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1v87hhq\" data-start=\"337\" data-end=\"397\"\u003e\n\u003cstrong data-start=\"339\" data-end=\"349\"\u003eLevel:\u003c\/strong\u003e 8 (light blonde, but more pigmented than 8\/0)\u003c\/li\u003e\n\u003cli data-section-id=\"1dmfww9\" data-start=\"398\" data-end=\"427\"\u003e\n\u003cstrong data-start=\"400\" data-end=\"409\"\u003eSize:\u003c\/strong\u003e 2 oz salon tube\u003c\/li\u003e\n\u003cli data-section-id=\"1ny0h3c\" data-start=\"428\" data-end=\"512\"\u003e\n\u003cstrong data-start=\"430\" data-end=\"443\"\u003eCoverage:\u003c\/strong\u003e Up to \u003cstrong data-start=\"450\" data-end=\"472\"\u003e100% gray coverage\u003c\/strong\u003e \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"8yhi3o\" data-start=\"513\" data-end=\"733\"\u003e\n\u003cstrong data-start=\"515\" data-end=\"530\"\u003eTechnology:\u003c\/strong\u003e\n\u003cul data-start=\"533\" data-end=\"733\"\u003e\n\u003cli data-section-id=\"tsvfl3\" data-start=\"533\" data-end=\"625\"\u003e\n\u003cstrong data-start=\"535\" data-end=\"553\"\u003eME+ dye system\u003c\/strong\u003e for precise, true-to-tone color \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"hr7pw7\" data-start=\"628\" data-end=\"733\"\u003e\n\u003cstrong data-start=\"630\" data-end=\"648\"\u003eMetal Purifier\u003c\/strong\u003e helps protect hair from metal-related damage \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"735\" data-end=\"738\"\u003e\n\u003ch3 data-section-id=\"inh0o7\" data-start=\"740\" data-end=\"769\"\u003eWhat Makes 88\/0 Different\u003c\/h3\u003e\n\u003cp data-start=\"770\" data-end=\"805\"\u003eThis is where pros get strategic \u003c\/p\u003e\n\u003cul data-start=\"807\" data-end=\"988\"\u003e\n\u003cli data-section-id=\"1u12nxa\" data-start=\"807\" data-end=\"861\"\u003e\n\u003cstrong data-start=\"809\" data-end=\"836\"\u003e“Double natural” (88\/0)\u003c\/strong\u003e = \u003cstrong data-start=\"839\" data-end=\"861\"\u003eextra pigment load\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"cl2oua\" data-start=\"862\" data-end=\"988\"\u003eCompared to 8\/0:\n\u003cul data-start=\"883\" data-end=\"988\"\u003e\n\u003cli data-section-id=\"1xmp9db\" data-start=\"883\" data-end=\"911\"\u003e\u003cstrong data-start=\"885\" data-end=\"911\"\u003eStronger gray coverage\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli data-section-id=\"vl9dtb\" data-start=\"914\" data-end=\"954\"\u003e\u003cstrong data-start=\"916\" data-end=\"954\"\u003eRicher, fuller result (less sheer)\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli data-section-id=\"1imtjwg\" data-start=\"957\" data-end=\"988\"\u003eBetter for \u003cstrong data-start=\"970\" data-end=\"988\"\u003eresistant hair\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"990\" data-end=\"1005\"\u003eThink of it as:\u003c\/p\u003e\n\u003cul data-start=\"1006\" data-end=\"1091\"\u003e\n\u003cli data-section-id=\"13bfmhb\" data-start=\"1006\" data-end=\"1036\"\u003e8\/0 = soft, natural blonde\u003c\/li\u003e\n\u003cli data-section-id=\"1ngr72z\" data-start=\"1037\" data-end=\"1091\"\u003e88\/0 = \u003cstrong data-start=\"1046\" data-end=\"1091\"\u003emore depth + more control + more coverage\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1093\" data-end=\"1096\"\u003e\n\u003ch3 data-section-id=\"ij1px0\" data-start=\"1098\" data-end=\"1127\"\u003eWhy Stylists Reach for It\u003c\/h3\u003e\n\u003cul data-start=\"1128\" data-end=\"1382\"\u003e\n\u003cli data-section-id=\"1x1gcq1\" data-start=\"1128\" data-end=\"1169\"\u003eReliable for \u003cstrong data-start=\"1143\" data-end=\"1169\"\u003estubborn gray coverage\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"uczj5c\" data-start=\"1170\" data-end=\"1222\"\u003ePrevents “hollow” or overly sheer blonde results\u003c\/li\u003e\n\u003cli data-section-id=\"1ulhtw4\" data-start=\"1223\" data-end=\"1287\"\u003eCreates a \u003cstrong data-start=\"1235\" data-end=\"1287\"\u003esolid, even base for toning or blonding services\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"teq61t\" data-start=\"1288\" data-end=\"1382\"\u003eLeaves hair looking \u003cstrong data-start=\"1310\" data-end=\"1342\"\u003ebalanced, healthy, and shiny\u003c\/strong\u003e \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1384\" data-end=\"1387\"\u003e\n\u003ch3 data-section-id=\"vkv2sl\" data-start=\"1389\" data-end=\"1421\"\u003eUsage Notes (Salon Standard)\u003c\/h3\u003e\n\u003cul data-start=\"1422\" data-end=\"1711\"\u003e\n\u003cli data-section-id=\"1nytsdh\" data-start=\"1422\" data-end=\"1468\"\u003e\n\u003cstrong data-start=\"1424\" data-end=\"1438\"\u003eMix ratio:\u003c\/strong\u003e 1:1 with Welloxon developer\u003c\/li\u003e\n\u003cli data-section-id=\"1a5qqv0\" data-start=\"1469\" data-end=\"1521\"\u003e\n\u003cstrong data-start=\"1471\" data-end=\"1480\"\u003eLift:\u003c\/strong\u003e Up to ~5 levels depending on developer\u003c\/li\u003e\n\u003cli data-section-id=\"1cswx1l\" data-start=\"1522\" data-end=\"1581\"\u003e\n\u003cstrong data-start=\"1524\" data-end=\"1539\"\u003eProcessing:\u003c\/strong\u003e ~30 minutes (standard permanent timing)\u003c\/li\u003e\n\u003cli data-section-id=\"uobxea\" data-start=\"1582\" data-end=\"1711\"\u003eIdeal for:\n\u003cul data-start=\"1597\" data-end=\"1711\"\u003e\n\u003cli data-section-id=\"1os9l5i\" data-start=\"1597\" data-end=\"1623\"\u003eGray coverage formulas\u003c\/li\u003e\n\u003cli data-section-id=\"dqmepv\" data-start=\"1626\" data-end=\"1666\"\u003eNatural blondes needing more density\u003c\/li\u003e\n\u003cli data-section-id=\"vp15dw\" data-start=\"1669\" data-end=\"1711\"\u003eFilling or lowlighting lighter blondes\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54066393186588,"sku":"167397","price":10.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Koleston-Perfect-88-0-Intense-Light-Blonde-Natural-Permanent-2-oz-01.webp?v=1777041682"},{"product_id":"wella-koleston-perfect-9-0-very-light-blonde-natural-permanent-2-oz","title":"Wella Koleston Perfect 9\/0 Very Light Blonde\/Natural Permanent 2 oz.","description":"\u003cp data-start=\"45\" data-end=\"259\"\u003e\u003cstrong data-start=\"45\" data-end=\"75\"\u003eWella Koleston Perfect 9\/0\u003c\/strong\u003e is a \u003cstrong data-start=\"81\" data-end=\"124\"\u003eprofessional permanent cream hair color\u003c\/strong\u003e that creates a \u003cstrong data-start=\"140\" data-end=\"161\"\u003every light blonde\u003c\/strong\u003e with a true neutral tone—perfect for clean, bright blonding without leaning too warm or too cool.