A professional purple toning conditioner designed to hydrate, detangle, and neutralize yellow/brassy tones while keeping blonde, silver, and gray hair bright and balanced.

Key features

• Brass control: Neutralizes yellow tones and eliminates brassiness for cooler results
• Violet pigment system: Infused with Violet 2 to brighten and maintain tone without over-depositing
• Hydration + detangling: Leaves hair soft, smooth, and manageable
• Gentle formula: Non-stripping, suitable for everyday use
• Color protection: Helps maintain brightness and prolong color between services

Why pros like it

• Controlled toning: Won’t over-purple or dull the hair (huge retail win)
• Perfect partner to PlatinumX Shampoo: Balances moisture after toning cleanse
• Daily-use friendly: Gentle enough for regular use vs harsh purple masks
• Consistent results: Predictable toning for blonde maintenance

How to use

• Apply to clean, shampooed hair
• Distribute evenly mid-lengths to ends
• Leave on 1–3 minutes (longer = more toning)
• Rinse thoroughly

Best for

• Blonde, platinum, gray, or silver hair
• Clients dealing with yellow or brassy tones
• Maintaining cool-toned blondes between appointments
• Everyday hydration with light toning support