milk_shake creative permanent color has a conditioning and protective cosmetic base to maintain hair integrity and condition the hair shaft, while protecting scalp and hair during the hair color process. milk_shake creative permanent color has a high percentage of concentrated, pure, stable high-quality pigments to guarantee long-lasting perfect grey coverage, brilliant intense tones, specific shade control and vibrant shiny color.

The rich results of milk_shake creative permanent color come from its ingredients:

• milk protein with conditioning action
• amino acid complex, containing a vegetal keratin based on 18 wheat and soybean amino acids and an antioxidant, that reinforces and protects hair while improving its appearance and structure
• natural honey with soothing and protective properties on scalp and a conditioning effect on the hair stem
• conditioning and hydrating agents for soft, easy to comb hair
• sunflower oil with emollient action for easy handling