\u003c\/p\u003e\n\u003chr data-start=\"261\" data-end=\"264\"\u003e\n\u003ch3 data-section-id=\"m039v\" data-start=\"266\" data-end=\"281\"\u003eKey Details\u003c\/h3\u003e\n\u003cul data-start=\"282\" data-end=\"708\"\u003e\n\u003cli data-section-id=\"11h4sro\" data-start=\"282\" data-end=\"332\"\u003e\n\u003cstrong data-start=\"284\" data-end=\"294\"\u003eShade:\u003c\/strong\u003e 9\/0 = \u003cem data-start=\"301\" data-end=\"330\"\u003eVery Light Blonde \/ Natural\u003c\/em\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"g6zqeh\" data-start=\"333\" data-end=\"378\"\u003e\n\u003cstrong data-start=\"335\" data-end=\"345\"\u003eLevel:\u003c\/strong\u003e 9 (brighter than 8\/0 and 88\/0)\u003c\/li\u003e\n\u003cli data-section-id=\"1dmfww9\" data-start=\"379\" data-end=\"408\"\u003e\n\u003cstrong data-start=\"381\" data-end=\"390\"\u003eSize:\u003c\/strong\u003e 2 oz salon tube\u003c\/li\u003e\n\u003cli data-section-id=\"1ny0h3c\" data-start=\"409\" data-end=\"493\"\u003e\n\u003cstrong data-start=\"411\" data-end=\"424\"\u003eCoverage:\u003c\/strong\u003e Up to \u003cstrong data-start=\"431\" data-end=\"453\"\u003e100% gray coverage\u003c\/strong\u003e \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"b52vl8\" data-start=\"494\" data-end=\"708\"\u003e\n\u003cstrong data-start=\"496\" data-end=\"511\"\u003eTechnology:\u003c\/strong\u003e\n\u003cul data-start=\"514\" data-end=\"708\"\u003e\n\u003cli data-section-id=\"tsvfl3\" data-start=\"514\" data-end=\"606\"\u003e\n\u003cstrong data-start=\"516\" data-end=\"534\"\u003eME+ dye system\u003c\/strong\u003e for precise, true-to-tone color \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1bd85i7\" data-start=\"609\" data-end=\"708\"\u003e\n\u003cstrong data-start=\"611\" data-end=\"629\"\u003eMetal Purifier\u003c\/strong\u003e helps reduce damage from metal buildup \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"710\" data-end=\"713\"\u003e\n\u003ch3 data-section-id=\"1ngzkji\" data-start=\"715\" data-end=\"743\"\u003eWhat Makes 9\/0 Different\u003c\/h3\u003e\n\u003cul data-start=\"744\" data-end=\"971\"\u003e\n\u003cli data-section-id=\"1xpxk6u\" data-start=\"744\" data-end=\"800\"\u003e\n\u003cstrong data-start=\"746\" data-end=\"766\"\u003eHigher level (9)\u003c\/strong\u003e = \u003cstrong data-start=\"769\" data-end=\"800\"\u003emore brightness, less depth\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1fwhlh6\" data-start=\"801\" data-end=\"971\"\u003eCompared to:\n\u003cul data-start=\"818\" data-end=\"971\"\u003e\n\u003cli data-section-id=\"1f27ng2\" data-start=\"818\" data-end=\"857\"\u003e\n\u003cstrong data-start=\"820\" data-end=\"828\"\u003e8\/0:\u003c\/strong\u003e lighter + more airy finish\u003c\/li\u003e\n\u003cli data-section-id=\"1ci9s9x\" data-start=\"860\" data-end=\"920\"\u003e\n\u003cstrong data-start=\"862\" data-end=\"871\"\u003e88\/0:\u003c\/strong\u003e less pigment density (more sheer, less “grip”)\u003c\/li\u003e\n\u003cli data-section-id=\"172lr6w\" data-start=\"923\" data-end=\"971\"\u003e\n\u003cstrong data-start=\"925\" data-end=\"934\"\u003e77\/0:\u003c\/strong\u003e significantly brighter, less depth\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"973\" data-end=\"988\"\u003eThink of it as:\u003c\/p\u003e\n\u003cul data-start=\"989\" data-end=\"1113\"\u003e\n\u003cli data-section-id=\"dqcwkj\" data-start=\"989\" data-end=\"1018\"\u003e8\/0 = soft natural blonde\u003c\/li\u003e\n\u003cli data-section-id=\"ltz6gv\" data-start=\"1019\" data-end=\"1060\"\u003e88\/0 = dense, coverage-focused blonde\u003c\/li\u003e\n\u003cli data-section-id=\"bdnw1g\" data-start=\"1061\" data-end=\"1113\"\u003e\u003cstrong data-start=\"1063\" data-end=\"1113\"\u003e9\/0 = clean, bright blonde with a natural tone\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1115\" data-end=\"1118\"\u003e\n\u003ch3 data-section-id=\"1vidrf5\" data-start=\"1120\" data-end=\"1143\"\u003eWhy Stylists Use It\u003c\/h3\u003e\n\u003cul data-start=\"1144\" data-end=\"1417\"\u003e\n\u003cli data-section-id=\"38dk1j\" data-start=\"1144\" data-end=\"1209\"\u003eCreates a \u003cstrong data-start=\"1156\" data-end=\"1184\"\u003etrue neutral blonde base\u003c\/strong\u003e (no heavy warmth or ash)\u003c\/li\u003e\n\u003cli data-section-id=\"gc6z9t\" data-start=\"1210\" data-end=\"1252\"\u003eIdeal for \u003cstrong data-start=\"1222\" data-end=\"1250\"\u003ebright blonding services\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"z3tcyo\" data-start=\"1253\" data-end=\"1319\"\u003eGreat for \u003cstrong data-start=\"1265\" data-end=\"1285\"\u003etoning base prep\u003c\/strong\u003e before glosses or fashion tones\u003c\/li\u003e\n\u003cli data-section-id=\"8ykxcj\" data-start=\"1320\" data-end=\"1417\"\u003eDelivers \u003cstrong data-start=\"1331\" data-end=\"1377\"\u003eeven, balanced, long-lasting color results\u003c\/strong\u003e \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1419\" data-end=\"1422\"\u003e\n\u003ch3 data-section-id=\"vkv2sl\" data-start=\"1424\" data-end=\"1456\"\u003eUsage Notes (Salon Standard)\u003c\/h3\u003e\n\u003cul data-start=\"1457\" data-end=\"1826\"\u003e\n\u003cli data-section-id=\"1nytsdh\" data-start=\"1457\" data-end=\"1503\"\u003e\n\u003cstrong data-start=\"1459\" data-end=\"1473\"\u003eMix ratio:\u003c\/strong\u003e 1:1 with Welloxon developer\u003c\/li\u003e\n\u003cli data-section-id=\"16ybdld\" data-start=\"1504\" data-end=\"1578\"\u003e\n\u003cstrong data-start=\"1506\" data-end=\"1526\"\u003eProcessing time:\u003c\/strong\u003e ~30 minutes \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1dh7cvt\" data-start=\"1579\" data-end=\"1640\"\u003e\n\u003cstrong data-start=\"1581\" data-end=\"1590\"\u003eLift:\u003c\/strong\u003e Up to ~5 levels depending on developer strength\u003c\/li\u003e\n\u003cli data-section-id=\"ijecu6\" data-start=\"1641\" data-end=\"1826\"\u003eBest for:\n\u003cul data-start=\"1655\" data-end=\"1826\"\u003e\n\u003cli data-section-id=\"u4y5d3\" data-start=\"1655\" data-end=\"1706\"\u003eLevel 7–8 starting hair wanting brighter blonde\u003c\/li\u003e\n\u003cli data-section-id=\"1gpqhl6\" data-start=\"1709\" data-end=\"1752\"\u003ePre-lightened hair needing natural base\u003c\/li\u003e\n\u003cli data-section-id=\"4ok8l\" data-start=\"1755\" data-end=\"1826\"\u003eClients who want \u003cstrong data-start=\"1774\" data-end=\"1824\"\u003esoft, neutral brightness (not icy, not golden)\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54066406949148,"sku":"167389","price":10.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Koleston-Perfect-9-0-Very-Light-Blonde-Natural-Permanent-2-oz-01.webp?v=1777042293"},{"product_id":"wella-koleston-perfect-99-0-intense-very-light-blonde-natural-permanent-2-oz","title":"Wella Koleston Perfect 99\/0 Intense Very Light Blonde\/Natural Permanent 2 oz.","description":"\u003cp data-start=\"45\" data-end=\"287\"\u003e\u003cstrong data-start=\"45\" data-end=\"76\"\u003eWella Koleston Perfect 99\/0\u003c\/strong\u003e is a \u003cstrong data-start=\"82\" data-end=\"125\"\u003eprofessional permanent cream hair color\u003c\/strong\u003e designed to create a \u003cstrong data-start=\"147\" data-end=\"202\"\u003every light blonde with added intensity and coverage\u003c\/strong\u003e—perfect for when you want maximum brightness \u003cem data-start=\"248\" data-end=\"286\"\u003ewithout sacrificing depth or control\u003c\/em\u003e.\u003c\/p\u003e\n\u003chr data-start=\"289\" data-end=\"292\"\u003e\n\u003ch3 data-section-id=\"m039v\" data-start=\"294\" data-end=\"309\"\u003eKey Details\u003c\/h3\u003e\n\u003cul data-start=\"310\" data-end=\"774\"\u003e\n\u003cli data-section-id=\"17h84hf\" data-start=\"310\" data-end=\"369\"\u003e\n\u003cstrong data-start=\"312\" data-end=\"322\"\u003eShade:\u003c\/strong\u003e 99\/0 = \u003cem data-start=\"330\" data-end=\"367\"\u003eIntense Very Light Blonde \/ Natural\u003c\/em\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1xp5env\" data-start=\"370\" data-end=\"444\"\u003e\n\u003cstrong data-start=\"372\" data-end=\"382\"\u003eLevel:\u003c\/strong\u003e 9 (very light blonde, same level as 9\/0 but more pigmented)\u003c\/li\u003e\n\u003cli data-section-id=\"1dmfww9\" data-start=\"445\" data-end=\"474\"\u003e\n\u003cstrong data-start=\"447\" data-end=\"456\"\u003eSize:\u003c\/strong\u003e 2 oz salon tube\u003c\/li\u003e\n\u003cli data-section-id=\"1ny0h3c\" data-start=\"475\" data-end=\"559\"\u003e\n\u003cstrong data-start=\"477\" data-end=\"490\"\u003eCoverage:\u003c\/strong\u003e Up to \u003cstrong data-start=\"497\" data-end=\"519\"\u003e100% gray coverage\u003c\/strong\u003e \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"b52vl8\" data-start=\"560\" data-end=\"774\"\u003e\n\u003cstrong data-start=\"562\" data-end=\"577\"\u003eTechnology:\u003c\/strong\u003e\n\u003cul data-start=\"580\" data-end=\"774\"\u003e\n\u003cli data-section-id=\"tsvfl3\" data-start=\"580\" data-end=\"672\"\u003e\n\u003cstrong data-start=\"582\" data-end=\"600\"\u003eME+ dye system\u003c\/strong\u003e for precise, true-to-tone color \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1bd85i7\" data-start=\"675\" data-end=\"774\"\u003e\n\u003cstrong data-start=\"677\" data-end=\"695\"\u003eMetal Purifier\u003c\/strong\u003e helps reduce damage from metal buildup \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"776\" data-end=\"779\"\u003e\n\u003ch3 data-section-id=\"rjjzwn\" data-start=\"781\" data-end=\"810\"\u003eWhat Makes 99\/0 Different\u003c\/h3\u003e\n\u003cp data-start=\"811\" data-end=\"864\"\u003eThis is your \u003cstrong data-start=\"824\" data-end=\"861\"\u003ehigh-level “double natural” shade\u003c\/strong\u003e \u003c\/p\u003e\n\u003cul data-start=\"866\" data-end=\"1144\"\u003e\n\u003cli data-section-id=\"wgq95g\" data-start=\"866\" data-end=\"904\"\u003e\u003cstrong data-start=\"868\" data-end=\"904\"\u003e99\/0 = double natural at level 9\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli data-section-id=\"18kavm8\" data-start=\"905\" data-end=\"1040\"\u003eCompared to 9\/0:\n\u003cul data-start=\"926\" data-end=\"1040\"\u003e\n\u003cli data-section-id=\"1q2t7qg\" data-start=\"926\" data-end=\"965\"\u003e\u003cstrong data-start=\"928\" data-end=\"965\"\u003eMore pigment density (less sheer)\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli data-section-id=\"1xmp9db\" data-start=\"968\" data-end=\"996\"\u003e\u003cstrong data-start=\"970\" data-end=\"996\"\u003eStronger gray coverage\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli data-section-id=\"1u4u59w\" data-start=\"999\" data-end=\"1040\"\u003eBetter for \u003cstrong data-start=\"1012\" data-end=\"1040\"\u003eresistant or coarse hair\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"wt0i1g\" data-start=\"1041\" data-end=\"1144\"\u003eCompared to 88\/0:\n\u003cul data-start=\"1063\" data-end=\"1144\"\u003e\n\u003cli data-section-id=\"17ifgxm\" data-start=\"1063\" data-end=\"1099\"\u003e\u003cstrong data-start=\"1065\" data-end=\"1099\"\u003eBrighter result (higher level)\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli data-section-id=\"1t9wme3\" data-start=\"1102\" data-end=\"1144\"\u003eStill maintains \u003cstrong data-start=\"1120\" data-end=\"1144\"\u003erichness and control\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1146\" data-end=\"1161\"\u003eThink of it as:\u003c\/p\u003e\n\u003cul data-start=\"1162\" data-end=\"1251\"\u003e\n\u003cli data-section-id=\"1fifsd3\" data-start=\"1162\" data-end=\"1190\"\u003e9\/0 = clean, airy blonde\u003c\/li\u003e\n\u003cli data-section-id=\"ak7lmk\" data-start=\"1191\" data-end=\"1251\"\u003e\u003cstrong data-start=\"1193\" data-end=\"1251\"\u003e99\/0 = brighter blonde with more “grip” and saturation\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1253\" data-end=\"1256\"\u003e\n\u003ch3 data-section-id=\"1vidrf5\" data-start=\"1258\" data-end=\"1281\"\u003eWhy Stylists Use It\u003c\/h3\u003e\n\u003cul data-start=\"1282\" data-end=\"1549\"\u003e\n\u003cli data-section-id=\"1go9y9r\" data-start=\"1282\" data-end=\"1333\"\u003ePrevents \u003cstrong data-start=\"1293\" data-end=\"1331\"\u003ehollow, overly translucent blondes\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"pdojvk\" data-start=\"1334\" data-end=\"1394\"\u003eReliable for \u003cstrong data-start=\"1349\" data-end=\"1392\"\u003estubborn gray coverage at higher levels\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"zatuol\" data-start=\"1395\" data-end=\"1452\"\u003eCreates a \u003cstrong data-start=\"1407\" data-end=\"1450\"\u003esolid, even base for toning or glossing\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"dq128h\" data-start=\"1453\" data-end=\"1549\"\u003eDelivers \u003cstrong data-start=\"1464\" data-end=\"1509\"\u003ebalanced, true-to-tone results with shine\u003c\/strong\u003e \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1551\" data-end=\"1554\"\u003e\n\u003ch3 data-section-id=\"vkv2sl\" data-start=\"1556\" data-end=\"1588\"\u003eUsage Notes (Salon Standard)\u003c\/h3\u003e\n\u003cul data-start=\"1589\" data-end=\"1880\"\u003e\n\u003cli data-section-id=\"1nytsdh\" data-start=\"1589\" data-end=\"1635\"\u003e\n\u003cstrong data-start=\"1591\" data-end=\"1605\"\u003eMix ratio:\u003c\/strong\u003e 1:1 with Welloxon developer\u003c\/li\u003e\n\u003cli data-section-id=\"5psz70\" data-start=\"1636\" data-end=\"1672\"\u003e\n\u003cstrong data-start=\"1638\" data-end=\"1658\"\u003eProcessing time:\u003c\/strong\u003e ~30 minutes\u003c\/li\u003e\n\u003cli data-section-id=\"1a5qqv0\" data-start=\"1673\" data-end=\"1725\"\u003e\n\u003cstrong data-start=\"1675\" data-end=\"1684\"\u003eLift:\u003c\/strong\u003e Up to ~5 levels depending on developer\u003c\/li\u003e\n\u003cli data-section-id=\"kbe1sb\" data-start=\"1726\" data-end=\"1880\"\u003eIdeal for:\n\u003cul data-start=\"1741\" data-end=\"1880\"\u003e\n\u003cli data-section-id=\"kwsyds\" data-start=\"1741\" data-end=\"1783\"\u003eLevel 7–8 hair going very light blonde\u003c\/li\u003e\n\u003cli data-section-id=\"krhl29\" data-start=\"1786\" data-end=\"1828\"\u003eHigh gray % clients wanting brightness\u003c\/li\u003e\n\u003cli data-section-id=\"1gy101l\" data-start=\"1831\" data-end=\"1880\"\u003eCorrecting sheer or washed-out blonde results\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1882\" data-end=\"1885\"\u003e\n\u003ch3 data-section-id=\"127k5fg\" data-start=\"1887\" data-end=\"1914\"\u003eColor Insight (Pro Tip)\u003c\/h3\u003e\n\u003cul data-start=\"1915\" data-end=\"2134\"\u003e\n\u003cli data-section-id=\"we452p\" data-start=\"1915\" data-end=\"2059\"\u003eIf your level 9 formulas:\n\u003cul data-start=\"1945\" data-end=\"2059\"\u003e\n\u003cli data-section-id=\"1r7myqn\" data-start=\"1945\" data-end=\"2003\"\u003eLook \u003cstrong data-start=\"1952\" data-end=\"1971\"\u003etoo see-through\u003c\/strong\u003e → use \u003cstrong data-start=\"1978\" data-end=\"2001\"\u003e99\/0 instead of 9\/0\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"a0rm6o\" data-start=\"2006\" data-end=\"2059\"\u003eDon’t fully cover gray → \u003cstrong data-start=\"2033\" data-end=\"2057\"\u003eadd 99\/0 to your mix\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"ixmoev\" data-start=\"2060\" data-end=\"2134\"\u003eGreat blend option:\n\u003cul data-start=\"2084\" data-end=\"2134\"\u003e\n\u003cli data-section-id=\"1pqx5l9\" data-start=\"2084\" data-end=\"2134\"\u003e\n\u003cstrong data-start=\"2086\" data-end=\"2100\"\u003e9\/0 + 99\/0\u003c\/strong\u003e = brightness + coverage balance\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"2136\" data-end=\"2139\"\u003e\n\u003ch3 data-section-id=\"oqwma8\" data-start=\"2141\" data-end=\"2167\"\u003eWhen to Reach for 99\/0\u003c\/h3\u003e\n\u003cul data-start=\"2168\" data-end=\"2342\"\u003e\n\u003cli data-section-id=\"1jlm4p7\" data-start=\"2168\" data-end=\"2236\"\u003eYou want a \u003cstrong data-start=\"2181\" data-end=\"2234\"\u003ebright blonde with substance (not flat or hollow)\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"jygypp\" data-start=\"2237\" data-end=\"2290\"\u003eYou need \u003cstrong data-start=\"2248\" data-end=\"2288\"\u003estrong gray coverage at a high level\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"j4hoz7\" data-start=\"2291\" data-end=\"2342\"\u003eYou’re building a \u003cstrong data-start=\"2311\" data-end=\"2342\"\u003ereliable base before toning\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54066408751388,"sku":"167398","price":10.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Koleston-Perfect-99-0-Intense-Very-Light-Blonde-Natural-Permanent-2-oz-01.webp?v=1777042461"},{"product_id":"wella-pro-smoothfiller-demi-permanent-smoothing-treatment-6-76-oz","title":"Wella Pro+ SmoothFiller Demi-Permanent Smoothing Treatment 6.76 oz.","description":"\u003cp data-start=\"45\" data-end=\"288\"\u003e\u003cstrong data-start=\"45\" data-end=\"72\"\u003eWella Pro+ SmoothFiller\u003c\/strong\u003e is a \u003cstrong data-start=\"78\" data-end=\"133\"\u003esalon-exclusive, demi-permanent smoothing treatment\u003c\/strong\u003e designed to \u003cstrong data-start=\"146\" data-end=\"188\"\u003esmooth, fill, and restructure the hair\u003c\/strong\u003e—giving clients frizz control and easier styling without permanently altering their natural texture.\u003c\/p\u003e\n\u003chr data-start=\"290\" data-end=\"293\"\u003e\n\u003ch3 data-section-id=\"1361yh8\" data-start=\"295\" data-end=\"311\"\u003eWhat It Does\u003c\/h3\u003e\n\u003cul data-start=\"312\" data-end=\"573\"\u003e\n\u003cli data-section-id=\"1n5ch7b\" data-start=\"312\" data-end=\"375\"\u003e\n\u003cstrong data-start=\"314\" data-end=\"348\"\u003eSmooths + fills the hair fiber\u003c\/strong\u003e for a more polished look\u003c\/li\u003e\n\u003cli data-section-id=\"gj50jd\" data-start=\"376\" data-end=\"422\"\u003e\u003cstrong data-start=\"378\" data-end=\"420\"\u003eReduces frizz and humidity sensitivity\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli data-section-id=\"2nk7ss\" data-start=\"423\" data-end=\"479\"\u003eLeaves hair \u003cstrong data-start=\"437\" data-end=\"477\"\u003esofter, shinier, and more manageable\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"xmbugs\" data-start=\"480\" data-end=\"573\"\u003eMakes blow-drying and styling \u003cstrong data-start=\"512\" data-end=\"533\"\u003efaster and easier\u003c\/strong\u003e \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"575\" data-end=\"578\"\u003e\n\u003ch3 data-section-id=\"ycgkk5\" data-start=\"580\" data-end=\"596\"\u003eKey Benefits\u003c\/h3\u003e\n\u003cul data-start=\"597\" data-end=\"1091\"\u003e\n\u003cli data-section-id=\"1vpqhr5\" data-start=\"597\" data-end=\"691\"\u003e\n\u003cstrong data-start=\"599\" data-end=\"623\"\u003eLasts up to 3 months\u003c\/strong\u003e with no harsh grow-out line \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"14q1tqm\" data-start=\"692\" data-end=\"801\"\u003e\n\u003cstrong data-start=\"694\" data-end=\"723\"\u003eMaintains natural texture\u003c\/strong\u003e (not a heavy straightening treatment) \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"v3lkiy\" data-start=\"802\" data-end=\"898\"\u003e\n\u003cstrong data-start=\"804\" data-end=\"827\"\u003eHumidity resistance\u003c\/strong\u003e = huge for frizz-prone clients \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"lpeh3b\" data-start=\"899\" data-end=\"1000\"\u003e\n\u003cstrong data-start=\"901\" data-end=\"916\"\u003eNo downtime\u003c\/strong\u003e — clients can wash hair right after service \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"7dygju\" data-start=\"1001\" data-end=\"1091\"\u003e\n\u003cstrong data-start=\"1003\" data-end=\"1051\"\u003eVegan, minimal formula (only ~8 ingredients)\u003c\/strong\u003e \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1093\" data-end=\"1096\"\u003e\n\u003ch3 data-section-id=\"2tcny2\" data-start=\"1098\" data-end=\"1119\"\u003eWho It’s Best For\u003c\/h3\u003e\n\u003cul data-start=\"1120\" data-end=\"1347\"\u003e\n\u003cli data-section-id=\"dtri5h\" data-start=\"1120\" data-end=\"1257\"\u003eClients with:\n\u003cul data-start=\"1138\" data-end=\"1257\"\u003e\n\u003cli data-section-id=\"120o3um\" data-start=\"1138\" data-end=\"1179\"\u003eFrizz-prone or humidity-reactive hair\u003c\/li\u003e\n\u003cli data-section-id=\"80rtgq\" data-start=\"1182\" data-end=\"1210\"\u003eCoarse or unruly texture\u003c\/li\u003e\n\u003cli data-section-id=\"ci01hg\" data-start=\"1213\" data-end=\"1257\"\u003eBlow-dry struggles \/ styling time issues\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"lpfeiw\" data-start=\"1258\" data-end=\"1347\"\u003eGreat alternative to:\n\u003cul data-start=\"1284\" data-end=\"1347\"\u003e\n\u003cli data-section-id=\"zsccxe\" data-start=\"1284\" data-end=\"1312\"\u003eHeavy keratin treatments\u003c\/li\u003e\n\u003cli data-section-id=\"y1ab15\" data-start=\"1315\" data-end=\"1347\"\u003ePermanent smoothing\/relaxers\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1349\" data-end=\"1352\"\u003e\n\u003ch3 data-section-id=\"guoojc\" data-start=\"1354\" data-end=\"1386\"\u003eHow It Works (Pro Breakdown)\u003c\/h3\u003e\n\u003cul data-start=\"1387\" data-end=\"1577\"\u003e\n\u003cli data-section-id=\"1tgy8bm\" data-start=\"1387\" data-end=\"1433\"\u003eApplied on \u003cstrong data-start=\"1400\" data-end=\"1431\"\u003eshampooed, towel-dried hair\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1unmru0\" data-start=\"1434\" data-end=\"1476\"\u003eProcesses ~\u003cstrong data-start=\"1447\" data-end=\"1461\"\u003e20 minutes\u003c\/strong\u003e, then rinsed\u003c\/li\u003e\n\u003cli data-section-id=\"u3f048\" data-start=\"1477\" data-end=\"1577\"\u003eBlow-dry + \u003cstrong data-start=\"1490\" data-end=\"1521\"\u003eheat activation (flat iron)\u003c\/strong\u003e to seal results \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1579\" data-end=\"1732\"\u003eThe technology works by \u003cstrong data-start=\"1606\" data-end=\"1650\"\u003efilling and restructuring the hair fiber\u003c\/strong\u003e, not breaking bonds—so you get smoothness \u003cem data-start=\"1693\" data-end=\"1702\"\u003ewithout\u003c\/em\u003e fully straightening the hair.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54066420121884,"sku":"167409","price":55.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Smoothfiller-Smoothing-Treatment-200ml-01_1.webp?v=1777042945"},{"product_id":"wella-smoothfiller-smoothing-txmt-16-9-oz","title":"Wella Smoothfiller Smoothing Treatment 16.9 oz.","description":"\u003cp data-start=\"0\" data-end=\"70\" class=\"PDq2pG_selectionAnchorContainer\"\u003e\u003cstrong data-start=\"0\" data-end=\"70\"\u003eWella Pro+ SmoothFiller Demi-Permanent Smoothing Treatment 16.9 oz\u003c\/strong\u003e\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"72\" data-end=\"500\"\u003eWella Pro+ SmoothFiller is a salon-exclusive demi-permanent smoothing treatment designed to help smooth, fill, and restructure the hair for softer, shinier, more manageable results. It helps reduce frizz, improve resistance to humidity, and make styling easier and faster while maintaining the hair’s natural texture. Results last up to 3 months and gradually fade without visible regrowth. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"502\" data-end=\"526\"\u003e\u003cstrong data-start=\"502\" data-end=\"526\"\u003eFeatures \u0026amp; Benefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"528\" data-end=\"874\"\u003e\n\u003cli data-section-id=\"1na86v0\" data-start=\"528\" data-end=\"572\"\u003eHelps smooth, fill, and restructure hair\u003c\/li\u003e\n\u003cli data-section-id=\"1w4zbbb\" data-start=\"573\" data-end=\"617\"\u003eReduces frizz and improves manageability\u003c\/li\u003e\n\u003cli data-section-id=\"1t97163\" data-start=\"618\" data-end=\"648\"\u003eHelps hair resist humidity\u003c\/li\u003e\n\u003cli data-section-id=\"ld24ap\" data-start=\"649\" data-end=\"700\"\u003eMakes blow-drying and styling easier and faster\u003c\/li\u003e\n\u003cli data-section-id=\"1ynfg10\" data-start=\"701\" data-end=\"743\"\u003eMaintains natural texture and movement\u003c\/li\u003e\n\u003cli data-section-id=\"wy6kyn\" data-start=\"744\" data-end=\"768\"\u003eLasts up to 3 months\u003c\/li\u003e\n\u003cli data-section-id=\"mntnlv\" data-start=\"769\" data-end=\"835\"\u003eVegan, fragrance-free, silicone-free, mineral oil-free formula\u003c\/li\u003e\n\u003cli data-section-id=\"w86ucw\" data-start=\"836\" data-end=\"874\"\u003eFor licensed professional use only\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"876\" data-end=\"940\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003cstrong data-start=\"876\" data-end=\"885\"\u003eSize:\u003c\/strong\u003e 16.9 oz \/ 500 ml\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54279207321884,"sku":"167410","price":105.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Smoothfiller-Smoothing-Treatment-500ml-01.webp?v=1783375026"},{"product_id":"welloxon-perfect-creme-developer-20-volume-1-gallon","title":"Welloxon Perfect Creme Developer 20 Volume | 1 Gallon","description":"\u003cp data-start=\"0\" data-end=\"57\" class=\"PDq2pG_selectionAnchorContainer\"\u003e\u003cstrong data-start=\"0\" data-end=\"57\"\u003eWelloxon Perfect Creme Developer 20 Volume | 1 Gallon\u003c\/strong\u003e\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"59\" data-end=\"347\"\u003eAchieve reliable, consistent color results with \u003cstrong data-start=\"107\" data-end=\"153\"\u003eWelloxon Perfect Creme Developer 20 Volume\u003c\/strong\u003e. Designed as the ideal partner for Wella permanent hair color and lighteners, this professional creme developer helps deliver accurate color performance, smooth mixing, and precise application.\u003c\/p\u003e\n\u003cp data-start=\"349\" data-end=\"638\"\u003eReformulated for optimal consistency, Welloxon Perfect provides easier mixing, clean application, easy rinsing, and excellent foil adhesion. The 20 Volume formula is a versatile choice for many professional color and lightening services, making it a salon essential for dependable results.\u003c\/p\u003e\n\u003cp data-start=\"640\" data-end=\"656\"\u003e\u003cstrong data-start=\"640\" data-end=\"656\"\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"658\" data-end=\"1041\"\u003e\n\u003cli data-section-id=\"1n62yvd\" data-start=\"658\" data-end=\"690\"\u003eProfessional creme developer\u003c\/li\u003e\n\u003cli data-section-id=\"ccc9uc\" data-start=\"691\" data-end=\"714\"\u003e20 Volume developer\u003c\/li\u003e\n\u003cli data-section-id=\"19dghz9\" data-start=\"715\" data-end=\"774\"\u003eIdeal partner for Wella permanent colors and lighteners\u003c\/li\u003e\n\u003cli data-section-id=\"1132zv2\" data-start=\"775\" data-end=\"818\"\u003eReformulated for accurate color results\u003c\/li\u003e\n\u003cli data-section-id=\"o9yoqs\" data-start=\"819\" data-end=\"851\"\u003eProvides optimal consistency\u003c\/li\u003e\n\u003cli data-section-id=\"ng5p36\" data-start=\"852\" data-end=\"902\"\u003eMixes easily with color and lightener formulas\u003c\/li\u003e\n\u003cli data-section-id=\"8426ig\" data-start=\"903\" data-end=\"937\"\u003eAllows for precise application\u003c\/li\u003e\n\u003cli data-section-id=\"1kmfpdv\" data-start=\"938\" data-end=\"969\"\u003eEasy to rinse from the hair\u003c\/li\u003e\n\u003cli data-section-id=\"pc4k2h\" data-start=\"970\" data-end=\"1000\"\u003eOffers great foil adhesion\u003c\/li\u003e\n\u003cli data-section-id=\"p8lziz\" data-start=\"1001\" data-end=\"1022\"\u003eSalon-size bottle\u003c\/li\u003e\n\u003cli data-section-id=\"1w4lu3l\" data-start=\"1023\" data-end=\"1041\"\u003eSize: 1 Gallon\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1043\" data-end=\"1058\"\u003e\u003cstrong data-start=\"1043\" data-end=\"1058\"\u003ePerfect For\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1060\" data-end=\"1320\"\u003e\n\u003cli data-section-id=\"1dzobsy\" data-start=\"1060\" data-end=\"1096\"\u003eProfessional hair color services\u003c\/li\u003e\n\u003cli data-section-id=\"ua8q2d\" data-start=\"1097\" data-end=\"1135\"\u003eWella permanent color applications\u003c\/li\u003e\n\u003cli data-section-id=\"1oemzo3\" data-start=\"1136\" data-end=\"1159\"\u003eLightening services\u003c\/li\u003e\n\u003cli data-section-id=\"p1d0ij\" data-start=\"1160\" data-end=\"1192\"\u003eFoil highlighting techniques\u003c\/li\u003e\n\u003cli data-section-id=\"1n72ajn\" data-start=\"1193\" data-end=\"1217\"\u003eSalon color stations\u003c\/li\u003e\n\u003cli data-section-id=\"1c1757c\" data-start=\"1218\" data-end=\"1281\"\u003eStylists looking for smooth mixing and reliable consistency\u003c\/li\u003e\n\u003cli data-section-id=\"1mfwpb5\" data-start=\"1282\" data-end=\"1320\"\u003eAccurate, dependable color results\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1322\" data-end=\"1336\"\u003e\u003cstrong data-start=\"1322\" data-end=\"1336\"\u003eHow to Use\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1338\" data-end=\"1706\"\u003e\n\u003cli data-section-id=\"t55mr8\" data-start=\"1338\" data-end=\"1409\"\u003eUse as directed with compatible Wella permanent color or lightener.\u003c\/li\u003e\n\u003cli data-section-id=\"1hhlsuw\" data-start=\"1410\" data-end=\"1517\"\u003eMeasure and mix according to the recommended mixing ratio for the selected color or lightening service.\u003c\/li\u003e\n\u003cli data-section-id=\"f5815f\" data-start=\"1518\" data-end=\"1581\"\u003eApply formula using the appropriate professional technique.\u003c\/li\u003e\n\u003cli data-section-id=\"1uip075\" data-start=\"1582\" data-end=\"1639\"\u003eProcess according to the manufacturer’s instructions.\u003c\/li\u003e\n\u003cli data-section-id=\"5hpb8o\" data-start=\"1640\" data-end=\"1706\"\u003eRinse thoroughly and follow with recommended after-color care.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1708\" data-end=\"1918\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eCreate accurate, professional color results with \u003cstrong data-start=\"1757\" data-end=\"1803\"\u003eWelloxon Perfect Creme Developer 20 Volume\u003c\/strong\u003e, the dependable creme developer designed for smooth mixing, precise application, and consistent salon performance.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54287159230748,"sku":"167403","price":24.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Welloxon-Perfect-Creme-Developer-20-Volume-6-Percent-1-Gal-01.webp?v=1784061365"},{"product_id":"wella-professionals-invigo-brilliance-shampoo-and-conditioner-liter-duo","title":"Wella Professionals INVIGO Brilliance Shampoo and Conditioner Liter Duo","description":"\u003cdiv class=\"qMYqUG_convSearchResultHighlightRoot\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003csection class=\"text-token-text-primary w-full focus:outline-none has-data-writing-block:pointer-events-none [\u0026amp;:has([data-writing-block])\u0026gt;*]:pointer-events-auto R6Vx5W_threadScrollVars scroll-mb-[calc(var(--scroll-root-safe-area-inset-bottom,0px)+var(--thread-response-height))] scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" dir=\"auto\"\u003e\n\u003cdiv class=\"text-base my-auto mx-auto pb-8 [--thread-content-margin:var(--thread-content-margin-xs,calc(var(--spacing)*4))] @w-sm\/main:[--thread-content-margin:var(--thread-content-margin-sm,calc(var(--spacing)*6))] @w-lg\/main:[--thread-content-margin:var(--thread-content-margin-lg,calc(var(--spacing)*16))] px-(--thread-content-margin)\"\u003e\n\u003cdiv class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col gap-4 grow\"\u003e\n\u003cdiv dir=\"auto\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal outline-none keyboard-focused:focus-ring [.text-message+\u0026amp;]:mt-1\" tabindex=\"0\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden\"\u003e\n\u003cdiv class=\"fbskMG_root markdown prose dark:prose-invert wrap-break-word w-full light markdown-new-styling\"\u003e\n\u003ch3 class=\"PDq2pG_selectionAnchorContainer\"\u003eWella Professionals INVIGO Brilliance Shampoo \u0026amp; Conditioner Liter Duo\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003cp\u003eProtect color-treated hair while keeping it smooth, vibrant, and manageable with the \u003cstrong\u003eWella Professionals INVIGO Brilliance Shampoo \u0026amp; Conditioner Liter Duo\u003c\/strong\u003e. Formulated with \u003cstrong\u003eBrilliance-Blend™\u003c\/strong\u003e and pH-optimized care, this duo helps maintain color vibrancy and protect hair after coloration.\u003c\/p\u003e\n\u003cp\u003eCopper encapsulating molecules help preserve brightness, while \u003cstrong\u003eHistidine and Vitamin E\u003c\/strong\u003e help control the oxidation process after coloring. \u003cstrong\u003eLime Caviar\u003c\/strong\u003e, known for its antioxidants and vitamins, adds an extra layer of care for color-treated hair. This value duo includes full liter sizes of both shampoo and conditioner for Normal\/Fine hair.\u003c\/p\u003e\n\u003ch4\u003eBenefits \u0026amp; Features\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003epH-optimized care for long-lasting color protection\u003c\/li\u003e\n\u003cli\u003eHelps maintain vibrancy in color-treated hair\u003c\/li\u003e\n\u003cli\u003eBrilliance-Blend™ with copper encapsulating molecules\u003c\/li\u003e\n\u003cli\u003eHistidine and Vitamin E help control post-color oxidation\u003c\/li\u003e\n\u003cli\u003eLime Caviar contains antioxidants and vitamins\u003c\/li\u003e\n\u003cli\u003eDesigned for Normal\/Fine hair\u003c\/li\u003e\n\u003cli\u003eHelps leave hair smooth, manageable, and radiant\u003c\/li\u003e\n\u003cli\u003eProfessional salon-quality formula\u003c\/li\u003e\n\u003cli\u003eConvenient liter duo with built-in savings\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eIncludes\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e1 – \u003cstrong\u003eWella INVIGO Brilliance Shampoo Normal\/Fine Hair\u003c\/strong\u003e – 33.8 oz.\u003c\/li\u003e\n\u003cli\u003e1 – \u003cstrong\u003eWella INVIGO Brilliance Conditioner Normal\/Fine Hair\u003c\/strong\u003e – 33.8 oz.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003ePerfect For\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eColor-treated hair\u003c\/li\u003e\n\u003cli\u003eNormal to fine hair types\u003c\/li\u003e\n\u003cli\u003eMaintaining salon color vibrancy\u003c\/li\u003e\n\u003cli\u003eProfessional salon back-bar use\u003c\/li\u003e\n\u003cli\u003eAt-home color care\u003c\/li\u003e\n\u003cli\u003eClients looking for a complete shampoo and conditioner system\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eMaintain beautiful, vibrant color with the Wella Professionals INVIGO Brilliance Shampoo \u0026amp; Conditioner Liter Duo, a complete color-care system designed for Normal\/Fine hair.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54449251385628,"sku":"167430","price":24.96,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Brilliance-PPK-2026-01.webp?v=1787066452"},{"product_id":"wella-professionals-fusion-shampoo-and-conditioner-liter-duo","title":"Wella Professionals Fusion Shampoo and Conditioner Liter Duo","description":"\u003ch3 class=\"PDq2pG_selectionAnchorContainer\"\u003eWella Professionals Fusion Shampoo \u0026amp; Conditioner Liter Duo\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003cp\u003eStrengthen and smooth damaged hair with the \u003cstrong\u003eWella Professionals Fusion Intense Repair Shampoo \u0026amp; Conditioner Liter Duo\u003c\/strong\u003e. Designed for hair prone to breakage and mechanical damage, the Fusion system gently cleanses, conditions, and helps improve hair resilience while leaving strands smoother, shinier, and easier to manage. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eFormulated with \u003cstrong\u003eSilksteel Technology\u003c\/strong\u003e, featuring silk amino acids and micronized lipids, the Fusion regimen helps repair the hair fiber at both micro and macro levels while protecting against further damage. When used together, Fusion Shampoo and Conditioner provide \u003cstrong\u003eup to 95% more resilience against breakage\u003c\/strong\u003e compared with a non-conditioning shampoo. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003eBenefits \u0026amp; Features\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional repair system for damaged hair\u003c\/li\u003e\n\u003cli\u003eHelps protect against breakage from combing and mechanical damage\u003c\/li\u003e\n\u003cli\u003eSilksteel Technology helps repair and reinforce the hair fiber\u003c\/li\u003e\n\u003cli\u003eFormulated with silk amino acids\u003c\/li\u003e\n\u003cli\u003eHelps detangle and improve manageability\u003c\/li\u003e\n\u003cli\u003eLeaves hair feeling smoother and more resilient\u003c\/li\u003e\n\u003cli\u003eHelps enhance softness and shine\u003c\/li\u003e\n\u003cli\u003eIdeal for damaged or breakage-prone hair\u003c\/li\u003e\n\u003cli\u003eProfessional salon-quality formulas\u003c\/li\u003e\n\u003cli\u003eConvenient liter sizes for added value \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eIncludes\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e1 – \u003cstrong\u003eWella Fusion Intense Repair Shampoo\u003c\/strong\u003e – 33.8 oz.\u003c\/li\u003e\n\u003cli\u003e1 – \u003cstrong\u003eWella Fusion Intense Repair Conditioner\u003c\/strong\u003e – 33.8 oz. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003ePerfect For\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eDamaged or compromised hair\u003c\/li\u003e\n\u003cli\u003eHair prone to breakage\u003c\/li\u003e\n\u003cli\u003eChemically treated hair\u003c\/li\u003e\n\u003cli\u003eHair exposed to frequent brushing or heat styling\u003c\/li\u003e\n\u003cli\u003eProfessional salon back-bar use\u003c\/li\u003e\n\u003cli\u003eAt-home repair and strengthening routines\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\u003cp\u003eApply \u003cstrong\u003eFusion Intense Repair Shampoo\u003c\/strong\u003e to wet hair, lather, and rinse thoroughly. Follow with \u003cstrong\u003eFusion Intense Repair Conditioner\u003c\/strong\u003e, applying to damp hair before rinsing thoroughly. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eRestore strength, smoothness, and manageability with the Wella Professionals Fusion Shampoo \u0026amp; Conditioner Liter Duo—a professional two-step system created to care for damaged, breakage-prone hair.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54449298243868,"sku":"167431","price":35.84,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Fusion-PPK-2026-01.webp?v=1787067233"},{"product_id":"wella-repair-shield-duo","title":"Wella Repair \u0026 Shield Duo","description":"\u003ch3 dir=\"auto\" class=\"PDq2pG_selectionAnchorContainer\"\u003eWella Repair \u0026amp; Shield Duo\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003cp dir=\"auto\"\u003eRepair damaged hair while helping protect color and strength with the \u003cstrong\u003eWella Repair \u0026amp; Shield Duo\u003c\/strong\u003e. This professional hair care pairing combines fast-acting repair with lightweight color protection to help reduce breakage, boost shine, and keep hair looking healthy and resilient.\u003c\/p\u003e\n\u003ch4 dir=\"auto\"\u003eDuo Includes\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e(1) Wella Ultimate Repair Miracle Hair Rescue Leave-In\u003c\/strong\u003e – Luxury leave-in spray that repairs hair in 90 seconds and provides 99% less breakage\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e(1) Wella Ultimate Color Intense Miracle Leave-In Mask\u003c\/strong\u003e – Lightweight leave-in mask that provides moisture, shine, UV protection, and up to 4x more resistance to breakage\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 dir=\"auto\"\u003eBenefits \u0026amp; Features\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eCombines intensive repair with color-focused protection\u003c\/li\u003e\n\u003cli\u003eHelps repair damaged hair in just \u003cstrong\u003e90 seconds\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003eProvides \u003cstrong\u003e99% less breakage\u003c\/strong\u003e with Miracle Hair Rescue\u003c\/li\u003e\n\u003cli\u003eHelps moisturize and enhance shine\u003c\/li\u003e\n\u003cli\u003eProvides UV protection for color-treated hair\u003c\/li\u003e\n\u003cli\u003eOffers up to \u003cstrong\u003e4x more resistance to breakage\u003c\/strong\u003e with the Ultimate Color leave-in mask\u003c\/li\u003e\n\u003cli\u003eConvenient leave-in formulas require no rinsing\u003c\/li\u003e\n\u003cli\u003eIdeal for maintaining stronger, healthier-looking hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 dir=\"auto\"\u003ePerfect For\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eDamaged or breakage-prone hair\u003c\/li\u003e\n\u003cli\u003eColor-treated hair\u003c\/li\u003e\n\u003cli\u003eDry or stressed hair\u003c\/li\u003e\n\u003cli\u003eClients seeking added shine and moisture\u003c\/li\u003e\n\u003cli\u003eProfessional salon retail and at-home maintenance\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"auto\"\u003e\u003cstrong\u003eRepair, protect, and enhance shine with two targeted Wella leave-in treatments in one convenient duo.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54571988713756,"sku":"167312","price":19.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Holiday-UR-UC-Duo-01.webp?v=1789502005"},{"product_id":"wella-make-it-last-ultimate-color","title":"Wella Make It Last Ultimate Color Set","description":"\u003ch3 dir=\"auto\" class=\"PDq2pG_selectionAnchorContainer\"\u003eWella Make It Last Ultimate Color Trio\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003cp dir=\"auto\"\u003eKeep color-treated hair looking vibrant, healthy, and beautifully conditioned with the \u003cstrong\u003eWella Make It Last Ultimate Color Trio\u003c\/strong\u003e. This three-step routine combines gentle cleansing, conditioning, and leave-in care to help protect color while adding moisture, shine, and manageability.\u003c\/p\u003e\n\u003ch4 dir=\"auto\"\u003eTrio Includes\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e(1) Wella Professionals Ultimate Color Shampoo\u003c\/strong\u003e – Cleanses hair while helping soothe the scalp and care for color-treated hair\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e(1) Wella Professionals Ultimate Color Conditioner\u003c\/strong\u003e – Helps revitalize, condition, and protect color-treated hair\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e(1) Wella Professionals Ultimate Color Leave-In Mask\u003c\/strong\u003e – Lightweight leave-in treatment that nourishes dull, damaged, and frizzy hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 dir=\"auto\"\u003eBenefits \u0026amp; Features\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eComplete three-step routine for color-treated hair\u003c\/li\u003e\n\u003cli\u003eGently cleanses hair and helps soothe the scalp\u003c\/li\u003e\n\u003cli\u003eHelps condition and revitalize color-treated strands\u003c\/li\u003e\n\u003cli\u003eProvides added nourishment and moisture\u003c\/li\u003e\n\u003cli\u003eHelps improve the look of dull, damaged, and frizzy hair\u003c\/li\u003e\n\u003cli\u003eLeave-in treatment adds convenient, no-rinse care\u003c\/li\u003e\n\u003cli\u003eIdeal for maintaining healthy-looking, salon-fresh color\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 dir=\"auto\"\u003ePerfect For\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eColor-treated hair\u003c\/li\u003e\n\u003cli\u003eDull or damaged hair\u003c\/li\u003e\n\u003cli\u003eDry and frizz-prone hair\u003c\/li\u003e\n\u003cli\u003eMaintaining hair between salon color services\u003c\/li\u003e\n\u003cli\u003eProfessional salon retail and at-home color care\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"auto\"\u003e\u003cstrong\u003eCleanse, condition, and protect with the Wella Make It Last Ultimate Color Trio for vibrant, healthy-looking color that goes the distance.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54571999002908,"sku":"167313","price":29.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/167313.webp?v=1789502183"},{"product_id":"wella-make-it-strong-ultimate-repair","title":"Wella Make It Strong Ultimate Repair Set","description":"\u003ch3 dir=\"auto\" class=\"PDq2pG_selectionAnchorContainer\"\u003eWella Make It Strong Ultimate Repair Kit\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003cp dir=\"auto\"\u003eStrengthen, repair, and revive damaged hair with the \u003cstrong\u003eWella Make It Strong Ultimate Repair Kit\u003c\/strong\u003e. This complete three-step routine combines a gentle cleansing shampoo, rich daily conditioner, and fast-acting leave-in treatment to help improve strength, manageability, and the overall look and feel of damaged hair.\u003c\/p\u003e\n\u003ch4 dir=\"auto\"\u003eKit Includes\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eUltimate Repair Shampoo\u003c\/strong\u003e – A rich cream shampoo that gently and effectively cleanses with a luxurious lather\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUltimate Repair Conditioner\u003c\/strong\u003e – A creamy daily conditioner that helps detangle, strengthen, and repair\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUltimate Repair Miracle Hair Rescue Leave-In\u003c\/strong\u003e – A luxury leave-in spray designed to help repair hair in just 90 seconds\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 dir=\"auto\"\u003eBenefits \u0026amp; Features\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eComplete three-step repair routine\u003c\/li\u003e\n\u003cli\u003eGently cleanses damaged hair\u003c\/li\u003e\n\u003cli\u003eHelps detangle and improve manageability\u003c\/li\u003e\n\u003cli\u003eSupports stronger, healthier-looking hair\u003c\/li\u003e\n\u003cli\u003eDeeply conditions without skipping daily usability\u003c\/li\u003e\n\u003cli\u003eLeave-in treatment works in as little as 90 seconds\u003c\/li\u003e\n\u003cli\u003eHelps improve the look and feel of stressed, damaged strands\u003c\/li\u003e\n\u003cli\u003eIdeal for maintaining a professional repair routine at home\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 dir=\"auto\"\u003ePerfect For\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eDamaged or stressed hair\u003c\/li\u003e\n\u003cli\u003eDry, weakened strands\u003c\/li\u003e\n\u003cli\u003eHair prone to breakage\u003c\/li\u003e\n\u003cli\u003eDaily repair and conditioning\u003c\/li\u003e\n\u003cli\u003eClients wanting a complete strengthening routine\u003c\/li\u003e\n\u003cli\u003eProfessional salon retail\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"auto\"\u003e\u003cstrong\u003eCleanse, condition, and repair with the Wella Make It Strong Ultimate Repair Kit for stronger, smoother, healthier-looking hair.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54572001460508,"sku":"167314","price":29.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Holiday-Ultimate-Repair-Kit-01.webp?v=1789502742"},{"product_id":"wella-ultimate-smooth-shampoo-8-45-oz","title":"Wella Ultimate Smooth Shampoo 8.45 oz.","description":"\u003ch3 dir=\"auto\" class=\"PDq2pG_selectionAnchorContainer\"\u003eWella Ultimate Smooth Shampoo – 8.45 oz.\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003cp dir=\"auto\"\u003eTransform dull, rough, and frizz-prone hair with \u003cstrong\u003eWella Ultimate Smooth Shampoo\u003c\/strong\u003e. This gentle yet effective cleanser features Metal Purifier technology to help detox hair from metals and impurities, while Squalane and Omega-9 deeply nourish and help recreate the hair’s protective barrier. Hair is left feeling clean, soft, smooth, and ready for the next step in the Ultimate Smooth routine. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003e\u003cstrong\u003eBenefits \u0026amp; Features\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eGently cleanses without leaving hair feeling stripped\u003c\/li\u003e\n\u003cli\u003eMetal Purifier technology helps detox hair from metals\u003c\/li\u003e\n\u003cli\u003eSqualane helps nourish and improve softness\u003c\/li\u003e\n\u003cli\u003eOmega-9 helps support a smoother, protective outer barrier\u003c\/li\u003e\n\u003cli\u003eHelps improve the look and feel of dull, rough, frizz-prone hair\u003c\/li\u003e\n\u003cli\u003eLeaves hair with a soft, silky-looking shine\u003c\/li\u003e\n\u003cli\u003eColor-safe and dermatologically tested\u003c\/li\u003e\n\u003cli\u003eVegan formula with no animal-derived ingredients \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"auto\"\u003e\u003cstrong\u003eHow to Use\u003c\/strong\u003e\u003cbr\u003eApply to wet hair and work into a lather. Rinse thoroughly and repeat if needed. For best results, follow with Wella Ultimate Smooth Conditioner or Mask and complete the routine with Ultimate Smooth Miracle Oil Serum.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":54605233389852,"sku":"167500","price":21.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/0580\/5084\/files\/520Wx520H-Wella-Ultimate-Smooth-Shampoo-250-ml-01.webp?v=1790265592"}],"url":"https:\/\/pinkprobeauty.com\/es\/collections\/wella.oembed","provider":"PinkPro Beauty Supply","version":"1.0","type":"link"}